Get ahead with these continuous product discovery habits!
This month, we’re diving into the world of continuous product discovery. If you've ever wondered how to steadily improve your products, this one's for you.
You’ll discover practical tips and strategies on how to make product discovery an ongoing habit so that your customers are always at the heart of your product development process. We also explore:
✨ 11 Gestalt design principles you can use to create impactful designs
📝 The important role UX writing plays in creating user-friendly products
📊 Essential usability metrics to track
🧮 How to calculate your System Usability Scale (SUS) score
📖 What's inspiring us this month
Continuous product discovery: Building habits for ongoing customer insights
Traditional product discovery methods provide only a snapshot of user feedback. Continuous product discovery is all about staying in touch with your customers and getting their thoughts and ideas on how to improve your products over time.
In this article, we explore Teresa Torres's framework and provide practical tips on how to get into the habit of doing continuous product discovery. That way, you can continue to make products your customers love. Read more.
11 Gestalt design principles you should know
Learn the Gestalt design principles used by top UX and UI designers to create engaging and effective designs. Discover how these principles can improve your design game so you can create visually stunning products. Read more.
Craft user-friendly experiences with UX writing
Learn the purpose, principles, and process of UX writing from an experienced UX writer. Discover how UX writers work with designers, marketers, and developers to create user-friendly digital products. Read more.
Discover essential usability metrics to track
Want to start doing more usability testing but not sure what to measure? In this article, we help you understand which metrics to focus on. From completion rates to time on task, you'll get handy tips on what to track to improve your products. Read more.
Trending template
Calculate your system usability scale (SUS) score
This template will help you discover:
Your SUS score, which you can use to guide iterative improvements.
How your product compares to industry standards and competitors.
How users feel about your product after they've interacted with it.
Areas of ease and difficulty within your design.
What we're tuning into
📖 How to turn a great idea into a thriving startup
In this new book, entrepreneur and Executive Director of the Martin Trust Center for MIT Entrepreneurship , Paul Cheek , explores the importance of usability testing and user research.
Titled Disciplined Entrepreneurship: Startup Tactics, it offers actionable guidance on how to transform your great idea into a fully functional, funded, and staffed startup. If you’re a budding entrepreneur, this is well worth checking out.
🎨 Watch a UX designer redesign their portfolio
In this video, Tshili, a Senior UX product designer, shares how they revamped their portfolio using an online template. Tshili takes us through each step, showing how they changed the template and color palette to match their style.
If you're thinking of updating your portfolio, this video is a great source of inspiration!
🦉3 principles Duolingo’s VP of Product swears by
I might be very late to the party, but I’m 90+ days into my Duolingo streak and don’t plan on stopping any time soon. It’s surprising how easy it’s been to form a daily habit with the help of the app.
In this article, Duolingo’s VP of Product shares three key principles their product teams follow to help them do their best work. Unsurprisingly, continuous discovery and iteration get a mention – “Nothing in our product is ever fully done.”
Until next time ✌️