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E-commerce

ONDC has a new problem — legacy e-commerce issues

ONDC has a new problem — legacy e-commerce issues
ONDC has a new problem — legacy e-commerce issues
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Concept by Mugdha Variyar, Sumit Kumar, and Muhabit ul haq

Synopsis

Legacy issues demand constant vigil to make sure that the open e-commerce platform is not slipping into a closed oligopolistic network. For starters, ONDC has brought in a new set of guidelines to protect transparency and level the playing field.

The Open Network for Digital Commerce, better known by the now fairly popular acronym ONDC, has been seen as the answer to the several problems plaguing the e-commerce sector over recent years. E-commerce players such as Amazon, Flipkart, Swiggy, and Zomato have faced multiple allegations over issues of differential treatment to certain brands or sellers, anti-competitive practices, oligopolistic ecosystem, abuse of market dominance, and
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The Economic Times