Our July 2024 Pulse on America survey shows that amid fears of a tumultuous election, Americans expect businesses to take a stand on protecting democracy – while remaining politically neutral. Read the findings here: https://lnkd.in/eyCu9esd
KRC Research
Market Research
Washington, DC 2,469 followers
Part of The Weber Shandwick Collective
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KRC Research is a global strategic research firm. We are a member of the Interpublic Group of Companies (IPG) and part of The Weber Shandwick Collective. We offer quantitative and qualitative market research solutions that help our clients understand the competitive landscape, optimize strategies, and measure success.
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www.krcresearch.com
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Our latest installment of a 10-year tracking study of employee engagement, in partnership with United Minds, delivers a blueprint for a top-performing culture. What we uncovered will defy your expectations. #Research #EmployeeCommunications #EmployeeExperience #EmployeeAgency #WorkplaceCulture #krcresearch
Employees Rising: 10 Years Later
https://unitedmindsglobal.com
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Our new survey finds that Gen Z are significantly more likely to perceive TikTok ban as a free speech infringement and take political action. Read the full survey result here: https://ow.ly/t2HO50RHpzY #PTElectionMatters
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The Primacy of Personal is reshaping what people around the world say they value and expect from brands and companies. Enter the five dimensions to the New Value Equation to decode how. Learn more about our new research here: https://bit.ly/3wHvm7y
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Our new research shows that only 18% of global leaders feel misinformation about their company is a top threat for which they are prepared. Those taking action indicated a multi-pronged approach, perhaps reflective of the complex nature of the threat. Read more in our full report: https://lnkd.in/ejXBcYSg
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Our recent Pulse on America poll shows that most Americans – both consumers and employees – expect businesses to speak up and act on critical societal issues, help bridge societal divisions and stand for democratic principles. Yet they also expect businesses – including their employers – to maintain political neutrality in the workplace.