“Rob is an exceptional partner to the Cvent Marketing department. His knowledge of user research, customer experience, and survey structure helped us launch the company's first global, all-inclusive customer satisfaction survey with great results! Whether negotiating question purpose or flow with the CEO, the Executive Steering Committee, the tactical team, or myself, Rob's polite, insightful demeanor resonated across the team. I consider Rob a trusted friend, an unparalleled subject matter expert, and a colleague I'll turn to, regardless of which companies employ us. Rob is a stand-out leader and strategist. ”
Über uns
Rob Johnston is a proven global business leader with an extensive track record of…
Contributions
-
How can you manage a team working across multiple locations?
For international teams: Foster a “global team-friendly culture” by rotating meeting times, ensuring everyone shares the burden of early or late calls. Be considerate of time zone differences, and lead by example – occasionally scheduling calls at convenient hours of the remote team to demonstrate your commitment to accommodating diverse schedules. Prioritize communication during teammates' peak mental hours to maximize productivity and collaboration.
Activity
-
Career growth in UX is complex - there’s no single path to follow. That’s why it’s crucial to understand your own journey. Rachel Krause's article…
Career growth in UX is complex - there’s no single path to follow. That’s why it’s crucial to understand your own journey. Rachel Krause's article…
Liked by Rob Johnston
-
An exciting UXR role just opened up on my team at TikTok U.S. Data Security! In this role, you’d be working closely with the Global Payments team to…
An exciting UXR role just opened up on my team at TikTok U.S. Data Security! In this role, you’d be working closely with the Global Payments team to…
Liked by Rob Johnston
-
A “great place to work” gets created when people care, inspire and empower their people. What an amazing in-week with the #Cvent Development…
A “great place to work” gets created when people care, inspire and empower their people. What an amazing in-week with the #Cvent Development…
Liked by Rob Johnston
Erleben Sie
-
-
-
-
-
-
-
-
-
-
-
Bildung
Licenses & Certifications
-
What Is Generative AI?
LinkedIn
IssuedCredential ID 234b616fc899a4ba16ac685b84d1c6ca5a90dda6aa30bbd637d72d838c69442a -
-
-
Volunteer Experience
-
Forschung
Taproot Foundation
- 1 year
Social Services
Research provided to support the Asian American LEAD organization in Washington DC (http://www.aalead.org/)
Publications
-
Kurdish Globe - Iraq Media Development
See publicationInsights based on 2010 Audience Research in Iraq Study.
Projects
-
Digital Competitive Assessment
Informed 2016 integration strategy.
-
Shopper Marketing Conference
Path to Purchase (Minneapolis, October 2015)
-
Digital Entry Research
Informed 2015 MHR door lock investment.
-
Digital Needs Research
Informed 2015 prioritization of consumers’ digital needs.
-
Protea Integration Research
Informed 2015 MEA/South African market digital strategy.
-
Special Rates Research
Informed 2015 partnership renewal business decision.
-
Shopper Marketing Conference
Path to Purchase (Edinburgh, November 2014)
-
Japan Purchase Pathways
Informed 2014 APAC 3-year digital/localization strategy, the .JP site has seen a 36% YOY increase in room nights.
-
Mexico/Colombia Purchase Pathways
Informed 2014 CALA 3-year digital/localization strategy, contributing to room night growth of 4% on the .ES site and 58% on the localized mobile app YOY.
-
UK Purchase Pathways
Informed 2014 EUROPE 3-year digital/localization strategy, contributing to room night growth of 4% on the .UK site and 131% on the localized mobile app YOY.
-
ForeSee Conference
Research Panel (Michigan, May 2013)
-
ITB Conference
Middle East Travel Panel (Berlin, DE, March 2013)
-
China Purchase Pathways
Informed 2013 APAC 3-year digital/localization strategy, contributing to room night growth of 33% on the .CN site and 83% on the localized mobile app YOY.
-
Russia Purchase Pathways
Informed 2012 EUROPE 3-year digital/localization strategy, the .RU site has seen a 30% YOY increase in room nights.
-
CIBAR Conference
Global Media Research (Prague, CZ, November 2011)
-
Erbil Press Conference
Media Research in Iraq (Erbil, IQ, November 2011)
-
Moldova Confernce
Media Research in Moldova (Vadul-lui-Voda, MD, August 2011)
-
Iraq Media Research
Audience research shows that while Iraqis continue to rely on television as their primary source for news and information, social media, and mobile devices play a significant role in the consumption and distribution of news and information in Iraq.
-
Moldova Conference
Media Research in Moldova (Chisinau, MD, July 2010)
-
Iraq Press Conference
Media Research in Iraq (Erbil and Baghdad, IQ, April 2010)
-
Iraq Media Research
Audience Research in Iraq: Citizens Value News but also Distrust It - A market research survey commissioned by IREX has revealed a general distrust of TV media; the highest rated TV network in Iraq was seen as "trusted" by only 33% of Iraqis. This distrust of media in Iraq extends to foreign language media as well with most (67%) Iraqis expressing distrust in the non-Iraqi news.
-
Egypt Media Development Program
-
See projectEgypt Media Development Program (MDP) works with media outlets and training institutes to improve the professionalism and sustainability of Egypt's media sector. MDP offers training, consulting, and equipment assistance to Egyptian print and electronic media as well as to universities and other media support organizations.
Organizations
-
Path to Purchase Institute
Faculty
- Present
Recommendations received
5 people have recommended Rob
Join now to viewMore activity by Rob
-
I love Fridays, can you smell the scent of opportunity? Go get it tiger! UXR Europe UXR - Met Office - UK https://t.ly/BftGS UXR - Aubay - FR…
I love Fridays, can you smell the scent of opportunity? Go get it tiger! UXR Europe UXR - Met Office - UK https://t.ly/BftGS UXR - Aubay - FR…
Liked by Rob Johnston
-
LGBTQ+ startup founders face unique challenges when building a business. That’s why our Founders Program offers Expert Office Hours with diverse and…
LGBTQ+ startup founders face unique challenges when building a business. That’s why our Founders Program offers Expert Office Hours with diverse and…
Liked by Rob Johnston
-
🌊 Thank You to Our Gala40 Sponsors! 🙏 As we prepare to celebrate 40 years of Call of the Sea and experiential environmental education at sail at…
🌊 Thank You to Our Gala40 Sponsors! 🙏 As we prepare to celebrate 40 years of Call of the Sea and experiential environmental education at sail at…
Liked by Rob Johnston
-
Ahoy! ⚓ Did you hear about all the exciting Disney Experiences announcements at #D23?!? 🤯 Disney Cruise Line is sailing full steam ahead with the…
Ahoy! ⚓ Did you hear about all the exciting Disney Experiences announcements at #D23?!? 🤯 Disney Cruise Line is sailing full steam ahead with the…
Liked by Rob Johnston
-
GEICO is proud to support students across the country through our annual "I Am Ready" school supply donation drive, where our Parent PEERS Employee…
GEICO is proud to support students across the country through our annual "I Am Ready" school supply donation drive, where our Parent PEERS Employee…
Liked by Rob Johnston
Other similar profiles
Gemeinsame Artikel erkunden
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore MoreOthers named Rob Johnston in United States
-
Rob Johnston
Executive Director | General Manager
-
Rob Johnston
President and Director of Engineering, Interactive Technologies, Inc.
-
Rob Johnston
-
Rob Johnston
Professor of Management at Mayville State University
945 others named Rob Johnston in United States are on LinkedIn
See others named Rob Johnston