Memorial Day is less than two weeks away, which means that summer is off to an unofficial start! It's time to hit the beach and the pool and soak up some sun, but not without the season's essentials: swimsuits.
Searches for swimsuits are on the rise according to Google Trends, which means the hunt for this summer's trendiest pieces is on. Whether you've got a long-awaited family vacation lined up or plan on staying local over the next few months, everyone deserves to step out in style. Fashion and beauty expert Melissa Chataigne stopped by TODAY to share the trendy-yet-affordable pieces for the whole family.
From one-piece swimsuits to a trending beach bag, read on for the pieces you'll want to be in while lazing under the sun this summer.
Trending summer swimwear seen on TODAY
Bold Brights
Pacsun Salero Crinkle One Piece Swimsuit
Chataigne notes that bold, bright colors paired with variety of textures will help elevate your swimwear this summer. This ribbed bright green one-piece from Pacsun fits the bill perfectly, and provides a fun silhouette with the midsection cutouts as well.
Vans Checkered Slip-On Platform Shoes
A checkered pattern and raised platform go hand-in-hand with these Vans slip-ons, that add the perfect amount of height for any pair of pants you're sporting this summer.
While this shoe has been around for some time, platform shoes themselves are trending, making this specific pair the ones to shop now.
Natalie B Jewelry Isla Shell Necklace
If you've been wanting to channel your inner coastal cowgirl, now's your chance with this 18 karat gold shell necklace, that includes pearls studded on top.
'90s Minimalism
Old Navy Half-Zip One-Piece Swimsuit
What goes around, comes back around! Chataigne is a firm believer that the trends from a few decades ago are striking a chord with trendsetters today, and this one-piece is the perfect example of that.
Sleek, visible lines and a neutral color make for a swimsuit that looks straight from the '90s. Plus, it's 50% off!
Chataigne said this suit "is made for poolside gazing. Stick to a high cut and cheeky bottom to elongate your legs," she adds.
DSW Kelly and Katie Olive Sandal
Minimal shapes and simple colors also play into the '90s styles, according to Chataigne. These sandals check both of those boxes, pairing black and gold colors with the traditional flip flop structure.
These sandals provide the perfect excuse to show off any new pedicure!
Target A New Day Braided Straw Floppy Hat
Available in two different colors, this straw hat aims to keep the sun out of your eyes, while providing you with a stylish accessory to pair with any pool day.
Kimorn Rectangle Sunglasses
Affordable and available in over 20 different patterns, colors and lens, these sunglasses mimic a style once represented in the '90s, making them an obvious choice for trending eyewear this summer.
Coquette
H&M Padded Cup Swimsuit
When you hear the term "coquette," your mind immediately races to ruffles and ribbons. But it's also meant to include any dainty florals or more feminine patterns, as seen on this swimsuit from H&M, whose most prominent feature is the padded cups.
H&M Long Cotton Shirt
Once you have the basics nailed down, the coquette trend is very easy to style around, explains Chataigne. This long shirt can double as a cover-up over any coquette-style swimsuit, as seen above.
H&M Cat Eye Sunglasses
Add a pop of bold color to any swimsuit or coverup with these sunglasses, that deserve to have their moment in the sun.
Janie and Jack Ruffle One-Piece Swimsuit
Who says the adults get to have all the fun? Even the smallest members of your family can stay on trend this summer with this swimsuit that features a ruffled neckline. And it's perfect for any upcoming patriotic parties!
Crocs Classic Clog
These are the perfect summer shoe for kids who are on-the-go. They're easy to slip on and off, come complete with an ankle strap that helps them remain on their feet and are simple to clean, should they get dirty.
Plus, they're uber-comfortable, available in a variety of colors and can be customized with the brand's Jibbitz accessory charms.
Janie and Jack Cat Eye Sunglasses
Similar to the pair above, you can never go wrong with this timeless design that ties any outfit together. This petite pair is available in sizes designed for newborns through those ages four and older.
Janie and Jack Metallic Woven Sandal
Janie and Jack provides elevated basics for the little ones (that are affordable, as well). This pair of metallic sandals includes an adjustable backstrap so they can wear these shoes as their feet grow, meaning they'll last throughout the season.
Elevated Yacht Rock
Pacsun Striped Swim Trunks
Chataigne notes that men always overthink swim trunks. She says keeping it timeless, classic and simple are key to also finding a pair that's comfortable and functional.
These trunks from Pacsun do exactly just that, while also remaining less than $40, a win-win!
Hey Dude Wally Slip-On Shoe
These slip-on shoes promise to be comfortable, thanks to the cushioned footbed, while also providing a more elevated look compared to their traditional sandals.
Plus, they're flexible enough to pack for any beach vacation while still upholding their structure once unpacked.
Woven Wrap Friendship Bracelets
Friendship bracelets have seen an uptick in popularity recently, and this set of 28 handwoven threads will have you and a group of friends keeping up with the trend.
Retro Polarized Sunglasses
These simple sunglasses offer a classic and traditional shape, that's available in over 20 colors and patterns. Plus, the polarized lenses offer UV400 protection from the sun.
Janie and Jack Nautical Friends Swim Trunks
Lobsters, pelicans and seagulls decorate this pair of children's swim trunks, that are made out of recycled polyester and promise to offer UPF 50+ sun protection.
Janie and Jack Poplin Shirt
While this might not be your child's immediate go-to, this poplin shirt provides a lightweight feel for any weddings, dinners or other outings where they need to look a little more put together.
Janie and Jack Tinted Sunglasses
Another classic design keeps it simple for the kids who like no-fuss accessories. Available in a dark blue shade, it's also available in sizes designed for newborns through elementary-aged children.
Target Cat and Jack Boat Shoes
A shoe that features additional padding around the collar so they won't develop any blisters, these boat shoes can take them from land to sea, thanks to how easy they are to slip on and off.
More trending summer items to shop
Sunnylife Folding Seat
Tiktokers have recently discovered this foldable beach chair, that can lay all the way flat or adjust to sit at six different angles depending on your preference.
The polyester cover (that also has a water and fade-resistant coating), removes for easy cleaning, should it get dirty or sandy on the beach.
Bogg Bag Original
This flexible, durable bag is loved by mom's, nurses and beachgoers alike because of how easy it is to clean, by simply hosing it off and setting it out to dry. Plus, it's roomy enough to store everything you need for beach days, picnics, road trips and more.
This viral bag is made out of EVA plastic, and can be accessorized with different keychains and charms to make it your own.
L.L. Bean x Summersalt The Perfect Wrap One-Piece
Legacy brand L.L. Bean recently partnered with swimwear company Summersalt to create a line of functional and stylish pieces.
Writer Jannely Espinal appreciates the compression this one-piece provides, as well as how it fits on the bottom, providing her with a "flattering silhouette."
How we chose
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