Oh, yes. The Claim Window is Now Open!
If you’re holding a mmERCH NFT you can now claim your physical hoodie twin for no extra cost (just the price of gas)! Simply hit “claim.”
The window will stay open until our next drop drops; we’re thinking sometime in Q3. If, for some unfathomable reason, you don’t claim yours, we’ll likely make it available for sale to the world once the claim window is closed. So we gently encourage you to act fast.
Drop 1 // Egg Collection
Our first drop is in collaboration with the legendary, multi-award winning comic book artist, Gilbert Hernandez.
Drop deets
- 48 original characters hand drawn by Gilbert Hernandez.
- Each wears a singular algorithmically generated hoodie.
- Each unique design translates into a one-of-one physical.
- 960 NFTs. 860 physicals in French Terry, 100 in Cashmere.
- Accessible mint price, physical twin included.
- Drop Date: Q1 2024
SAMPLE OUTPUTS: TRAITS & STYLES
What the mmERCH?
What the mmERCH?
Trait Count:5
Style:—
Hood:Composition
Body:Lime
Pocket:Composition
Sleeve(L):Checkerboard
Sleeve(R):Blanco
Bands:Cobalt
Rarity Score:🔥🔥
Heads up: Material matters. 860 French Terry. 100 Cashmere.
SAMPLE OUTPUTS: TRAITS & STYLES
What the mmERCH?
What the mmERCH?
Rarity Score:🔥🔥
How mmERCH Drops Work
Step 1
Pre-Reveal
Gilbert's original drawing
Step 2
Reveal
Your design attributes
Step 3
Claim Physical
Activate Wearable Wallet™
Step 4
Final Artwork
Virtual asset unlocks
how mmerch generative fashion works
Creating rarity for the rare
FAQs
So you're a hoodie brand?
We're an art & fashion company, not a hoodie — or streetwear— company. Every drop, we'll collaborate with a different person, project, or brand to produce different kinds of art with a different physical twin — could be a hat, bag, shirt, table, chair…
What do I get?
Generative fashion that's digital, physical, and virtual.
- You get an algorithmically generated NFT artwork crafted with a collaborator (Drop 1: legendary comic book artist, Gilbert Hernandez).
- Your NFT lets you claim a physical twin — a one-of-one super premium hoodie that the character in your NFT is wearing.
- Upon claiming your physical, you'll get an avatar, to boot.
And — and! — you get to be on the ground floor of a future heritage. We'll take you everywhere we go from here.
Here's the breakdown:
• Digital. This is the minted artwork — Drop 1: fine art hand drawn by the legendary comic book artist, Gilbert Hernandez. As our genesis project, this collection will always have a special place in our hearts. Join us early and we'll look to say thanks in a variety of ways.
• Physical. A piece of generative fashion: a one-of-one hoodie that the character in your artwork is wearing. No two hoodies are the same. Each has a QR code that lets you access information about your item. And each has an NFC chip that will open many doors both physical and digital — you'll see more than a few IRL tricks in our future. Your physical is what we call a Wearable Wallet: an IRL gateway to your digital world.
• Virtual. For our first drop, your virtual asset will be an avatar but in the future we expect to do whatever makes sense: Wearables, Avatars, Architectural Environments, 3D objects. We remain open. Watching. Waiting for the emergent. We're true blue believers in the metaverse but we're also aware that the metaverse is many things, most of which have yet to emerge. Our plan is just to have fun. Try everything and see what resonates and what's possible.
How do you manufacture one-of-one physical fashion? (It seems impossible.)
We can't tell you everything but know this: we found a decidedly clever way to hack the old world into the new. If you're interested in manufacturing one-of-one fashion, reach out to us.
How long do I have to claim the physical?
The claim window remains open until our next drop drops.
What the heck's a receipt token?
As we transact, during our most meaningful on chain moments, you will receive a receipt. A keepsake to remember our beautiful time together. For those visionaries bold enough to mint, or courageous enough to claim their physical, you'll receive something quite special. An edition, created especially for mmERCH by an artist we very much believe in. Each year we will invite a new artist, and who knows maybe these receipts won't just look good...they might even do something too.
What's the deal with my virtual mmERCH?
Your virtual mmERCH is our noodle, dressed in mmERCH wear, come to life. You can use it to strut about on Mona and Oncyber.
What's the difference between digital and virtual?
Digital = the static NFT artwork
Virtual = a metaverse extension such as an avatar, wearable, or environment
When can I mint?
Exact date TBD. But Q1 2024.
How do I redeem my physical?
Connect your wallet at mmERCH.xyz when the time is right and you'll be prompted.
How do I redeem my virtual?
For our first drop all avatars will be available as a downloadable VRM directly From Opensea and/or our website. Ready to use in places like Mona and Oncyber.
Can I choose a different hoodie?
Not from us, no. You'll need to mint another or trade for one on secondary markets like OpenSea. Need help? Just holler.
What's an NFC chip?
A bit of tech you already use called Near Field Communication. It's in your phone, probably in your credit cards. Maybe even in some collectibles you already own. It's pretty cool.
What is the NFC chip used for?
The easy one: Authentication. The more interesting one: your Wearable Wallet. Your hoodie will be a wallet allowing you to collect NFTs IRL. More to come…we don't want to spill all the beans just yet.
Can the NFC chip be used to track me?
Yes. Down to the nanometer. Give us a ring when you've taken off your tinfoil hat. We jest. The answer is no.
Will washing my hoodie damage the NFC chip?
Nope. But we wouldn't recommend ironing it. Or wearing your hoodie in a hot spring. You'll be able to access care instructions via a QR code on the garment's label.
Where are the hoodies made?
Italy and the USA.
Where oh where in the world do you ship to?
Well, we wish snail mail — traditional, IRL mail — was as reliable and pervasive as the blockchain. Alas, for now, we only ship to these countries: US; Canada; UK; Portugal; Spain; France; Germany; Italy; Switzerland; Netherlands; Hong Kong; Singapore; South Korea; Taiwan. If you’re holding an NFT and don’t see your country listed here, reach out to us and we’ll do our best to sort you out. Email: [email protected]
How do I choose the right size?
We’ve made it easy for you. There are only two choices! S/M is definitely more of a medium than a small. If you normally wear medium, this is the way to go. L/XL is more large than extra — a truish large. Note: Cashmere is more fitted than French terry. They’re both unisex.