Senior Account Manager

The Job

(This is for a RevPilots client)

This client is a premier B2B marketing and PR firm that helps companies drive lead generation through effective marketing strategies, media coverage, and sales development outreach to deliver inbound conversions and measurable ROI.

Recently listed as #129 on the Inc. 5000 Fastest Growing Companies in the Southeast, their unique approach and industry expertise have provided a solid foundation for long-term growth.

We are looking for a Senior Account Manager to create long-term, trusting relationships with our customers who will manage the team and lead generation projects for our clients. Initially, you will support senior team members by learning and executing our nine step lead generation process.

Once you are fully onboarded and clear on our process you will move into managing the majority of client communication and strategic vision for clients. There is an opportunity for quick advancement for the right personality, skill set, and work ethic.

If you are familiar with lead generation principles, have a flair for client management and understand the importance of driving results and ROI we’d like to meet you. Ideally, candidates for this role will be hungry to own client relationships and help us reach our goals.

This is for a fast growing company with ambitious growth goals for 2024.

Location: Atlanta, GA - Hybrid (one day a week in the office)

Requirements

• 4 to 6+ years of experience as an Account Manager, Client Delivery Manager, Digital Marketing Manager, or Senior Project Manager with marketing experience – Agency experience preferred
• Proven ability to grow client accounts, while maintaining sharp attention to detail
• Experience delivering and bringing new solutions to clients on a weekly basis
• Demand generation experience in a digital marketing role
• Experience working in marketing strategy
• Strong understanding of lead nurturing, MQL and SQL differentiation, and ABM tools (e.g., Demandbase, 6sense, Terminus)
• Experience in lead routing, scoring, or a specialized marketing function is a plus
• You understand the waterfall methodology
• Proficiency with marketing automation platforms (MAP) tools such as HubSpot or the equivalent
• Ability to work independently and collaboratively in a fast-paced environment
• Excellent problem-solving skills and creativity in marketing strategy execution
• Strong communication skills and transparency are essential
• Excellent listening, negotiation and presentation abilities
  
  

Key Responsibilities

• Manage and nurture leads through personalized journeys for clients, using digital marketing tools
• Manage multiple clients, understanding the intricacies of agency work
• Develop and execute digital marketing strategies, with a focus on email marketing and nurturing leads
• Create specific and personalized pathways for prospects, targeting multiple personas for multiple clients
• Collaborate with strategic leaders and marketing operations for guidance and support
• Understand and implement lead lifecycle processes, including lead scoring and personalized messaging for various clients
• Contribute to lead handoff strategies from marketing to sales, including success attribution and ROI calculation
  
  

Not Required But a MAJOR Bonus

• Experience in B2B, specifically in logistics
• Expert level ABM campaign experience
• You’ve grown a team while managing a client base
  
  

Salary

• $70,000 to $75,000K + Bonus, DOE
• Health, Dental, Vision, 401K
  
  

This May Be a Good Fit If You Are

• You work hard to get stuff done
• Organized
• Trustworthy
• A Writer
• Timely
• Tech-Savvy
• You google questions before asking in a work setting
• A Self Starter, you don’t need people telling you what to do