Radius

If you’re using — or thinking about using — synthetic respondents for research, take 45 minutes today and watch this webinar replay. Kikke Riedel joined Michael Patterson to share 3 specific case studies, each with varying degrees of successful performance by synthetic respondents. Watch now! #SyntheticRespondents #AIResearch ##MarketResearch #AI #ConsumerInsights https://lnkd.in/gRZhRYWk

Learn how human-centered insights and AI helped a leading confection brand thrive in the On-Demand Delivery market! Our multi-phased research approach revealed consumer patterns, identified key needs like convenience and self-care, and delivered actionable insights through innovative AI techniques. Ready to learn more about driving growth with advanced market research? Read this case study from Shari Aaron and connect with us! 🌟#MarketResearch #AI #ConsumerInsights #OnDemandDelivery #Innovation #QualitativeResearch #GenerativeAI #DataMining #MarketingStrategy #RadiusInsights https://lnkd.in/gSGXR4hX

Shari Aaron and Shayna Beckwith share their latest insights on AI market research and the essential role humans play in ensuring the insights are actionable. Learn about their approach to designing more accurate research for strong results. From generating product names to understanding global consumer habits, see how we're bridging the gap between technology and human expertise. #AIMarketResearch #DataScience #MarketResearch #AI #HumanInsights #MarketingInnovation https://lnkd.in/gJwdvYS7

When is the right time to launch a Customer Experience research study, and how should you frame it to ensure you're getting the most useful insights? Brad Weiss-Holmes shares how our CX toolkit can help you navigate options and identify the insights work that will help you understand what customers want. Take a look! #CXResearch #CustomerExperienceResearch #CustomerInsights #VOChttps://lnkd.in/gqUPpK3n

As the auto market evolves, auto brands need to ramp up communications to understand how the customer experience is changing. These 5 CX insight strategies outlined by Jon Weeks can help you stay close to customers to know what they want. #AutoCX #CXInisghts #EVMarket #AutomotiveCX #CustomerExperience https://lnkd.in/gYQa9_MY

Gain a clearer view of the competitive financial services landscape with insights from Jamie Myers, Executive Director at Radius. In this post, Jamie provides four strategies clients have used in the past to gain insights on customers and market landscape issues. Contact us to discuss how our research strategies can support your business goals. #FinancialServices #MarketInsights #BusinessStrategy https://lnkd.in/gBxMQSKx

Case study: Glenn Staada shares how insights helped a financial services firm make strategic CX enhancements. The firm achieved an increase in customer satisfaction and revenue growth through data-driven strategies by optimizing their CX program for tangible business outcomes. #CustomerExperience #CX #CustomerSatisfaction #BusinessGrowth #MarketResearch #Strategy #FinancialServices #RevenueGrowth #DataDriven https://lnkd.in/d4SRwi6t

Does your CX program need to go “Glocal”? Maintain your global brand, but dig into what local markets and customers need and find that “Glocal” sweet spot that builds loyalty wherever your brand is. Jon Weeks and Giuseppe Tonolini provide case examples and talk about the role customer input and VOC insights play in helping brands implement changes across different markets. See how effective CX research can drive engagement and loyalty. #CustomerExperience #CXResearch #GlobalInsights #MarketResearch #CustomerEngagement #VoiceOfTheCustomer https://lnkd.in/giRRnXg3

We enjoyed helping a greeting card company explore Path-to-Purchase insights so they could update their approach to attracting a new generation of customers. Our Customer Pathways™ approach helped the team develop targeted strategies to support in-store sales growth while attracting new customers. Read the case study by Gennifer Jackson. #PathToPurchase #CustomerJourneyResearch #ResearchInsights https://lnkd.in/gadYsCRH

Our Global Growth series continues as Joanne Suh, Senior VP at Radius Insights, and Giuseppe Tonolini, Director at Strive Insight talk about the complexities of shopper behavior and its implications for customer journey research, particularly for companies that have navigate diverse global markets. #CustomerJourney #MarketResearch #GlobalInsights #ShopperBehavior https://lnkd.in/gaScPPiG