Renae Gregoire
Hendersonville, North Carolina, United States
1K followers
500+ connections
Über uns
For the last 20+ years, I've been helping B2B SaaS, technology, and consulting companies…
Articles by Renae
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Newsjacking Barbie: 5 Ways Your Brand Can Profit from the Barbie Craze
Newsjacking Barbie: 5 Ways Your Brand Can Profit from the Barbie Craze
By Renae Gregoire
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Great Editing Paves the Way for Readers to Love You
Great Editing Paves the Way for Readers to Love You
By Renae Gregoire
Contributions
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How can you write a company profile that engages your audience?
My answer is simple. If you want to write a profile that engages your audience, simply SPEAK TO the audience in the profile. Don't make it all about you; make it about THEM. Use second person. Be conversational. Skip the jargon. Speak from one human to another, as if you're sitting across the table from the reader. They're on your page, already interested in some way; they're leaning in because they want to hear what you have to say. So now... say it!
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What are the most effective ways to improve affiliate marketing conversion rates?
Here are a few tips from my experience with affiliate marketing programs: * Thoroughly test every part of the experience, both for buyers and affiliates; people who stumble and run into bumps may fall away, lowering conversions * Arm affiliates with solid content for every channel * Use a mix of content--like blog posts, podcasts, social posts, and videos--to attract different people * Give affiliates a bank of ideas for promoting offers * Support affiliates by allowing them to promote themselves while they promote you
Activity
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I’m one of the parents who told our story to the Disability Royal Commission, reliving the trauma of my daughter’s horrific treatment in schools, in…
I’m one of the parents who told our story to the Disability Royal Commission, reliving the trauma of my daughter’s horrific treatment in schools, in…
Liked by Renae Gregoire
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I just had a creepy experience with Microsoft's CoPilot, where it started asking ME questions! Here's a short piece I wrote about the experience on…
I just had a creepy experience with Microsoft's CoPilot, where it started asking ME questions! Here's a short piece I wrote about the experience on…
Shared by Renae Gregoire
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🌄 Thinking of moving to the mountains of western North Carolina? Here's the latest deets on the growing city where I live -- Hendersonville. If…
🌄 Thinking of moving to the mountains of western North Carolina? Here's the latest deets on the growing city where I live -- Hendersonville. If…
Shared by Renae Gregoire
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This course provided extensive training in prompt engineering principles, techniques, and strategies, empowering me to use ChatGPT and other large language models in my profession.
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Although my English professor begged me to become an English major, I followed the dollars instead and majored in marketing. I soon switched over to computer engineering, then to chemical engineering, and then, when I hit a brick wall called "Physics II," decided (wisely) to return to the subject I had work experience in and thought would help me earn the most money -- accounting :) The accounting degree served me well until I began having children and hit another brick wall called "80 hours a…
Although my English professor begged me to become an English major, I followed the dollars instead and majored in marketing. I soon switched over to computer engineering, then to chemical engineering, and then, when I hit a brick wall called "Physics II," decided (wisely) to return to the subject I had work experience in and thought would help me earn the most money -- accounting :) The accounting degree served me well until I began having children and hit another brick wall called "80 hours a week during tax season." At that point, I decided to try my hand as a freelance marketing writer -- and have never looked back!
Licenses & Certifications
Publications
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20 Types of Content to Help You Attract Prospects and Win Customers
Forbes.com
See publicationWith this article, I hope to stir your creativity and inspire you to create unique content that gets your products, services, and passions into the world.
Courses
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Copyediting, English
ENGL 6721
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Editing as Management
ENGL 7765
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Research Design in Technical and Professional Communication
ENGL 7702
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Research Methods in Technical and Professional Communication
ENGL 7701
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Teaching Professional Communication
ENGL 7745
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Undiscovered Country: Master Writer, Advanced Technical Communication
STC certificate course
Organizations
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Editorial Freelancers Association
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Recommendations received
25 people have recommended Renae
Join now to viewMore activity by Renae
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Check out this incredibly elegant design! That may be the most impressive chandelier for miles around.
Check out this incredibly elegant design! That may be the most impressive chandelier for miles around.
Liked by Renae Gregoire
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You know how it is when you see someone else doing what you do ... and doing it well? 🤔 You might feel jealous. 🖤 You might try to copy…
You know how it is when you see someone else doing what you do ... and doing it well? 🤔 You might feel jealous. 🖤 You might try to copy…
Shared by Renae Gregoire
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Did you know? A great editor keeps your readers cruising along comfortably in reading mode. Otherwise, they hit bumps and stumbles and become "error…
Did you know? A great editor keeps your readers cruising along comfortably in reading mode. Otherwise, they hit bumps and stumbles and become "error…
Shared by Renae Gregoire
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🙇🏼♀️ Can you do me a favor? Over the last few months, several people have messaged me to ask about content and copy coaching. 💡So, I figured…
🙇🏼♀️ Can you do me a favor? Over the last few months, several people have messaged me to ask about content and copy coaching. 💡So, I figured…
Shared by Renae Gregoire
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🧠 Do you use smart home gadgets? Tell me what you're using! We love having smart light bulbs💡in our living room. We've set them up as a group, so…
🧠 Do you use smart home gadgets? Tell me what you're using! We love having smart light bulbs💡in our living room. We've set them up as a group, so…
Shared by Renae Gregoire
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I hate when I'm expected to write high-performing content but can't get access to the people who hold the stories—SMEs, customers, and prospects…
I hate when I'm expected to write high-performing content but can't get access to the people who hold the stories—SMEs, customers, and prospects…
Shared by Renae Gregoire
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“Fashion [does not] exist in dresses only. Fashion...has to do with ideas, the way we live, what is happening.” Dear Coco Chanel, it's the same with…
“Fashion [does not] exist in dresses only. Fashion...has to do with ideas, the way we live, what is happening.” Dear Coco Chanel, it's the same with…
Shared by Renae Gregoire
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The ability to make audiences feel before they think is the hallmark of well-crafted content that resonates on a profound level. Read more 👉…
The ability to make audiences feel before they think is the hallmark of well-crafted content that resonates on a profound level. Read more 👉…
Shared by Renae Gregoire
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Want to create the kind of content people—not to mention search engines—crave? Try these three techniques. Read more 👉 https://lnkd.in/gq_Ut6Um
Want to create the kind of content people—not to mention search engines—crave? Try these three techniques. Read more 👉 https://lnkd.in/gq_Ut6Um
Shared by Renae Gregoire
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Two things: 1) 📢 a new job announcement, and 2) 📬this post I'm sharing! 1️⃣ First, my husband Craig Gregoire is now a real estate broker with…
Two things: 1) 📢 a new job announcement, and 2) 📬this post I'm sharing! 1️⃣ First, my husband Craig Gregoire is now a real estate broker with…
Shared by Renae Gregoire
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