Minnesota Aurora is expanding the opportunity to become a community owner of the club.
The amateur women’s soccer team started in 2021 with 3,080 investors contributing $1 million to fund the team through the 2024 season. Now with that timeframe up, Aurora will add oughly 7,000 people.
“This is the land of 10,000 lakes. How about the land of 10,000 owners?” Andrea Yoch, Aurora co-founder and Chair of Investor Relations, said in a statement. “Minnesota Aurora wants to become the biggest community owned club in the country.”
The club has suspended its second bid to become a NWSL expansion club earlier this month due to a lack of multi-million dollar majority owners as the bids to join the league have skyrocketed. The stopped a previous attempt to go pro in 2022.
Supporters can get an ownership share starting at $100, with associated benefits. Aurora had raised $160,000 as of Thursday evening.
“We don’t want consumers, we want fans with stakes,” Aurora said in a statement. “When will we go pro and what will it look like? We don’t know. But we’re buying in for the future.”
The funds will help Aurora’s operations, including player housing, game-day experiences, increasing front-office staff and paying U.S. soccer registration fees.
