Ever wondered why some videos captivate you instantly? It’s all in the brain. Our latest webinar explores the neuroscience behind video and how understanding these insights can supercharge your marketing strategies. Dive into the science that’s shaping the future of video advertising! 🎥🧠 Learn More: https://lnkd.in/eCtTwabm #Neuroscience #VideoMarketing #AI
Qortex
Software-Entwicklung
New York, NY 6,950 followers
On-Stream™ in-video ad experiences & AI-powered intelligent video analytics
Über uns
Qortex enables brands, publishers, and creators to optimize their video strategy for improved advertising, monetization, and engagement outcomes. With its proprietary AI technology, Qortex contextualizes video content, frame-by-frame, to assess its sentiment and provide the deepest level of understanding at scale. On the advertising front, Qortex offers On-Stream™, a captivating and non-interruptive in-video experience that captures engagement and incremental revenue. Filled through programmatic and direct demand, On-Stream™ ads are addressable down to the user and configured to the publisher's preferred frequency and duration. Favored by audiences 9:1, On-Stream™ respects the viewer experience and is available for web and CTV environments. Above and beyond in-video advertising, Qortex's Intelligent Video Analytics (IVA) engine parses through the internet's growing inventory of video content. With an aggregate of millions of data points, IVA can be leveraged for predictive and statistical modeling, diagnostic analysis, and descriptive reports for enterprise clients. While IVA is best known for its analysis of content alignment, it can be utilized for a variety of performance outcomes. As pioneers in video content, Qortex has been named AdExchanger’s Programmatic Power Player, The Drum’s Best Use of AI in Advertising, and is backed by GFT Ventures, Silicon Road Ventures, and Quake Capital. Qortex is headquartered in New York City, with teammates across the globe.
- Website
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https://www.qortex.ai/
External link for Qortex
- Industrie
- Software-Entwicklung
- Größe des Unternehmens
- 11-50 Mitarbeiter
- Hauptsitz
- New York, NY
- Typ
- In Privatbesitz
- Gegründet
- 2020
- Spezialitäten
- video advertising, video, video analytcis, on-stream, video data, AI, and artificial intelligence
Produkte
![Click here to view On-Stream Advertising]()
On-Stream Advertising
Ad Server Software
On-Stream™ Video Advertising is an ad format powered by AI and integrated within a video. Our AI analyzes videos across the web to make the best contextual match with your product, brand or service. It’s non-interruptive and preferred by audiences 9:1 over other formats, giving advertisers a leg-up on the competition by matching ads to moments and bringing the audience into the advertising experience. - No minimums. Ever. - Access to over 1.5 billion impressions across multiple platforms - Approx. 2X Lower CPMs than Pre-Roll - Completion rates +14% higher - 3X Higher CTRs than In-Stream - No Creative Costs - Cookieless Advertising; AI-Based & Contextual Get started today! Sign up in 5 minutes!
Standorte
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Primäre
Wegbeschreibung erhalten
368 9th Ave
9th Floor
New York, NY 10001, US
Employees at Qortex
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Jeff Herbst
Founding Managing Partner at GFT Ventures
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Andre Kovensky
CEO Octavia Investments | Investor | Board Member | Advisor
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Craig Aron
AdTech Strategic Business and Corporate Development Exec | Strategy-first approach to building partnerships and profitable business growth.
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Jake Burle
Aktualisierungen
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Qortex reposted this
🎉 We’re excited to share that our Founder & CEO, Zack Rosenberg, has been named to the #TVWEEK40U40 list at #NYCTVWEEK! This recognition is a testament to Zack’s visionary leadership and the incredible work our team is doing at Qortex to revolutionize video strategy with AI. Congratulations, Zack, on this well-deserved honor! https://lnkd.in/eUtC8wPj TV Week Events #AI #CTV
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🎉 We’re excited to share that our Founder & CEO, Zack Rosenberg, has been named to the #TVWEEK40U40 list at #NYCTVWEEK! This recognition is a testament to Zack’s visionary leadership and the incredible work our team is doing at Qortex to revolutionize video strategy with AI. Congratulations, Zack, on this well-deserved honor! https://lnkd.in/eUtC8wPj TV Week Events #AI #CTV
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Discover how the Power is Shifting Back to the Content with insights from Zack Rosenberg's talk on Neuroscience, Psychology, Video Advertising, and Technology! 📈✨ Want to learn more? Sign up to receive the full recording: https://lnkd.in/eCtTwabm #VideoMarketing #AI #DigitalAdvertising #MarketingTrends #Qortex #FutureOfAdvertising #Neuroscience #Psychology #Technology #VideoAds #ContentMarketing
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Join Zack Rosenberg and OTT.X on Wednesday to learn more about how power is returning to content and how neuroscience, psychology & technology prove it. Register now: https://lnkd.in/gkbGeNut
Join us next week for an OTT.X webinar exploring how media companies and streamers can capture the deepest understanding of video content at scale and leverage these insights for better viewability, discovery, and monetization. Join Zack Rosenberg, Founder & CEO of Qortex for a discussion on how the biological mechanics of the human brain are converging with advancements in AI technology for improved content creation, engagement, and performance. Learn how to tie video content to optimal performance and advertising outcomes. Wednesday July 17th 10:00 AM Pacific Free registration: https://lnkd.in/gkbGeNut
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As we near the end of Pride Month at Qortex, we want to share our thoughts on diversity and inclusivity within the LGBTQ+ Community and Streaming. LGBTQ+ representation in media is evolving, with streaming networks like Revry paving the way, reflecting society's acceptance and celebration of diversity. For advertisers using platforms like Qortex, this offers unique opportunities for contextually powered, in-the-moment engagement. We're excited for the increased visibility and representation, as highlighted by the GLAAD Where We Are on TV Highlights for 2023: - 327 Total LGBTQ characters on streaming services - Growing transgender visibility - Increased gender parity and diversity 🗣Allys Ton, Director of Marketing at Qortex, shares on where visibility could improve: "I believe It's essential to increase bi-visibility, as this group is often the invisible minority. We see hints of this in major shows like 'House of the Dragon,' where characters navigate complex, unspoken relationships, which may mirror the inner conflict some bisexual folks feel regarding their sexuality." Dive into our latest blog to learn about the statistics and several key shows that are currently driving enhanced visibility! #LGBTQRepresentation #Media #Advertising #Qortex #Inclusivity #Diversity #BrandAffinity #LGBTQMedia #Streaming #CTV #GLAAD #PrideMonth
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Big shout out to Pesach Lattin & ADOTAT for this fantastic feature on Zack Rosenberg and Qortex. Check out "AI Alchemy: How Zack Rosenberg Turns Content into Gold" for an uncensored dive into the ad-tech madness and innovation driving Qortex forward. 🧠 Don't miss this story of resilience, transformation, and the future of digital advertising, as we're writing it!#AdTech #AI #DigitalAdvertising #Innovation #Qortex
Dive into the wild world of Zack Rosenberg and Qortex, where digital advertising meets startup chaos in a whirlwind of innovation. If you're expecting a tame tech tale, think again—this is the uncensored journey of a sports fanatic turned AI wizard shaking up the industry faster than a Kardashian divorce. Imagine Kara Swisher’s sass meets Howard Stern’s irreverence, spiced up with startup madness. Trust me, you won’t want to miss this ride through the highs, lows, and game-changing pivots of Qortex’s rise to ad-tech stardom. Read it now on Adotat.com! A colossal thank you to Troutman Amin LLP for sponsoring today's show! Your legal prowess makes navigating the ad tech jungle as smooth as a silk tie at a mud wrestling match. https://lnkd.in/gYtZH32Q
AI Alchemy: How Zack Rosenberg Turns Content into Gold - ADOTAT with Pesach Lattin !
https://www.adotat.com
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Our Founder & CEO Zack Rosenberg shared his take on recruitment with ADOTAT this week. Our team's success lies in the combined expertise of teammates, who are ready to build with a "first-in-role" mentality. Sound like fun? We're currently #hiring for a #TechnicalSupportManager to join our startup. https://bit.ly/3VAEBiA
Zack Rosenberg on the recruitment rollercoaster at Qortex: If love were a strategy, we’d be headhunters at a carnival, but as it turns out, the best catches aren’t chased—they just show up ready to tackle the funhouse of challenges.
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😎 Andrew Rosenman said what he said: "There's plenty of noise in the industry around 'contextual targeting' for advertising but this sh*t is straight up signal. Yeah, I said it." Thank you to everyone who joined us for our #SteamTV keynote on how Power is Back in the Hands of the Content – Neuroscience, Psychology, & Technology Prove It. If you missed it and want to hear the talk track, send us a message! ✉️
Of all of the presentations at The StreamTV Show this one still has me thinking. Kudos to Zack Rosenberg and the Qortex team (+ Ben Abbatiello) for bringing the goods and sharing the knowledge. There's plenty of noise in the industry around "contextual targeting" for advertising but this sh*t is straight up signal. Yeah, I said it. #ctvadvertising #signaltonoise
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We're #hiring a new Technical Support Manager. Join the team that is revolutionizing the way advertisers, publishers and marketers utilize and understand video. Apply today or share this post with your network!