Internet browser Veera says it has crossed 1 million users
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Synopsis
Veera, India's browser, achieves 1 million users in a year with tailored content and ad blocking. Founder Arjun Ghose drives continuous innovation and user experience enhancement to revolutionize the internet browsing experience.
By ET Bureau
Veera, India’s homegrown mobile-only internet browser, said it crossed 1 million users in less than a year since its inception.
It launched in beta in September last year, and over the next few months released multiple new features including its cricket widget, the cricket adda, Veera games, privacy features, and ad block. In February this year, they also launched a rewards engine driven by engagement, and since grew from a base of 100,000 users to one million users in two months.
"It is most definitely a big step for us right now, but it is just the first step in our pursuit to revolutionize the internet experience for over 1 billion Indians. We will continue to tweak and improve our product, launch new features and tools to allow people to make the internet a bindaas place for themselves,” Arjun Ghose, Founder & CEO - Veera, said.
Veera said it is geared to elevate the browsing experience even further with the launch of features which will drive innovation and enhance user experience, as it continues to shape the future of mobile internet browsing in India and beyond.
As a challenger browser for India, Veera is created by Ghose, previously an investor with VC firm Falcon Edge, Alpha Wave and McKinsey, Rahul Pagdipati, chairman of the board Zebpay and board member at Brave browser, Aditya Julka, serial entrepreneur founder of Paddle8, and Kanu Gupta, founding leadership of Goldman Sachs in India and serial investor
The company is funded by a slew of blue chip investors including Ayon Capital, COG Network, 6th Man Ventures, Folius Ventures and iSeed Ventures, as well as marquee angels. Earlier this year, it raised $6 million in a seed-funding round led by Ayon Capital.
For most search engines, monetization is mostly through advertising and is fundamentally a sorted and ranked directory of all websites on the internet. Hence their monetization model builds on promoting one destination over another. For internet browsers, monetization can be through a few different levers - default search engine revenue share, affiliate marketing, advertising, e-commerce focused innovations, customer re-engagement etc.
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The app, entirely developed in India with tailored content and ad-blocking services, competes largely with global internet browsers including Microsoft, Google Chrome and Apple safari. Elevate Your Tech Prowess with High-Value Skill Courses
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"It is most definitely a big step for us right now, but it is just the first step in our pursuit to revolutionize the internet experience for over 1 billion Indians. We will continue to tweak and improve our product, launch new features and tools to allow people to make the internet a bindaas place for themselves,” Arjun Ghose, Founder & CEO - Veera, said.
Veera said it is geared to elevate the browsing experience even further with the launch of features which will drive innovation and enhance user experience, as it continues to shape the future of mobile internet browsing in India and beyond.
As a challenger browser for India, Veera is created by Ghose, previously an investor with VC firm Falcon Edge, Alpha Wave and McKinsey, Rahul Pagdipati, chairman of the board Zebpay and board member at Brave browser, Aditya Julka, serial entrepreneur founder of Paddle8, and Kanu Gupta, founding leadership of Goldman Sachs in India and serial investor
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The company is funded by a slew of blue chip investors including Ayon Capital, COG Network, 6th Man Ventures, Folius Ventures and iSeed Ventures, as well as marquee angels. Earlier this year, it raised $6 million in a seed-funding round led by Ayon Capital.
For most search engines, monetization is mostly through advertising and is fundamentally a sorted and ranked directory of all websites on the internet. Hence their monetization model builds on promoting one destination over another. For internet browsers, monetization can be through a few different levers - default search engine revenue share, affiliate marketing, advertising, e-commerce focused innovations, customer re-engagement etc.
