Mark Friedman

Mark Friedman

New York City Metropolitan Area
10K followers 500+ connections

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    Email Marketing, Marketing Consulting, Project Management, Demand Generation, Digital Marketing, Growth Marketing, Marketing Strategy, Performance Marketing, Search Engine Marketing (SEM), and Search Engine Optimization (SEO)

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I am a strategic marketer that has been successful in driving growth in the very…

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  • Details Interactive LLC Graphic

    Details Interactive LLC

    Greater New York City Area

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    New Jersey, United States

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    Greater New York City Area

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    New York, United States

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    New York, United States

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    New York, United States

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    New York, United States

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    New York, NY

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    New York, United States

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    New York City Metropolitan Area

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    Greater New York City Area

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    Long Island City, NY

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    Greater New York City Area

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    Weehawken, New Jersey

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    Paterson, New Jersey

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    Newark, New Jersey

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Licenses & Certifications

Volunteer Experience

  • Snappy Gifts Graphic

    Advisor

    Snappy Gifts

    - Present 7 years 7 months

    Snappy reinvents the way companies recognize and reward their team members with personalized and joyful gifts.

    Unlike gift cards that carry the message of "Hey team member, you're worth $50 to the company"​ or other generic corporate gifts that don't bring the desired motivational result. Snappy offers a fun and interactive digital experience by allowing team members to choose the gift they actually like from personalized options.

  • AeroPay Graphic

    Advisor

    AeroPay

    - Present 4 years 6 months

    Aeropay is an alternative payment system that is designed to save you money

  • XRC Labs Graphic

    Mentor

    XRC Labs

    - Present 8 years 5 months

    XRC Labs is an accelerator for the next generation of disruptors in the retail and consumer goods sectors.
    With support from world class Sponsor organizations including the Parsons School of Design at the New School, we are creating a first-of-its kind design-centric innovation ecosystem for the retail and consumer goods industries.

  • Board Member

    Westfield, NJ Board of Education

    - 7 years 9 months

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    The Westfield, NJ school board supported the 6,300 students in our town and the 1000+ staff. As a member of the Board for two elected terms (6 years), I served as the Chairperson of the Finance Committee and a member of the Technology, Facilities, and Personnel committees.

  • Coach

    Westfield Baseball

    - 10 years 5 months

    Children

Projects

  • NEMOA Keynote Speaker

    I was the keynote speaker for the Fall 2019 conference in Chicago.

  • CRMC Speaker

  • IRCE Speaker

    Speaker at Tech Track as part of IRCE

  • IRCE 2016 Keynote Speaker

    I was one of the IRCE Keynote speakers in Chicago in June 2016. The focus of the discussion was how at Steve Madden, we continue to move forward in the creation of a fully developed multi-channel, direct to consumer business leveraging our great brand heritage.

    See project

  • NRF Speaker

    Session was explaining how customers navigate across multiple devices before they make a purchase. Also described how customer intention should drive what we spend to market to a specific customer.

  • Fashion Digital New York

    Fashion Digital NY is a conference dedicated to sharing new ideas around digital marketing.

  • GrowFashion.co Speaker July 2014

  • Speaker IRCE B2B Brand Conference

    Presentation was focused on Omni-channel retailing

  • Speaker June 2013 Internet Retailer Conference

    Other creators

Organizations

  • Criteo

    Advisory Council

    - Present

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