Purple Goat Agency

NEW FREE WEBINAR 💻 Join the team of experts at Purple Goat for an insightful webinar where we delve into the power of inclusive influencer marketing and its role in driving successful, innovative campaigns. In this session, industry experts will explore Organic and Paid strategies, Influencer vs Branded content, and Full-funnel influencer marketing. 🔗 Register today! https://lnkd.in/erXdywY3 🗓 Date: Tuesday, 23rd July ⏰ Time: 3pm (BST) 💻 Location: Zoom (the link will be sent to you 3 days before to the event) See you there! Georgina Twelftree Charlotte Philpott Ben Carthy #FreeWebinar #MarketingWebinar #InclusiveMarketing #InfluencerMarketing #SocialMediaMarketing #PaidSocial

Let's go through the latest industry news 🌟 - Starbucks collaborates with Ananya Rao-Middleton for their merch collection for Disability Pride Month ☕️ - TikTok's newest app 'Whee' looks a lot like Instagram 👀 - Three UK and Airband Community Internet are our campaign spotlights this week 🏆 Read everything below and subscribe so you don't miss anything! #Newsletter #MarketingNews #SocialMediaNews #InclusiveMarketing

It might not be the Monday celebration we were expecting, but...🛎🛎🛎 We've been shortlisted for 'Disability Inclusion' at the Pay 360 Awards 🙌 VERY exciting times 🚀 ID: A light purple and white background with Purple Goat's logo on the top left, and the following text 'Award Finalist - 'Disability Inclusion' Category - Pay 360 Awards', with the awards' logo on the left side of the image. #MarketingAwards #InclusiveMarketing #DisabilityInclusion #MarketingAgency

Carpool Karaoke Purple Goat Edition - but change James Corden for Dom Hyams, and singing for chatting about all things accessible travel ✈️ You don't want to miss Dom driving his spaceship 👇 VD: This vlog starts with Amanda, a Latina woman wearing a white top and glasses, talking to the camera, followed by her and Dom, a white male in a powered wheelchair, driving in Dom's car and talking about Dom's experience travelling and the travel industry in general. 🔗 https://lnkd.in/gKd3r2w2 #Vlog #CarpoolKaraoke #Accessibility #TravelIndustry #DisabilityAwareness #DisabledCommunity #InclusiveMarketing

Extremely excited to share this year's C4 Paralympic campaign ad! We’ve been working with the brilliant Channel 4 and 4creative teams over the last couple of years to bring community insights and creative/inclusive consultancy into the DNA of this campaign. For us it’s fantastic example of how authentic co-creation, community engagement and the desire to be bold, can result in something that is truly progressive, dynamic and powerful. The Paralympic coverage gives us an amazing opportunity to challenge and progress how we engage and talk about disability in society, and we are proud of how this campaign will do just that. Watch the Paris 2024 Paralympic Games on C4 from 28th August and see how the brutal forces of sport like gravity, time and friction don’t change for anyone.  Huge well done to everyone involved - just some of the names below that have made being part of this project a real pleasure. 💜 Dom Hyams Dani Roberts Josie Choy Steph Smith Freya Sumner Alex Mahon Lynsey Atkin Katie Jackson Fiona Wright Ally Castle MBE Anna Kerr Andy Vasey, Dan Warner James Hamilton John Trevor Kate Clayton Lauren Holden International Paralympic Committee ParalympicsGB Scope #C4Paralympics #Paris2024 Video Description: C4 Hero campaign advert, including athletes Aaron Phipps, Emmanuel Oyinbo-Coker, Sarah Story, Emma Wiggs, Joseph Lane, Olivia Broome and Alfie - showing the effects of external forces on athletes in a fast paced, dynamic film. The video ends with some text on screen that says "Sport doesn't care about disability", followed by the same statement with the first word switching to 'Gravity', 'Friction', 'Time', 'Wind', 'Heat' and 'Force'.

We're just here to remind you that Brat Summer is also for the Disabled community ✨ The latest album of Charli XCX has taken the online world by storm, and 'Brat summer' has become one of the top trends at the moment. If you're unsure what this is, the idea of "Brat Summer" means celebrating freedom, embracing bold styles, and a playful and rebellious attitude. And yes, the Disabled community can also have a 'Brat summer' if they want to 🙌 ID: A green background with the word 'disability' blending into the word 'brat', following the style of Charli XCX latest album 'Brat'. #BratSummer #Trends #DisabledCommunity #Inclusion #InclusiveMarketing #DisabilityAwareness #MarketingAgency

Do you want your YouTube videos to be more accessible? 🎥✨ Check out our latest article for some tips on making your content accessible for EVERYONE 🙌. From captions to video descriptions, we've got you covered. Let’s make the digital world a better place, one video at a time! 🌟 #Accessibility #InclusiveMarketing #YouTube #DigitalAccessibility

Overcoming gym anxiety as a Disabled person... Our in-house gym girlies shared some tips on how to overcome gym anxiety as a Disabled person. What other things help you? 🏋️ VD: Clip from a Purple Goat vlog showing Amanda, a White/Latina woman with glasses, and Dani, a white blonde woman with an upper limb difference, in the gym working out and talking about overcoming gym anxiety as a Disabled person. #GymAnxiety #GymTips #DisabilityInclusion #InclusiveMarketing #MarketingAgency #DisabilityAwareness

Who should be our next podcast guest?? We have LOTS of exciting podcast episodes coming up on The Purple Goat Podcast! So don't forget to subscribe to our YouTube channel or follow the podcast on Spotify 🎙 🔗: https://lnkd.in/eiUiw7W5 #Podcast #InclusiveMarketing #PurpleGoatAgency #DisabilityInclusion #MarketingPodcast #MarketingAgency #SocialMediaAgency #DisabilityAwareness #Inclusion

Your brand when you focus on inclusive marketing: 🚀📈🌟🎉 Our very own Dom Hyams attended the ABTA's Travel Marketing Conference last week, and talked about the positive power of inclusive marketing. The insights shared showcased how inclusive marketing strategies can transform travel experiences for everyone 🌍✈️ A huge thanks to everyone who attended! Let's continue to drive change and create a more inclusive world 💜 #InclusiveMarketing #DisabilityInclusion #TravelMarketing #InclusionMatters #MarketingInnovation