Talk:Marketing Intelligence

Market Intelligence is more specific and should relate only to understanding the market place a business operates in. Marketing Intelligence is more about understanding not just the market but also a businsses' products and services and its customers. 15:10, 20 May 2008‎ User:193.242.236.128

I agree with the point above and would like to offer an example. Market Intelligence would contain only the fact that your main competitor has launched a new product. Marketing Intelligence would also include the fact your sales are down. A decrease in your own sales would not be considered Market Intelligence. —Preceding unsigned comment added by 129.78.64.106 (talk) 01:23, 9 September 2008 (UTC)[reply]

I agree and would like to add that Market Intelligence also includes the supply chain components to produce a product. Marketing Intelligence is more focused on the "sales side". —Preceding unsigned comment added by 82.69.61.183 (talk) 16:57, 14 January 2009 (UTC)[reply]