From the course: How to Hire Great Salespeople
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The top five Cs of sales hiring
From the course: How to Hire Great Salespeople
The top five Cs of sales hiring
- Let's imagine you have three potential sales hires, but only one open position. What do you do? You have a role to fill. You have a choice to make, but you're stuck. Here's a tool to help you make that choice: Five C's. Five words which all begin with C. These five C's will remind you of five qualities to evaluate potential hires against. You score each salesperson on a scale of one to five for these five things. So, what are the five C's? That's what this video is about. The first C is confidence. Ask yourself, is this person someone who comes across as credible and professional? Do I want to trust them, speak with them, and listen to them? Confident people command attention. Not arrogant, just quietly, reassuringly confident. The second C is competence. Can your potential sales hires use a CRM? Can they prospect and write proposals? Which skills does this person bring to the job? To what level can they perform the competencies required in the job description? The third C is…
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