Senior Digital Product Manager

WHO WE ARE

We’re not in the wing business. We’re in the flavor business. It’s been our mission to Serve the World Flavor since we first opened in 1994, and we’re just getting started. 1997 saw the opening of our first brand partner operated Wingstop location, and by 2002 we had served the world one billion wings. It’s flavor that defines us and has made Wingstop one of the fastest growing brands in the restaurant industry.

Above all else – our success is largely due to our people and our core values, or what we call The Wingstop Way of being entrepreneurial, service-minded, fun, and authentic. We believe having a strong people foundation centered on these collective values creates a crave-worthy culture and talented team, as well as ensures our brand is poised for accelerated growth. We all win together.

WHAT WE’LL NEED

We are looking for an exceptional Sr. Digital Product Manager. This individual will be responsible for ongoing management, planning, analysis, reporting and documentation for a complex, multi-tier, enterprise digital and ecommerce solution stack. This individual will work with a talented team of internal and external resources in a highly collaborative, agile development environment. This individual will own & drive all things digital, enabling Wingstop to meet key business objectives while on the way to digitizing every transaction.

• Develop and own the comprehensive digital roadmap for Wingstop.com and the Wingstop Mobile App, ensuring its alignment with business objectives and driving continuous improvement of our digital assets.
• Foster cross-functional collaboration to ensure the digital team effectively supports and enhances the operations of other departments.
• Play a key role in the evaluation of new platforms, tools, technologies, and vendors to identify opportunities for enhancing our digital capabilities.
• Lead the end-to-end product lifecycle management for our digital platforms, including gathering business requirements, overseeing production releases, and providing second-level support.
• Collaborate with IT, Business Intelligence, Insights, and Finance teams to source data, verify trends, and develop impactful findings presentations.
• Ensure stability, reliability, and compliance of our digital platforms, enabling high-availability and delivering exceptional guest experiences.
• Continuously drive market-leading digital experiences on all platforms to solidify Wingstop's position as an industry leader.
• Lead cross-functional meetings, driving alignment on business objectives with key business partners.
• Gain a deep understanding of the business needs of department leaders and translate those needs into actionable plans for measuring success.
• Represent the Digital team at project planning and implementation meetings, ensuring effective communication and collaboration.
• Serve as the primary lead in establishing, measuring, and reporting on key performance indicators (KPIs) for the overall digital business.
• Maintain an ongoing plan for KPI reporting across digital applications, effectively tying it back to the product roadmap.
• Leverage advanced analytical skills to monitor trends, diagnose problems, identify opportunities, and translate insights into actionable business requirements.

WHAT YOU’LL NEED

Education Requirements

• Degree: Typically, in Business Administration, Marketing, Computer Science, or a related field.
• Degree (Preferred): An MBA or a master’s degree in Product Management, Marketing, or a related field can be advantageous.

Certifications

• Product Management Certification
• Certified Scrum Product Owner
• UI/UX Certification

Tools

• JIRA
• Confluence
• Google Analytics
• A/B Testing Platform

People skills

• Communication
• Stakeholder Management
• Customer Service-Minded

WHO YOU ARE

HUMBLE: Embracing humbleness fosters a collaborative and inclusive environment, where individuals prioritize the success of the team over personal recognition, ultimately contributing to a more cohesive and effective workplace.

HUNGRY: There’s a fire in you to keep pursuing excellence. You actively seek out challenges, set ambitious goals, and consistently demonstrate a proactive approach to tasks. You have a desire to support Wingstop in our goal to become a Top 10 Global Restaurant Brand.

SMART: Not solely based on intellectual prowess, but rather on emotional intelligence and interpersonal skills. A keen understanding of others, communicating effectively and collaborating seamlessly.

SERVICE-MINDED: A selfless and dedicated focus on helping others succeed. Consistently prioritizes the needs of colleagues and the organization, willingly offering support and contributing to the overall well-being of the team.

ENTREPRENEURIAL: Takes initiative, a willingness to take calculated risks, and constantly searching for opportunities to improve processes or contribute to new ideas.

BENEFITS

FLAVOR PERKS:

• Unlimited paid time off for exempt employees
• One paid volunteer day of your choice
• Competitive bonus structure for eligible roles
• Team member stock purchase plan
• Health savings or flexible spending account options
• 401k – (dollar for dollar on the first 3% and then 50 cents on the dollar for the next 2% for team member contributions up to 5% of eligible compensation)
• Comprehensive medical, dental, and vision benefits
• Basic life and AD&D insurance provided
• Pet insurance
• Education Assistance
• Wellness reimbursement program
• Paid maternity and paternity leave

FUN IS THE BEST FLAVOR:

• Lunch provided every Tuesday and Thursday in office
• Work from home Fridays
• Discount on Wingstop gift cards
• Discounted onsite dry cleaning
• Discounted onsite car detailing
• Onsite game room and patio

Wingstop provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.