The NAI

The NAI

Non-profit Organizations

Washington, DC 8,371 followers

The official LinkedIn account for the NAI

Über uns

Founded in 2000, the NAI (Network Advertising Initiative) is the leading self-regulatory association exclusively focused on third-party advertising online and in mobile. With nearly 100 members, just about every Internet ad served in the US involves the technology of one or more NAI companies. These third-party services are crucial for a diverse Internet ecosystem and digital economy as they help to facilitate the dynamic, free, ad-supported Internet that consumers love and expect. But privacy and consumer trust are also crucial. The NAI's role, therefore, is to ensure the health of the online ecosystem by maintaining and enforcing high standards for data collection and use in interest-based advertising on desktop, mobile, and beyond. With buy-in and support from our member companies, the NAI sets the bar for consumer privacy through a body of self-regulatory policies and through a robust compliance enforcement program that helps members live up to our high standards, but holds them accountable when they don't.

Website
http://www.thenai.org
Industrie
Non-profit Organizations
Größe des Unternehmens
2-10 Mitarbeiter
Hauptsitz
Washington, DC
Typ
Nonprofit
Gegründet
2000
Spezialitäten
Interest-Based Advertising and Self-Regulation

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