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Under the lens

Will Bezos’s India plan get caught in its own web? The Amazon vs. Future outcome will provide clues.

Will Bezos’s India plan get caught in its own web? The Amazon vs. Future outcome will provide clues.
Will Bezos’s India plan get caught in its own web? The Amazon vs. Future outcome will provide clues.
BCCL
From Left, Jeff Bezos, founder and CEO, Amazon.com; Kishore Biyani, founder and CEO, Future Group; Mukesh Ambani, chairman and MD, Reliance Industries.

Synopsis

Creative structures and secret shareholder agreements used by Amazon have come under intense scrutiny following its legal disputes with Future Group. As a long, multi-front war looms large with Jio, does the ‘Merchant Prince’ from Seattle have enough aces up his sleeve to conquer India?

Isaac Asimov has been one of the great influences of Jeff Bezos’s life. Two years ago, when the world’s richest man and Amazon founder unveiled his space company’s design for a lunar lander, he played a 1975 video clip in which the biochemist-turned-science-fiction writer converses with Bezos’s Princeton professor Gerard O’Neill about the possibilities of colonising space. A week later, The Economist wrote: “Mr Bezos is open about his
( Originally published on Mar 15, 2021 )
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The Economic Times