Founded in Paris in 2016 with 10 locations worldwide, Scibids develops customizable AI to make marketing more effective. AI is transforming whole industries and is raising expectations for global brands. Scibids AI drives step-change performance and scale independently and was created with a privacy-first approach and has never relied on third-party cookies, PII, or other digital identifiers to drive growth and successful business outcomes. Scibids works across the digital marketing ecosystem and is enabled within the leading Demand Side Platforms, embraced by global media agencies, and trusted by international brands.
Lien externe pour Scibids Technology
Scibids Technology a republié ceci
Join DV’s Rahul Vasudev, MD/RVP of Scibids, at the Marketing Exchange Forum hosted by marcus evans Group. He will speak on a fireside chat with Haleon’s Shweta Jhamb, Head of E-commerce & Media, about the power of AI and attention metrics to optimize performance. DV’s Michele Yow, Pritika Hemmady and Marty Buragay will also be onsite to chat about all things AI and DV. Learn more here:
Scibids Technology a republié ceci
AI is an undeniable industry force and presents limitless opportunities for media buying. Check out our new guide on dynamic AI activation. We talk about how the combined forces of DV’s proprietary data and Scibids AI technology can be used to drive true business outcomes. 💥 In this engaging guide, you’ll gain insights into: 📌 The history of AI and programmatic media buying 📌 How AI technology actually works in advertising 📌 Scibids AI customizations and whether they're right for your business 📌 Case studies that demonstrate the power of Scibids AI in action Download our new guide here: https://buff.ly/42xXZ38
Scibids is officially a DoubleVerify (DV) company. This acquisition seamlessly connects DV’s trusted impression-level data with Scibids’ best-in-class #AI technology to maximize campaign performance. Let's stay connected! Make sure you're following DoubleVerify to stay up-to-date with our journey.
In October 2023, Scibids officially joined forces with DoubleVerify (DV), a leading software platform for digital media measurement and analytics. This acquisition supports several main campaign objectives for media buyers such as return on ad spend, media efficiencies, attention levels and offline sales. To keep up-to-date with Scibids, now a DV company, follow us at DoubleVerify!
🚀 Tap into the AI Opportunity this Q4! 🚀 Q4, the 'Golden Quarter', offers a unique opportunity for marketers. Scibids US MD, Eric Schwartz, discusses how leveraging AI can maximize success in this crucial period. AI brings a new edge in ad efficiency and consumer engagement. Ready to revolutionize your Q4 strategies? 🔗 Read the article: https://lnkd.in/eSpPQYp4 #AIAdvantage #Q4Marketing #GoldenQuarterSuccess
🌟 In Evidenza: Michele Marzan guida l'innovazione in Scibids! 🚀 Siamo orgogliosi di annunciare che Michele Marzan, nostro Direttore per l'Italia, è stato recentemente protagonista su "Il Tè delle cinque". Le sue riflessioni sull'uso dell'IA nella pubblicità programmatica riflettono l'impegno di Scibids verso l'innovazione. 🧷 Scopri di più: https://lnkd.in/eJKuEzrm #Scibids #IA #MarketingDigitale #Innovazione
Scibids Technology a republié ceci
Merci Ratecard pour cette invitation qui nous a permis d'échanger autour du rachat de Scibids Technology par DoubleVerify l'été dernier. J'ai pu avoir l'opportunité d'expliquer les atouts que représente ce rachat sur l'optimisation programmatique et également mettre en lumière notre savoir faire sur les résultats que notre IA arrive à atteindre sur les campagnes YouTube #IA #programmaticbuying #AttentionMedia #Youtube
🚀 Thanks Performance Marketing World for featuring our CMO Nadia Gonzalez in this #BlackFriday article. 🦃 “Indeed, competition to be in the checkout basket this week will be fierce, so it is important that campaigns stand out above all the noise. This means leveraging sophisticated technology, including AI solutions," like Scibids AI! Read on to learn more!
“Let’s face it, among the discounted air fryers, there are deals on almost everything. Attention builds during the year, but the extended Black Friday period is quickly turning Black Friday into the next Superbowl.” Don’t panic! That’s the key message from PMW’s panel of experts as the pre-festive shopping frenzy gets underway. From ‘brandformance’ campaigns to AI-driven bid optimisation – here’s 14 tips and tweaks to help hit sales targets over the next few days. Check out the link below. Thanks to contributions from: Philip Duffield, The Trade Desk Kate Cox, BrightBid Daisy Domenghini, VaynerMedia EMEA Ben Jeger, Moloco Samantha Richardson, Twilio Tina Nelson, Optimizely Josh Graham, Airtime Rewards Gary Danks, Kochava Kelsey Jones, SAP, Emarsys Maor Sadra, INCRMNTAL Hugh Fletcher, Wunderman Thompson Commerce & Technology Nadia Gonzalez, Scibids Alvaro Pastor, EXTE #blackfriday #shopping #christmas #advertising #marketing #performancemarketing #marketing #business #news #socialmedia #retail #ecommerce #superbowl #ai
Discover how AI addresses marketing challenges for CPG brands! Explore the latest thought leadership piece by Scibids US Managing Director, Eric Schwartz, featured in AdExchanger today. Gain insights into this crucial topic and enhance your understanding of the solutions AI brings to the forefront of CPG brand marketing. 👇👇 https://lnkd.in/erXR8Q5j
The founders of Scibids had the privilege of participating in an enriching panel discussion today at the DoubleVerify headquarters in NYC. The session delved into their entrepreneurial journey and the pivotal role of AI in shaping the future. Special thanks to Sanjana Palepu for skillfully moderating the panel!