Since launching as the new iProspect in 2021, following the merger with Vizeum, we have experienced remarkable growth, surpassing industry benchmarks and establishing ourselves as a prominent player in the agency realm. This is reflected in #RECMA’s latest Network Diagnostic report, in which iProspect's industry quali-shares surged from 2.7% to an impressive 5.1%, marking it as the highest growth network within its sphere. Read more here: https://lnkd.in/eFRWfMin
About us
iProspect, a dentsu company, is a leading global digital-first media agency. Its unmatched mix of media strategy, digital storytelling, and specialized audience insight sets a new standard for performance-driven brand building. Through a relentless focus on human-centric solutions, iProspect drives accelerated growth for some of the world's most iconic brands, including Kering, Carlsberg, Ikea, Hilton, L'Oréal, Pandora, Hugo Boss, Red Bull, LinkedIn and Tencent . With a dedicated team spanning over 8,000 media and performance experts across 93 global markets, iProspect is steadfast in shaping the future of brand engagement and market influence through its hyper-specialised capabilities.
- Website
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http://www.iprospect.com
External link for iProspect
- Industry
- Advertising Services
- Company size
- 5,001-10,000 employees
- Headquarters
- London
- Type
- Public Company
- Founded
- 1996
- Specialties
- search engine marketing, search engine optimization, paid search advertising, online display advertising management, paid inclusion management, shopping feed management, global search engine marketing, Web analytics/attribution modeling, digital marketing, Business Intelligence, Activation marketing, and Strategy planning
Locations
Employees at iProspect
Updates
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From a consumer standpoint, 85 per cent of people’s day is spent in media. The amount of time people spend in front of a screen or in an experience is ever increasing." William Swayne, Global Practice President, Media shares his view on our recent Global Ad Spend Forecast with The Times: https://lnkd.in/ed5eM-mu #AdSpendMay2024
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Unlocking the Power of Conversations. Amanda Morrissey, Global Brand and Client President, iProspect, provides her insights in a joint report by WARC and #Meta looking into how businesses can leverage messaging to enhance customer engagement, satisfaction, and loyalty. Her contributions focus on personalization at scale, seamless customer journeys and data-driven decisions. Keep reading: https://lnkd.in/eiQUbddU
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And that’s a wrap at MAD//FEST LONDON 2024! Thank you to all our brilliant colleagues, clients and partners who came out to join us. Elizabeth (Libby) Darley, Head of Planning, iProspect UK Hannah Richardson, Marketing Science Lead, Snap #dentsuatMADFest
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Search plays a critical role in the consumer journey however, due to emerging technology and richer automation tools, many brands are struggling to optimize their paid and organic search results. Download iProspect's One Search: Total Search Approach guide today for the three key areas that will drive your search marketing and brand growth forward. https://lnkd.in/e8yQHu7Z
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L'équipe iProspect One Data : solidaires en action ! En juin dernier, 7 collaboratrices d’iProspect One Data ont consacré une journée à La ferme de Compi, une exploitation biologique à Épinay-sur-Orge pour aider l’Association Haie-Magique à protéger une haie bocagère, essentielle pour les sols et la biodiversité. 🌳 Pour AUDE MARCHAND-VELANDIA, ce fut « un moment chaleureux, de partage et de communion avec la nature qui m'a fait le plus grand bien ! Merci à toute l'équipe One Data pour son énergie et sa bonne humeur. » Chez dentsu France, en tant que société à mission, les collaborateurs s'engagent ! Le groupe offre 16 heures de bénévolat par an à chaque collaborateur dédiées à des missions sociales ou environnementales bénévoles et solidaires. Et vous, quelle action solidaire aimeriez-vous faire ? __ AUDE MARCHAND-VELANDIA, Elisabeth Tran, Emilie MININ, Nathalia Baltzinger ☁, Marlène Presa ACIM, Mallaury Virot, Nika Borovskikh, Maxence Vamur
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Charting the Course: The Future of Retail Media Spend. Retail media is set to soar in 2024 with a 32% year-on-year increase. With the rise of first-party data, brands can now target audiences more effectively, bypassing traditional methods and third-party cookies. Discover how #retailmedia is transforming advertising and driving growth in this article from Damien Lemaitre, Global Commerce Director, dentsu: https://lnkd.in/ed8-3zJr #AdSpendMay2024
Retail Media: Fast-Growing Advertising Spend in 2024 | iPropsect
iprospect.com
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Proud to see our 'dentsu & Friends' campaign running for a second year supporting Pride across the UK👏. "It means a huge amount to me that not only does our place of work recognise the importance of standing in solidarity with the LGBTQ+ community but so do our clients." Elizabeth (Libby) Darley, Head of Planning, iProspect and Co-Chair of dentsu Proud.
For the second year running, we’ve rallied clients and partners to support Pride across the UK and stand against the hate faced by the LGBTQ+ community. Our “dentsu & Friends” campaign brings together our clients in an Out of Home campaign reminding everyone that Pride is a Protest. A special thanks to our partners at JCDecaux UK for working with us on this one. Swipe to hear from Elizabeth (Libby) Darley, Head of Planning, iProspect and Co-Chair of dentsu Proud. #dentsuUK #Pride
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🎥 La semaine dernière, Pierre Bolle, SEA Project Manager chez iProspect, l'agence média du groupe dentsu France, est intervenu lors d’un webinar sur les Local Inventory Ads animé par Annaelle Maige de Lengow. Pierre Bolle a évoqué l'importance d'adresser une opportunité de vente aux consommateurs à la fois en ligne et en magasin. « Le parcours client se complexifie toujours plus et il devient indispensable désormais d'offrir diverses alternatives aux clients potentiels afin d'améliorer ses performances. » affirme Pierre Bolle. 👉 Le replay est disponible ici : https://lnkd.in/ePWvNTns #iProspect #dentsu #Lengow #Webinar #Omnicanal
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https://www.lengow.com/fr/