3 insights to kick-start your day: featuring why Disney+Hotstar is imitating Jio

Freemium copy In the news. Disney+Hotstar to stream the Asia Cup and ICC Men’s Cricket World Cup for free on mobile phones. Inside the news. Jio Cinema posed a significant challenge to Disney+Hotstar by acquiring the digital rights to IPL and airing it for free. Disney+Hotstar experienced a 15%-16% decline in paid subscriber base in India in the last two quarters. To recuperate losses, Disney+Hotstar is now adopting Jio Cinema's freemium