Spotlight on 'Penny Pinchers from C+R’s Shopper Segmentation: They love savings that stretch their budget. Are your promotions hitting the mark? Learn more at https://bit.ly/4cDvCnv #Savings #CPGDeals #MRX #CRResearch #ShopperJourney #ShopperSegmentation #MarketResearch #ConsumerInsights #Retail
Über uns
At C+R Research, a full-service marketing insights agency, we’ve been helping brands grow for 65 years, delivering great research, deep perspective, and committed client service. We’re known for designing innovative custom methodologies for answering complex marketing questions, high-quality analytical insights, and delivering senior-level attention throughout every phase of our clients’ projects. We embrace a “whatever-it-takes” philosophy on every client engagement and are flexible enough to adapt to our clients’ needs, however challenging they may become. We offer an array of effective, customizable techniques for traditional and online qualitative, quantitative, mobile, and community-based research both in the U.S. and globally. When the need arises for quick-turn insights, we have a full suite of effective agile research solutions. We are recognized in the industry for our focused knowledge and consultative expertise in the youth and family, Latino, and multicultural consumer segments, as well as B2B research. And our dedicated Shopper Insights practice is led by former client-side researchers who have deep expertise and understanding of today’s omnichannel shopper. Whatever the business challenge, our goal is to always provide smartly-designed research and thoughtful insights that inspire decisions and accelerate brand growth.
- Website
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http://www.crresearch.com
External link for C+R Research
- Industrie
- Market Research
- Größe des Unternehmens
- 51-200 Mitarbeiter
- Hauptsitz
- Chicago, Illinois
- Typ
- In Privatbesitz
- Gegründet
- 1959
- Spezialitäten
- market research, panels, qualitative research, quantitative research, hybrid methods, focus groups, latino research, multicultural research, youth and family research, shopper insights, online qualitative research, agile methodologies, consumer research, home-use tests, mobile surveys, Attitude, Awareness and Usage study (A&U), ethnographies, advertising testing, advanced analytics, and B2B
Standorte
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Primäre
150 N Michigan Ave
34th Floor
Chicago, Illinois 60601, US
Employees at C+R Research
Aktualisierungen
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We're thrilled to celebrate Kelly Hall-Gebhardt's 20 years at C+R! Kelly’s intuitive and perceptive approach consistently elevates our work, bringing unique insights and expertise to both our team and clients. We’re fortunate to have Kelly as a key part of C+R, and we look forward to many more years of her valuable contributions! To learn more about Kelly, please visit https://bit.ly/3Az5ooS 🎉 #MRX #WorkAnniversary #EmployeeAppreciation #BestCompanies #HumanResources #BestCompaniesToWorkFor #CRResearch #ChicagoJobs
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🚨 Webinar TODAY at noon CT! Last chance to register for today’s Emerge Smarter webinar, "Beyond Generations: Leveraging Gen + Life for Deeper Consumer Insights.” 🌟 Listen to our short video from Cailun Glick (Gangi) to learn why life stage is the missing piece of the insights puzzle. 🎯 Register now! 🔗 https://bit.ly/3XaCSmj Can't attend live? Register anyway, and we'll send you a link to the recording to watch at your convenience. #MRX #MarketResearch #Insights #CRResearch #GenerationalResearch #Webinar #EmergeSmarter
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🚨 Don't Miss Our Webinar Tomorrow! Join us tomorrow for our webinar, "Beyond Generations: Leveraging Gen + Life for Deeper Consumer Insights.” 🌟 Learn why relying solely on age-based generational insights isn't enough. Listen to our short video from Mimie (Michelle) Lund to learn more. 🎯 Register now! 🔗 https://bit.ly/3YVf5YY Can't attend live? Register anyway, and we'll send you a link to the recording to watch at your convenience. #MRX #MarketResearch #Insights #CRResearch #GenerationalResearch #Webinar #EmergeSmarter
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🚨 Coming Up This Thursday – Don't Miss It! Join us for C+R's Emerge Smarter webinar, "Beyond Generations: Leveraging Gen + Life for Deeper Consumer Insights," on August 22, 2024, at noon CT. 🌟 Listen to our short video as Amanda Krivanec discusses why relying solely on age-based generational insights isn't enough. Join our webinar and learn about C+R's cutting-edge Gen + Life approach, which merges generational beliefs with life stages to offer a richer understanding of consumer behavior. Amanda will be joined by Cailun Glick (Gangi) and Mimie (Michelle) Lund, who will demonstrate how this dual perspective can elevate your marketing strategies, making them more personally relevant to your audience. 🎯 Register now! 🔗 https://bit.ly/3MdYzLZ Can't attend live? Register anyway, and we'll send you a link to the recording to watch at your convenience. #MRX #MarketResearch #Insights #CRResearch #GenerationalResearch #Webinar #EmergeSmarter
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🌟 Exciting News! 🌟 Our CEO, Paul Metz, will be participating in a panel at the University of Wisconsin-Madison's upcoming marketing summit (Sept 12-13)! 🎓 Join Paul alongside esteemed panelists Giustina Parisi, Barry Jennings, and Neeraj Arora as they dive into the transformative impacts of AI on marketing research. 🤖💡 Learn how AI is reshaping consumer understanding, enhancing engagement, and driving more effective marketing strategies. Don’t miss this opportunity to gain valuable insights on next-gen consumers! Be sure to register below! 🤗👇 https://lnkd.in/g3W2-ps4 #MarketingSummit #AI #ConsumerInsights #MarketingResearch #Innovation #NextGenConsumers #Leadership #CRResearch #MRX
In this panel, Giustina Parisi, MBA Parisi, marketing faculty member at the University of Wisconsin-Madison will lead Barry Jennings, Director of Cloud + Commercial Business Planning and Insights at Microsoft ; Neeraj Arora, Arthur C. Nielsen Jr. Chair in Marketing Research and Education at the University of Wisconsin-Madison ; and Paul Metz, Chief Executive Officer at C+R Research , on the transformative impacts of AI on marketing research. Join us to learn how AI can be used to elevate consumer understanding, enhance engagement, and drive more effective marketing strategies. Additionally, how the integration and impact of AI within their organizations and the broader consumer insights field, providing valuable perspectives on how AI is reshaping the landscape of marketing research. Be sure to register so you don't miss these insights on the next-gen consumers!! Use the link below🤗🤓 https://loom.ly/jc6mIGg #GenerativeAI #MarketingTopics #Summit2024
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🚨 Beyond Generations Webinar is Just One Week Away! ⏳ Don't miss out on our upcoming webinar "Beyond Generations: Leveraging Gen + Life for Deeper Consumer Insights" happening on Thursday, August 22, 2024, at 12:00 PM CT. 🌟 Are you relying solely on age-based generational insights? Discover C+R's innovative Gen + Life approach that combines generational beliefs with life stages for a more nuanced understanding of consumer behavior. Our experts Cailun Glick (Gangi), Amanda Krivanec, and Mimie (Michelle) Lund will reveal how this dual perspective can enhance your marketing strategies, ensuring they resonate more personally with your audience. 🎯 Register now! 🔗 https://bit.ly/3X7riZf Can't make it? Register anyway, and you'll receive a link to the recording to watch or share later. #MRX #MarketResearch #Insights #CRResearch #GenerationalResearch #Webinar #EmergeSmarter
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🎉 Congratulations to Margot Benish on 10 incredible years with C+R! As our VP of our People + Culture team, Margot has been the driving force behind our supportive and inclusive workplace culture. Her dedication to fostering growth, championing our team, and cultivating a positive environment has made a lasting impact on all of us. 🌟 Happy Anniversary, Margot! We’re so fortunate to have you leading the way. Here’s to many more years of success together! To learn more about Margot, please visit https://bit.ly/3WJVsjB 🎉 #MRX #WorkAnniversary #EmployeeAppreciation #BestCompanies #HumanResources #BestCompaniesToWorkFor #CRResearch #ChicagoJobs
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Reminder: Our Webinar is Next Week! ⏳ Don't miss out on our upcoming webinar "Beyond Generations: Leveraging Gen + Life for Deeper Consumer Insights" happening on Thursday, August 22, 2024, at 12:00 PM CT. 🌟 Are you relying solely on age-based generational insights? Discover C+R's innovative Gen + Life approach that combines generational beliefs with life stages for a more nuanced understanding of consumer behavior. Our experts will reveal how this dual perspective can enhance your marketing strategies, ensuring they resonate more personally with your audience. 🎯 Key Takeaways: • 🚫 Limitations of traditional generational analysis • 🔍 Influence of life stages on consumer behavior • 🎨 Integrating generational and life stage insights for effective marketing Register now! 🔗 https://bit.ly/3M1zN1B Can't make it? Register anyway, and you'll receive a link to the recording to watch or share later. #MRX #MarketResearch #Insights #CRResearch #GenerationalResearch #Webinar #EmergeSmarter
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🎉 We are thrilled to share that Renee Tucker has been promoted to Senior Quantitative Research Analyst! 🌟 In her time on our Communities + Panels team, Renee has established herself as a great communicator, process advocate, and mentor. Her attention to detail, curiosity, and ability to work fast and furiously have made her a trusted source both internally and with clients. 🔍 We’re excited for her continued growth and impact at C+R. Congratulations, Renee! 💼 #Promotion #Leadership #CRResearch #Teamwork #Innovation #Congratulations#CRResearch #Teamwork #Insights #MRX #MarketResearch
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