Germans don’t trust anyone with their cars — many in the automotive industry take this as gospel truth. Karl Benz, who invented the modern car, was a German and carmakers from his country keep reminding the world this by consistently delivering machines with unmatched precision. But one Indian company has quietly earned the trust of the choosy Germans with decades of learning and hard work. Force Motors, a Pune-headquartered automaker, is the
Business News›Prime›Auto + Aviation›Your German car is made in India: how Force Motors is helping BMW and Mercedes with localisation
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Your German car is made in India: how Force Motors is helping BMW and Mercedes with localisation
Synopsis
The Pune-based automaker is driving the efforts of BMW and Mercedes to make world-class cars in India. But doing business with quality-conscious Germans also means setting up error-free systems that can match their exacting standards.
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