ROPOSO INDIA
InMobi nets 235 million active users on Glance lock screen
Having partnered with leading mobile device makers including Samsung, Xiaomi, Oppo, Vivo, Motorola, Realme and Jio, the company is on the path to appear on 1 billion lock screens by 2025 globally, chief business officer (CBO), Vasuta Agarwal said. Backed by Google, Jio Platforms and SoftBank, the Bengaluru-based advertising and consumer tech group has worked with 300+ brands across verticals and expanded operations in India.
Roposo launches in Indonesia; expects to expand to US, Brazil, Japan in coming quarters
The platform said it expects to expand presence to other markets now, including the US, Brazil and Japan, in the coming quarters.
Roposo, Shopify to help set up online stores
Roposo offers livestream shopping along with entertainment on its platform. It is a business unit of Glance, a subsidiary of InMobi.
Amazon to integrate services with ONDC; cricketer Deepak Chahar, wife Jaya float fantasy sports app
Amazon said the move aims to provide greater technology support to the seller community and further empower small businesses.
Roposo eyes celebrity partnerships to co-create consumer brands
After partnering with Ekta Kapoor, content creator BeYouNick (Nikunj Lotia) and Rana Daggubati, the company has now launched a cookware brand with chef Saransh Goila.
Local social media platforms Moj and Roposo join live commerce rush
ShareChat-owned short video platform Moj, which recently tied up with Flipkart to kick off live and video shopping, said it is targeting a gross merchandise value of $1billion in the next three years. It plans to start selling directly to consumers by the second half of 2022.
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InMobi's Roposo pivots to live commerce from short video
Users on the Roposo platform will now be able to discover products recommended by creators on live streams and shop from hundreds of creator-led pop stores.
Inmobi-owned Glance acquires Shop101 in social commerce push
Glance has acquired Shop101 in an undisclosed cash-and-stock deal, its first strategic investment since the company raised $145 million from Google and others in December last year.
Indian short-video apps bring back 97% of TikTok user base: RedSeer Consulting
The study shows that 75% current short-form video users will likely stick to these domestic apps and are unlikely to switch back to Chinese apps even if the ban was lifted
India sees 200% rise in time spent on mobile lock screens: Glance report
Consumption of video content has surged 182%, the Glance report says, as mobile internet has become more accessible and affordable for the masses.
ByteDance explores sale of Indian TikTok assets to rival firm Glance: Report
Glance's parent, mobile advertising technology firm InMobi, also owns short-video app Roposo that has gained in popularity after TikTok was banned by the Indian government in July last year.
InMobi to test monetisation for content platform Glance this year
Glance, which also houses short-video app Roposo, is seen as a big bet for Bengaluru-based InMobi, which had till now lacked an advertising inventory in the form of a social media or a content platform.
InMobi's mobile-first content platform Glance raises $145 million in funding led by Google
The investment in Glance, which also owns short-video platform Roposo, comes six months after Google announced its plan to invest $10 billion in India
Two months after TikTok: influencers busy rebuilding fan base as homegrown apps enjoy 'gold rush'
While there is no dearth of options, including Chingari, Roposo, Rizzle and Instagram Reels, many TikTok creators are still looking for the right platform. But they will have to start from scratch and wait for a long time before money starts coming in.
Despite TikTok ban, India’s short-video consumption is rising in leaps and bounds
India's short video consumption is rising in billions for similar apps since June end. Video views have shot up to the billions for MX Player's TakaTak, Roposo and Trell.
Teachmint launches free live tutoring mobile app, raises funding from Better Capital
Teachmint has launched an app that enables tutors to digitize their tutoring business with a simple mobile experience.
Short video apps Roposo, Chingari, Trell focus on monetisation as competition heats up
With the advertising market rebounding after the Covid19-led lockdown, the approach of the festival season and a cash-guzzling business to run, platforms have signed up top brands.
TikTok clones from India, China and US fill the void
Since the ban, Roposo, Zili, and Dubsmash together have garnered close to 22 million downloads, around 13% of TikTok's installs in India in the first six months of 2020, according to SensorTower.
TikTok ban would leave a giant social-media hole
Many TikTok creators already cross-post their videos on Instagram and YouTube, but the same short-form videos get much more traction on TikTok from its better personalization algorithm for video content.
Chinese TikTok clones vying to click with Indians, three now in Google Play Store's top 10 list
A raft of Indian short-video apps, such as Trell, Bolo Indya, Chingari and Mitron, have not been far behind, aggressively trying to fill TikTok’s big shoes. They have been downloaded by millions of users since the TikTok ban. The Google Play’s ‘Top Charts’ list also includes Indian apps like Moj, Roposo, and MX TakaTak.
Short-video apps vying to replace TikTok find a tough road ahead
Building the next TikTok will require top-notch engineering capability and a recommendation and personalization engine backed by millions of dollars for marketing, user, and creator acquisition. Retaining users, getting them to create a digital footprint and making them addicted to the app is crucial.
Desi clones Roposo, Chingari, Mitron rush to fill space vacated by TikTok
Bengaluru-based Chingari has seen one million new users in the last 24 hours. As of Tuesday afternoon, it had about 3.5 million downloads.
Creator economy built by TikTok, Likee to collapse, Indian video apps get ready to attract them
Built and nurtured chiefly by the now-banned TikTok, Likee and Bigo Live, an estimated 15-20 million of the 200 million short-video app users create content regularly across India. And, up to 500,000 of these are professional, full-time creators who make money through brand endorsements, events and workshops.
India's ban on Chinese apps: What next?
The brunt of the order is likely to be felt by short video content apps that were a hit beyond Tier 1 and 2 India.
InMobi Group buys video content platform Roposo
Glance, which is installed in nearly two thirds of all new smartphones sold in India, has been able to scale up to 60 million daily average users (DAU) users in the last 18 months to become a popular consumer property in India. The company will also expand its presence to Gurgaon with Roposo's 60 member team.
Tiger Global plays lead in Rs 72-crore round in Roposo
Roposo will see a completely new capitalisation table, albeit with the same set of investors being issued fresh shares.
SeenIt raises funding from Calcutta Angels and Augment Ventures
The startup, which also counts InfoEdge Chief Executive Hitesh Oberoi and former Wipro Chief Technology Officer IVK Vijaya Kumar as advisors, was also part of the Axilor Ventures Accelerator Program in Bangalore.
Budget 2017: What startups & experts hope from tomorrow's announcement
With just a day to go for the announcement, expectations and predictions among startups and experts across sectors are running high.
Fashion curation apps like LimeRoad, WithMe, Voonik are carving a business out of recommending what to wear
Startups like WithMe , Styledotme boast of a stickiness that keeps users coming back, but is this a winning model?
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