2015 A2 Music Video Induction - Video Killed The Radio Star
2015 A2 Music Video Induction - Video Killed The Radio Star
AN INTRODUCTION TO MUSIC
VIDEO
60 MARKS
20 MARKS
EVALUATION 20 MARKS
MAIN TASK
A
40
MARKS
PLUS:
YOU
TWO
QUESTIONS IN YOUR
2015
ONE
OF YOUR
NARRATIVE
AUDIENCE
GENRE
REPRESENTATION
MEDIA LANGUAGE
THE PURPOSE
OF A
MUSIC VIDEO
3.WHAT FACTORS MAKE YOU LIKE A BAND AND THEREFORE DOWNLOAD THEIR
MUSIC , BUY THEIR ALBUMS OR ATTEND THEIR CONCERTS ? H OW DO YOU DECIDE
WHICH BAND IS COOL AND WHICH IS NOT?
TASK 2
IN THE SPACE BELOW LIST AS
VIDEOS THAT YOU CAN THINK
MUSIC
1. Genre Categories:
Narrative Video:
The steel guitar = the American Deep South and desert plains
An rnb beat or bass line = an urban environment
A group of choral voices = a place of religious significance e.g.: church or
graveside etc.
Performance Video:
Camera Movement: whip pans, fast dolly track shots and fast overhead
crane shots to follow the running, walking or dancing of performers. Also
fast vertical tilts and horizontal pans.
Editing: various terms: jump cutting, MTV style editing or montage editing.
Creating the visually de-centred experience of jumping from location to
person to instrument without any normal narrative continuity. Instead it is
often the beat or the rhythm of the track which provides the organising
principle for editing movement. The editing moves so fast it creates the
need for viewing repeatedly. There are exceptions though. Some
continuity editing used such as atmospheric dissolve shots such as in
Sinead OConnors Nothing Compare to You
Post-production digital effects: see i-movie for split screens (see Michel
Gondrys video for Kylie Minogues Come Into My World for split screens
seamlessly bled into each other) colourisation slow motion etc These
are now conventional for music videos. Please look out for other
innovative effects.
TASK 3
TEXTUAL ANALYSIS OF MUSIC VIDEOS
FEATURES
GENRE
CHARACTERISTICS
RELATIONSHIP
BETWEEN LYRICS
AND VISUALS ?
RELATIONSHIP
BETWEEN MUSIC
AND VISUALS ?
IS THERE
REFERENCE TO THE
NOTION OF
LOOKING ?
ARE THERE
INTERTEXTUAL
REFERENCES ?
IS THE VIDEO
CATEGORY
ILLUSTRATION,
DISJUNCTURE OR
AMPLIFICATION ?
HOW MUCH OF
EACH ?
OAME
BSERVATIONS
N
OF TRACK:
ARTIST:
EXAMPLES
TASK 3
TEXTUAL ANALYSIS OF MUSIC VIDEOS
NAME OF TRACK:
ARTIST:
FEATURES
GENRE
CHARACTERISTICS
RELATIONSHIP
BETWEEN LYRICS
AND VISUALS?
RELATIONSHIP
BETWEEN MUSIC
AND VISUALS?
IS THERE
REFERENCE TO THE
NOTION OF
LOOKING ?
ARE THERE
INTERTEXTUAL
REFERENCES ?
IS THE VIDEO
CATEGORY
ILLUSTRATION ,
DISJUNCTURE OR
AMPLIFICATION ?
HOW MUCH OF
EACH ?
OBSERVATIONS
EXAMPLES
TASK 3
TEXTUAL ANALYSIS OF MUSIC VIDEOS
TEXTUAL ANALYSIS OF MUSIC VIDEOS
NAME OF TRACK:
ARTIST:
FEATURES
GENRE
CHARACTERISTICS
RELATIONSHIP
BETWEEN LYRICS
AND VISUALS ?
RELATIONSHIP
BETWEEN MUSIC
AND VISUALS ?
IS THERE
REFERENCE TO THE
NOTION OF
LOOKING ?
ARE THERE
INTERTEXTUAL
REFERENCES ?
IS THE VIDEO
CATEGORY
ILLUSTRATION ,
DISJUNCTURE OR
AMPLIFICATION ?
HOW MUCH OF
EACH ?
OBSERVATIONS
EXAMPLES
THIS