Introducing Paramount Ads Manager, the self-service buying platform that puts the power of TV advertising into the hands of advertisers new to television. Small and medium-sized businesses can now access premium video across Paramount streaming with generative AI asset creation tools, real-time measurement, and a minimum threshold for campaign investment. It's reach, efficiency and ease in one place for SMBs. See how it works: adsmanager.paramount.com
Paramount Advertising
Anbieter von Unterhaltung
New York , New York 24,128 followers
Paramount is performance.
Über uns
With Paramount’s powerful portfolio of iconic brands, premium content and legacy of creative innovation, Paramount Advertising develops strategic and collaborative solutions that connect our partners to our diverse, passionate fan base. Our leadership in advanced advertising, creative marketing expertise, audience insights and scale across all platforms paired with our capabilities in performance marketing and shoppability allow us to provide reach, attribution and transactional simplicity, while optimizing an advertiser’s audience across the depth and breadth of Paramount's portfolio.
- Website
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http://paramount.com/advertising
External link for Paramount Advertising
- Industrie
- Anbieter von Unterhaltung
- Größe des Unternehmens
- 10.001+ Mitarbeiter
- Hauptsitz
- New York , New York
- Spezialitäten
- Advertising, Innovation, Digital, Content Creation, Influencer Integrations, Advanced Advertising , Creative & Marketing, Marketing, and Inclusive Storytelling
Aktualisierungen
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Paramount Advertising reposted this
Creating impactful TV ads can be daunting for SMBs. With production costs often running tens of thousands of dollars, many brands find it challenging to break into TV advertising. 🤔 But that’s changing. 👀 We’re thrilled to partner with Paramount Advertising and their newly launched Paramount Ads Manager, a self-serve advertising platform designed to help SMBs get their businesses on the largest screens in the home. 💥 Head to the link below to learn from Paramount Ads Manager’s VP of Marketing, Kira Federer, about how advertisers can easily make their existing social media ads TV-ready to promote across Paramount+, the fastest-growing streaming platform. 🚀 https://lnkd.in/dhY8S_2d #SMBs #Paramount #CTVadvertising
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Paramount Advertising reposted this
With Paramount's new Ads Manager platform, small and mid-market businesses new to TV advertising can now access CTV in a simple, cost-efficient manner. #ad Read more from our Publishing Partner, Paramount Advertising. https://lnkd.in/g_3mjtFR
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See how #ParamountBrandStudio helped amplify Visit Seattle with help from #MTV and emerging artist Alto Moon, all to inspire exploration in the emerald city. This campaign showcases our unique creative solutions from custom branded content to storytelling through the lens of influencers. Take a look: https://bit.ly/3M7CVZU 🎤 PB&, #influencermarketing, #paramountadvertising
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🌟 Congratulations to Lydia Daly for being named a Cynopsis Top Women in Media in the Data & Research Trendsetters category. Your exceptional leadership and innovation continue to inspire and drive our industry forward!
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We had an incredible day hosting the Fiver Children's Foundation in support of their annual Summer Job Training Program designed to empower high school students in New York City. The event introduced Fiver youth to professions in media and advertising, with an insightful panel featuring colleagues across our Paramount Advertising and Corporate Social Responsibility teams. The visit was complete with a CBS Studio tour and a special guest appearance by SpongeBob SquarePants!🏝️
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Steve Ellis, COO of Paramount Advertising and Emily Huo, SVP of SMB Advertising dig into the details of Paramount Ads Manager, the platform making it easy for small and medium-sized businesses to advertise on TV. ⬇️
How Paramount Ads Manager levels the CTV playing field for small businesses
adage.com
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The #NFL on CBS kicks off in less than a month. Watch all the action live on Paramount+ or tune in to your local CBS station. https://bit.ly/3M73CxS 🏈
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Paramount Advertising reposted this
Paramount Advertising COO Steve Ellis stars in our newest TVREV In Cannes video, offering a strong argument in favor of the continued impact of TV advertising and an equally compelling one on why we need to focus on measuring effectiveness.
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We're proud to have hosted and celebrated the incredible alumni of the NAMIC ELDP and Leadership Seminar! The event provided an opportunity for alums to reconnect, share experiences, and foster relationships, new and old. Together, we continue to empower diverse voices and promote inclusivity in the industry.
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