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I study cultural contagion and meaning-making to help bridge the academic-practitioner…
Articles by Dr. Marcus
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The Top 7 Cultural Moments of the Super Bowl
The Top 7 Cultural Moments of the Super Bowl
By Dr. Marcus Collins
Activity
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This filled my bucket today. I never thought I’d be teaching. It wasn’t on bucket list, but God moves in your life and before you know it you find…
This filled my bucket today. I never thought I’d be teaching. It wasn’t on bucket list, but God moves in your life and before you know it you find…
Shared by Dr. Marcus Collins
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The gap between academia and practice can seem gargantuan to some, and maybe a small leap for others. I tend to lean toward the latter camp and focus…
The gap between academia and practice can seem gargantuan to some, and maybe a small leap for others. I tend to lean toward the latter camp and focus…
Shared by Dr. Marcus Collins
Erleben Sie
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Bildung
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Temple University
· Research focus: cultural contagion and meaning-making
· Award for Excellence in Research by a Doctoral Student, Recipient
· Beta Gamma Sigma International Business Honor Society, Inductee
· Presenter at the International Conference on Engaged Management Scholarship (2020)
KEYWORDS:
Social contagion, contagion, evaluation, legitimation, hip hop, cultures of consumption, consumer culture theory, netnography, consumer behavior, brand meaning, meaning-making -
Activities and Societies: Go Blue Rendezvous Social Chair 2008, Black Business Student Association, Ross Student Activities, Hi Tech Club
· Emphasis in Strategic Marketing
· Consortium for Study in Graduate Management Student
· University Music Society Board Fellow
· SemiFinalist in the HBS AASU Entrepreneurial Ventures Competition -
Activities and Societies: Leadershape Alumni Black Greek Association - President Phi Beta Sigma Fraternity, Inc. - Chapter VP National Society of Black Engineers
• Nominated Student Leader of the Year (MLA, 2001)
• Independent Study Abroad ‐ Hikone, Japan
• Awarded Detroit Compact Academic Scholarship -
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Professional Qualification, Business
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Volunteer Experience
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National Youth Choir Director
Israel of God's Church
- Present 11 years 1 month
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Board Member
Jewish Family Services of Washtenaw County
- 5 years 7 months
Social Services
The roots of Jewish Family Services date back to the late 1970s when a group of dedicated volunteers came together to address the needs of the growing number of refugees arriving in Ann Arbor from the Soviet Union. Among the most pressing issues this cohort had to address were providing initial assistance to the arriving families—locating suitable housing, providing basic furniture and furnishings, arranging for medical and dental services, opening bank accounts, teaching English language and…
The roots of Jewish Family Services date back to the late 1970s when a group of dedicated volunteers came together to address the needs of the growing number of refugees arriving in Ann Arbor from the Soviet Union. Among the most pressing issues this cohort had to address were providing initial assistance to the arriving families—locating suitable housing, providing basic furniture and furnishings, arranging for medical and dental services, opening bank accounts, teaching English language and Civics courses, arranging transportation and assisting with job placement/employment
There's not a person alive who doesn't need help at one point or another. No matter what your age, no matter what your circumstances, Jewish Family Service is here for you. People all along the social spectrum will find something of value at Jewish Family Service - whether it's support during a crisis, a chance to connect, compassionate guidance for an ongoing problem, or the chance to help another human being.
Serving people of all religions, races and ethnicities since 1993, Jewish Family Services is founded on the Jewish principles of caring for and "giving back" to our diverse community. JFS is dedicated to strengthening family life, fostering individual self-sufficiency and promoting improved social and economic conditions.
Our employees are well-trained professionals dedicated to excellence. Our staff, board and volunteers reach out to families, youth, older adults, disabled individuals, and refugees to offer the latest and most innovative strategies. The JFS environment reflects a deeply held belief that the dignity and needs of each individual are the primary motivation for all we do.
Honors & Awards
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2022 Effie Awards US Round One Jury
Effie Worldwide, Inc
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Frank Yates Diversity and Inclusion Teaching Excellence Award Recipient, 2021
Ross School of Business, University of Michigan
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Neary Teaching Excellence Award Recipient, 2021
Ross School of Business
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Advertising Hall of Achievement, Class of 2020 Inductee
American Advertising Association
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Award for Excellence in Research by a Doctoral Student Recipient
Fox School of Business, Temple University
Exploring Social Contagion within a Tribe Called Hip Hop: Mechanisms of Evaluation and Legitimation
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Cornerstone Award Recipient
University of Michigan
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Executive Education Teaching Impact Award Recipient
University of Michigan, Ross School of Business
Faculty award in recognition of teaching excellence and outstanding contributions to the Ross School of Business Executive Education Programs.
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2016 40 Under 40 Award Recipient
Crain's Detroit Business
Since 1991, Crain's Detroit Business has gathered 40 of the community's overachievers for a special salute. This honor recognizes young achievers based on factors such as financial impact and community leadership. Past winners have started companies, found success at a young age at established businesses and made nonprofits stronger.
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2016 40 Under 40 Award Recipient
Ad Age
Ad Age’s 40 Under 40 recognizes talented individuals in the world of media and marketing. These are the bright young minds who are reinventing and reshaping marketing's future. We look for people who are unafraid to challenge business models or blaze new trails, those who have applied creative thinking to a marketing problem, and those who have attained success and notoriety in their industry at a young age.
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2007 5 Under 10 Award Recipient
The University of Michigan Black Alumni Association
This award is bestowed annually to five recent U-M graduates for their professional achievements and/or contributions to the community-at-large. In order to be recognized for the “Five Under Ten” award, an alumnus must have received an undergraduate degree from the University of Michigan within the last ten years.
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Golden Apple Award Nominee (2017)
2017 Golden Apple Award Committee
The Golden Apple Award is the only student nominated award that recognizes outstanding university teaching. Comments from my students included:
"Professor Collins deserves recognition for his ability to instill a natural curiosity and enthusiasm for learning in his students through his high-energy and engaging lectures. His eloquence and charisma are unmatched."
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