APFacebook Inc. is re-christening itself Meta, decoupling its corporate identity from the eponymous social network mired in toxic content, and highlighting a shift to an emerging computing platform focused on virtual reality.
“The metaverse is the next frontier,” Chief Executive Officer Mark Zuckerberg said in a presentation at Facebook’s Connect conference, held virtually on Thursday. “From now on, we’re going to be metaverse-first, not Facebook-first.”
Facebook’s name change is the most definitive signal so far of the company’s intention to stake its future on a new computing platform -- the metaverse, an idea born in the imaginations of sci-fi novelists. In Facebook’s vision, people will congregate and communicate by entering virtual environments, whether they’re talking with colleagues in a boardroom or hanging out with friends in far-flung corners of the world.
The company said its stock will start trading under a new ticker, MVRS, on December 1.
Also Read: What is the metaverse and why is everyone talking about it?
“The metaverse is the next frontier,” Chief Executive Officer Mark Zuckerberg said in a presentation at Facebook’s Connect conference, held virtually on Thursday. “From now on, we’re going to be metaverse-first, not Facebook-first.”
Facebook changes name of parent company to 'Meta', replaces iconic thumbs-up logo
Facebook rose to prominence over the past two decades with some of the world’s most recognisable branding: a big blue-and-white letter F.No longer. On Thursday, the social networking giant took an unmistakable step toward an overhaul, de-emphasising Facebook’s name and rebranding itself as Meta. The change was accompanied by a new corporate logo designed like an infinity-shaped symbol that was slightly askew. Facebook and its other apps, such as Instagram and WhatsApp, will remain, but under the Meta umbrella.
Facebook’s name change is the most definitive signal so far of the company’s intention to stake its future on a new computing platform -- the metaverse, an idea born in the imaginations of sci-fi novelists. In Facebook’s vision, people will congregate and communicate by entering virtual environments, whether they’re talking with colleagues in a boardroom or hanging out with friends in far-flung corners of the world.
The company said its stock will start trading under a new ticker, MVRS, on December 1.
Also Read: What is the metaverse and why is everyone talking about it?
( Originally published on Oct 28, 2021 )
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