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#REDIRECT [[List of acronyms: W#WI]] |
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'''WIIFM''' is an [[acronym]] for the phrase '''What's in it for me'''? The term is used in sales and marketing, where salespeople are often required to understand why people will buy their product or service, as opposed to simply seeking the biggest paycheck. <ref>{{cite web|last=Norton|first=Michael|title=Exactly what’s in it for me?|url=http://www.vaildaily.com/news/10063543-113/motivated-sales-wcidfy-happens|publisher=Vail Daily|accessdate=February 5, 2014}}</ref> |
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==References== |
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[[Category:Acronyms]] |
Latest revision as of 09:09, 3 October 2015
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