NARI is collaborating with Sphere Trending, a think tank agency with 24+ years of expertise in forecasting home, architecture and remodeling trends, to bring you clever business strategies to help you stay ahead of constant change. Mark your calendars for four upcoming webinars. Attend one or all four in the series!
Register Today
Cost: $79 members, $129 non-members
Members save $50 on registration
WEBINAR #2: CLEVER CONVERSATIONS
BECOME A CONSUMER EXPERT:
Learn best practices for connecting to the new and evolving generations.
Date: November 21, 2024
Time: 12 - 1:30 pm CT
Three Topics:
Discover how today’s adult generations have evolved their lifestyles into distinct home needs.
You will learn:
•Generational similarities as well as key uniqueness's regarding today’s home
•Conversational expectations and purchasing behavior for each group
•Future life stage drivers across today’s diverse demographic landscape
Five adult generations, each with living patterns that reimagine a future untethered from the past.
You will learn:
•The growing ecosystem of household types, each with distinctive attributes
•Rising consumer demands around sustainability, security and resiliency
•Best-of-class strategies for remodeling next-gen excitement and solutions
Learn how the "work from home" revolution has shifted behavior and home functionality.
You will learn:
•How to benefit from the $600B a year global shift in spending from outside the home to inside activity
•Why today’s aging housing stock does not meet tomorrow’s needs
•‘Living-the-lot-line’ with seamless indoor/outdoor activity flow
Sphere Trend presenters:
Susan Yashinsky, VP of Innovation
Emily Siwek, Director of Architecture
Presenter Bios
WEBINAR #3: CLEVER COMBINATIONS
RESIDENTIAL RULEBREAKERS:
Unique pairings and unexpected collaborations in the era of expressive design and architecture.
REGISTER
Date: February 20, 2025
Time: 12 - 1:30 pm CT
Sphere Trend presenters:
Riann Henkel, Director of Interior Home
Emily Siwek, Director of Architecture
Presenter Bios
WEBINAR #4 - CLEVER LIVING
THE TECH-ENABLED AUTONOMOUS HOME:
Possibilities, challenges and the future labor-free lifestyle
REGISTER
Date: June 11, 2025
Time: 12 - 1:30 pm CT
Sphere Trend presenters:
Mandi Mankvitz, President
Susan Yashinsky, VP of Innovation
Presenter Bios
No reproduction, publication, posting, display, or distribution of these webinars or any such information is permitted. This prohibition includes, but is not limited to, any copying, printing, faxing, email distribution and posting, reposting, on an intranet or the internet. Unauthorized use of the webinar or any such information is a violation of Federal Copyright Law.
WEBINAR #1: CLEVER COMMUNICATION
MARKETING IN THE AGE OF AI:
Lessons in social media, technology and the future of consumer connections.
On Demand
Discover the rising social platforms and how to engage with today’s homeowners.
- Emerging and evolving social platforms and their users
- The power of TikTok trends driving new consumer conversations
- Strategies for choosing which platforms to prioritize for the remodeling market
Explore how AI is changing consumer expectations and business productivity.
- Deep dive into consumer AI preferences and expectations
- How to leverage AI creativity and inspiration in your industry
- Best-in-class examples of AI tools to improve workflow and process
Learn the value of "social"product research and community-generated content.
- Why search engines lose steam as consumers turn to social search
- How to use short form video as a tool to influence decision making
- Unique ways UGC (user generated content) informs consumer research and purchasing
- Best-in-class examples of AI tools to improve workflow and process
Presented by Sphere Trending:
Mandi Mankvitz, President
Susan Yashinsky, VP Innovation
Presenter Bios