From the course: Salesforce: Sales Automation for Salespeople

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Einstein Lead Scoring

Einstein Lead Scoring

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- [Narrator] Einstein Lead Scoring allows you to prioritize your most valuable leads with a numeric score to see which leads are the most likely to convert. As a salesperson this can help you prioritize your leads and save you valuable time since you know how to plan your day. Einstein Lead Scoring does take a certain amount of time and data to give you actionable insights. So if you have a very small company or just a few people, it may take some time to start showing results. Make sure to ask your Salesforce administrator for more information. So let's take a look at what lead scoring looks like. So in this example, we're looking at a list of leads, and you'll see that there is a numeric score and it ranks them from highest to lowest. And then if you look at someone specific like Greg Thompson, you see the score is 88. Now, not only do you see the score, you see why that score is so high. So it tells you tops positives, the…

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