David Yaskulka

David Yaskulka

Budd Lake, New Jersey, United States
3K followers 500+ connections

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CEO / CMO / Board Director. Helping socially responsible businesses capture consumer…

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  • Pet Sustainability Coalition Graphic

    Pet Sustainability Coalition

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    Tucson, Arizona, United States

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    Mount Pleasant, Texas, United States

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    Tucson, Arizona, United States

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    Lincoln, Nebraska

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    Tampa, Florida, United States

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    Tampa/St. Petersburg, Florida Area

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    Sturbridge, MA

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Bildung

  • Williams College Graphic

    Williams College

    Activities and Societies: Led numerous student educational organizations. Ran student recycling program. Editor of student political journal. Head waiter at student cafeteria (bottlewasher, not cook).

  • Certificate program examining how business can play a catalytic role solving climate change, income inequality, and social injustice. Examines the business models that can drive change.

Volunteer Experience

  • American Sustainable Business Network Graphic

    Member (first pet food)

    American Sustainable Business Network

    - Present 3 years 10 months

    Environment

    The American Sustainable Business Network is the leading business organization serving the public policy interests of responsible companies, their customers and other stakeholders. Founded in 2009, ASBN’s membership represents over 250,000 businesses in a wide range of industries. ASBN advocates for policy change and informs business owners, policymakers and the public about the need and opportunities for building a vibrant, broadly prosperous, sustainable economy.

  • Greater Good Charities Graphic

    Board Member

    Greater Good Charities

    - Present 8 years 1 month

    Environment

    Greater Good Charities is an independent 501(c)(3) charitable organization devoted to improving the health and well-being of people, pets, and the planet. In addition to creating and operating a suite of Signature Programs, Greater Good Charities has given over $300 million in cash and product grants to charity partners and programs worldwide that work toward our mission.

  • Pet Sustainability Coalition Graphic

    Board Member

    Pet Sustainability Coalition

    - Present 4 years 5 months

    Environment

    The Pet Sustainability Coalition advances business through profitable environmental and social business practices. Founded in 2013 by eight companies who recognized a need for a collaborative platform for the industry to address increasing expectations for sustainable products, PSC now supports ~120 pet companies on their sustainability journey and is home to one of the most vibrant communities of leaders in the pet industry. Learn more at www.petsustainability.org

  • Halo Pet Foundation Graphic

    Board Member

    Halo Pet Foundation

    - 1 year 2 months

    Animal Welfare

Publications

Projects

  • Dog Film Festival

    THE FIRST ANNUAL NEW YORK DOG FILM FESTIVAL OCT 2-3, 2015 IS A CELEBRATION OF THE REMARKABLE BOND BETWEEN DOGS AND THEIR PEOPLE. The New York Dog Film Festival is a project of The Radio Pet Lady Network and Tracie Hotchner. Halo is founding corporate sponsor

    Other creators
    See project

  • LoveAnimals.org Nonprofit Crowdfunding

    Denver, CO (August 26, 2014) - LoveAnimals.org, an innovative nonprofit crowdfunding site focused solely on supporting animal projects, today announced that Halo, Purely for Pets, Ellen DeGeneres’ natural pet food company, has become the site’s founding sponsor.

    Crowdfunding has changed the way people support the causes and projects they care about. Now, it’s easy to donate to non-profit efforts, help launch commercial inventions, back artists and more.

    Other creators
    See project

  • Le Sauvetage (The Rescue) #rescuefilm

    A magical tale for anyone ever rescued by a pet... a short film by Peter McEvilley, featuring the Olate Dogs. Executive Producer, Steve Marton, CEO Halo, Purely for Pets.

    Selected:
    Sonoma International Film Festival 2014 (opening film)
    Court Metrage, Festival de Cannes 2014 (short film corner)

    Dedicated to shelter workers, animal advocates and pet adopters everywhere.

    Other creators
    See project

  • K9s for Warriors

    Bestselling Author, Pet Lifestyle Expert, and Animal Advocate Wendy Diamond learned that every hour a veteran commits suicide (Department of Veterans Affairs) and launched an initiative to pair veterans with service dogs. Animal Fair and Wendy Diamond partnered with K9s For Warriors to bring awareness to this alarming statistic and raise much needed donations for our Veterans with PTSD and Brain Traumatic Injury to go through this wonderful and proven program! Please join us in donating and…

    Bestselling Author, Pet Lifestyle Expert, and Animal Advocate Wendy Diamond learned that every hour a veteran commits suicide (Department of Veterans Affairs) and launched an initiative to pair veterans with service dogs. Animal Fair and Wendy Diamond partnered with K9s For Warriors to bring awareness to this alarming statistic and raise much needed donations for our Veterans with PTSD and Brain Traumatic Injury to go through this wonderful and proven program! Please join us in donating and supporting K9s For Warriors!

    Ellen DeGeneres' pet food company, Halo, Purely for Pets knows that natural nutrition is imperative for service dogs (and all dogs) because it ensures a long, happy life with their owners and are on board to support the K9s For Warriors Bark Breakfast Benefit Tour! The Loews and Omni Hotels are graciously providing the space for the Bark Business Breakfast so we can gather and raise money, as well get the bark out about K9s For Warriors!

    Other creators
    See project

  • Halo / Freekibble Partnership

    - Present

    Strategic cause-marketing program feeding over 1 million meals of Halo Spot's Stew to shelter pets nationwide. Freekibble.com and Freekibblekat.com are 2 of the 5 most-visited animal rescue web site.

    Other creators
    See project

  • PBS Special "Shelter Me" with Katherine Heigl

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    Halo is the sponsor of “Shelter Me“, a PBS film that illustrates how people’s lives are positively impacted by shelter dogs.

    The project’s creator, acclaimed filmmaker Steven Latham, wants to engage the public in finding solutions to put a stop to the nearly four million dogs and cats euthanized every year in the United States.

    Actress and animal advocate Katherine Heigl is hosting the PBS premiere of the one-hour, emotionally charged television special.

    Other creators
    See project

  • Halo / USPS Stamps to the Rescue

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    360 degree marketing partnership with United States Postal Service to promote social awareness Adopt a Shelter Pet stamps.

    Other creators
    See project

Honors & Awards

  • ICON Award

    Pet Age Magazine

    The annual ICON Award honors those pet professionals who have demonstrated a long-term commitment to the sustained success and growth of the pet industry.

  • Inc. 5000

    Inc.com

    America's fastest-growing companies.

  • Sustainability Top-20

    Pet Sustainability Coalition

  • "Philanthropic Appeals" - shortlist

    International AME Awards for World's Best Advertising & Marketing Effectiveness

    For campaigns whose messaging contributed to causes, or raised social and civic awareness. #HaloFeeditForward.

  • "Best 30 Second Spot" Social Good Awards

    Social Good Awards

    Finalist, Halo Feed it Forward tv commercial.

  • "Best Social Responsibility Campaign" MITX

    MITX 2015 Awards

    Shortlisted for #HaloFeeditForward campaign.

  • "Cause Related Marketing" Bronze Award

    Hatch Awards

    For #HaloFeeditForward campaign.

  • "Commercial Household Products / CPG" Silver

    Telly Awards

    Silver for #HaloFeeditForward campaign.

  • "Commercial TV Appeals" Telly Awards Silver

    Telly Awards

    Silver winner for #HaloFeeditForward campaign.

  • "Corporate / Nonprofit Partnership" Social Good Award

    The Social Good Awards

    Finalist, #HaloFeeditForward campaign.

  • "WOW! Award" Finalist

    PR News Platinum PR Awards

    Halo’s campaign, “Halo, Purely for Pets Helps Homeless Pets Win Big in Oscar Gift Bags” is a finalist in the WOW! Award category, which honors “the most innovative, out-of-the-box PR campaign or paradigm-shifting communications idea of 2014.”

  • "Best Digital Marketing Campaign" Finalist

    PR News Digital Awards

    Industry’s top brand/product marketing honor in the PR and communications digital space, recognizing outstanding digital initiatives.

    Halo’s entry, "Halo, Purely for Pets -- Freekibble, Ellen & Halo Feed Shelter Pets, Change Lives,” showcases Halo’s innovative marketing and PR efforts to support pets in need, create customer loyalty and increase sales through its partnership with Freekibble.com.

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