We are delighted to welcome Shikaar Juglall to the Performics team as our new Managing Director for South Africa. Shikaar's expertise will be instrumental as we set new benchmarks in the region. Here’s to a future of success and innovation! #Performics #Leadership #SouthAfrica Publicis Groupe
Sobre nosotros
As the original performance marketing agency, Performics converts consumer intent into revenue for the world's most admired brands. Across a global network operating in 41 countries worldwide, Performics creates connected and personalized digital experiences across paid, owned and earned media. RECMA recognized Performics as one of its Top Digital Agency Networks of 2014. Headquartered in Chicago, Performics is a Publicis Media company. To learn more, visit www.performics.com. Demand Performance.
- Sitio web
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http://www.performics.com
Enlace externo para Performics
- Sector
- Servicios de publicidad
- Tamaño de la empresa
- De 1.001 a 5.000 empleados
- Sede
- Paris
- Tipo
- Empresa pública
- Fundación
- 1998
- Especialidades
- SEM, SEO y Performance Marketing
Ubicaciones
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Direktorin
Paris, FR
Empleados en Performics
Actualizaciones
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Don’t miss Thiago Correa, H&M Lead at #Performics, on ExchangeWire’s MadTech podcast. He joins industry experts to discuss Apple’s updated DMA compliance strategy, Amazon’s latest social commerce ventures with TikTok and Pinterest, and more. Listen here: https://lnkd.in/ezKhuar6 #Podcast #SocialCommerce #Apple #Amazon #TikTok #Pinterest
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This month, we're celebrating a milestone in advertising history: 102 years since the first paid radio ad aired in New York City. The sales pitch for an apartment complex in Queens not only revolutionized the industry but also set the stage for innovative advertising and marketing strategies that continue to shape our approach today. #Performics #MarketingMilestones
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Today, Publicis Groupe announces the acquisition of Influential, the world’s largest influencer marketing agency and platform, which helps brands authentically connect to audiences by developing, deploying, and optimizing creator-driven digital campaigns. Its proprietary AI-powered technology platform with over 100 billion data points, and its network of over 3.5M creators including 90% of global influencers with 1M+ followers, are at the service of 300+ brands around the world. The combination of the Groupe’s existing offerings and scale, Epsilon’s unique data and identity assets, and now Influential’s platform and network will create the industry’s leading ID-driven influencer marketing solution. Arthur Sadoun, Publicis Groupe CEO, said: “It is a great pleasure to be welcoming Influential to the Publicis family. Beyond its proprietary AI-powered platform, 100 billion data points, unrivalled network of over 3 million creators and access and data on 90% of influencers with 1M+ followers, Influential is above all an outstanding team of talent at the very cutting edge of their sector. With the new creator economy set to exceed linear tv on adspend in the next year, thanks to Influential we are able to fully embrace its outsized influence and put it at the service of all of our clients. Not only does this acquisition mean we will take the leadership of Influencer marketing. It also uniquely positions us at the centre of the new media ecosystem. By combining our Epsilon data, which allow us to see 2.3 billion people around the world, with Connected TV, Commerce, and now Creators, we can enable our clients to truly know and understand their customers and prospects, and engage with them on a one-to-one basis, wherever they are, both online and offline. It’s how we are putting power back into the hands of brands in a fragmented media landscape, and driving marketing transformation that delivers real business outcomes.” https://lnkd.in/gv9RKxPZ
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We are thrilled to share that Performics India-Mumbai has landed the top spot in the MMA Global | Smarties Business Impact Index for Top Digital Specialist Agencies India, with Performics India-Gurgaon securing an impressive #3 position. A huge congratulations to our exceptional team. Find more details here: https://lnkd.in/dQfF7877 #Performics
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Team Building des expertises Paid Media 🎉 Lors de notre récent team building, les équipes ont relevé plusieurs défis, renforçant les liens et l'esprit d'équipe à travers d'activités funs et ludiques : 🎨 Pictionary 🎶 Blind Test 🧠 Quizz de culture générale La journée s'est terminée en beauté avec une finale d'improvisation, deux équipes départagées par un applaudimètre. Ambiance assurée ! Un grand bravo à l'équipe des "Monstrueux" qui a remporté la victoire ! 🏆 Merci à tous les participants pour leur enthousiasme et leur bonne humeur. Ces moments partagés sont précieux et nous permettent de mieux collaborer au quotidien. #TeamBuilding #PaidMedia #SEA #SocialMedia #Affiliation #EspritDEquipe #LesMonstrueux #Pictionary #BlindTest #Quizz #Improvisation
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Performics ha compartido esto
🌟 BREAKING NEWS! 🌟 💡 Performics Spain ha sido seleccionado como partner estratégico global para liderar las comunicaciones y la gestión de medios pagados para Philips Hue en colaboración con Signify, líder mundial en iluminación inteligente. 🌍 Esta alianza marca un hito significativo para el crecimiento digital de Philips Hue y el alcance de Performics en los 18 mercados donde opera la marca, liderado desde su sede en Madrid. 🚀 La colaboración entre Performics y Philips Hue demuestra las grandes capacidades de la agencia en un escenario internacional, aprovechando la experiencia de Publicis Groupe España y sus unidades para ofrecer soluciones innovadoras que impulsan el negocio global de la marca. Lee el artículo completo aquí: https://lnkd.in/d-_A5sYF ------ 🌟 BREAKING NEWS! 🌟 💡 Thrilled to announce that Performics Spain has been selected as the strategic partner to spearhead the global paid media strategy and digital maturity projects for Philips Hue in collaboration with Signify, the world leader in smart lighting. 🌍This partnership represents a significant milestone in driving the digital growth of Philips Hue and Performics’ global presence across all 18 markets worldwide, lead from its headquarters in Madrid. 🚀 The collaboration between Performics and Philips Hue highlights the agency's global capabilities, utilizing the expertise of Publicis Groupe and its various divisions to deliver innovative solutions that boost the brand's worldwide business. #Performics #PhilipsHue #DigitalMarketing #GlobalPartnership #Innovation #Sustainability #BusinessGrowth
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Google - Agency Leaders Breakfast Mardi dernier, Performics a eu la chance de participer à l'événement Agency Leaders Breakfast organisé par Google ! Le thème : ''Privacy, Data & IA : le futur se prépare aujourd’hui" Au programme : 🟢Décryptage des dernières actus de l’écosystème 🟢Ads Privacy Readiness : les solutions pour prendre une longueur d’avance 🟢Table ronde animée par @Alexandre Vatus avec l'intervention de Caroline Hajdukiewicz au sujet des défis et challenges liés à cette thématique Merci à l'équipe Google pour l'invitation Alexandre Vatus, Camille Lemesle, Anya Boutier ! #IA #Data #Privacy #Google
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Open Source AI Day Aujourd'hui Performics s'est rendue aux incubateurs de la Station F pour assister à des conférences organisées par Meta pour parler de l'intelligence artificielle. 🚀 Au programme : 🟢 L’avenir de l’innovation : le rôle indispensable de l’IA open source dans l’innovation et l’amélioration de la sécurité 🟢 Les success stories : comment certaines organisations exploitent déjà certains modèles open source pour développer et améliorer leurs services 🟢La recherche : les dernières mises à jour sur la recherche en IA et ses applications passionnantes 🟢Des rencontres avec les startups : rencontre avec les 5 gagnants du programme “AI startup program” de Meta et découverte de leurs dernières innovations Merci à Marie Delahays pour son invitation et @meta pour l'organisation de cet évènement ! #IA #innovation #Meta