From the course: Using WordPress to Create a Blog for Creators
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Updating your blog post URL - WordPress Tutorial
From the course: Using WordPress to Create a Blog for Creators
Updating your blog post URL
- [Instructor] Your URL or link for the blog post can play a huge role in search results. The goal of optimizing your blog post URL is twofold. Number one, you want to ensure that you're using the main keyword that you aim to rank for. Number two, you want to provide clarity for search engines as to what your blog post is all about. Now, the biggest mistake to avoid when you are optimizing your URL is as follows. Make sure not to use numbers, dates, or special characters, such as hyphens or underscore, that only take up space and add absolutely no value to the reader or the search engine. You want to make sure that your URL is concise and explains exactly what your blog post is all about. The plugin we are going to be using in order to optimize your blog post URL is, again, our friend Yoast SEO. So scroll down to the bottom of your blog post, like we did in the previous video, and here you're going to be able to see an…