Acxiom

Did you know Acxiom’s data is available in Google Analytics Hub? This integration allows brands to leverage the power of Acxiom data and Google Cloud to unlock customer insights, acquire actionable analytics, and deliver superior CX. Read more about our partnership with Google: https://lnkd.in/gGiTFzwX #GoogleCloud #GoogleCloudPartners #BigQuery

Ready to unlock exclusive insights with Acxiom? 💡 Subscribe to our email newsletter for cutting-edge data solutions, expert tips, and access to webinars and events. Stay ahead of the game and subscribe now: https://lnkd.in/g3AK3erX

We had an inspirational time at ColorComm, Inc. last week with Interpublic Group (IPG)! IPG's Chief Diversity and Social Impact Officer Channing Martin moderated an incredible panel (which included Acxiom's VP Strategic Partnership, Joyce Turner!) about crafting authentic and meaningful marketing narratives. #ColorComm24

After a challenging few years for the travel industry, now is the perfect time for travel brands to reevaluate and refresh their loyalty strategies to win back travelers. Acxiom's Mike Wagner shares four key considerations for marketers looking to better understand their customers’ wants and needs. Read more in The Drum: https://lnkd.in/gCTJAWPR

We are thrilled to welcome Ankur Jain as our Chief Cloud and Data Modernization Officer! Alongside Chief Product and Technology Officer Keith Camoosa, Ankur will redefine Acxiom's products and technology, delivering smarter, scalable solutions to boost clients' marketing impact and maximize their martech investments! Read the full announcement: https://lnkd.in/gVVXgcV9

Baseball season is in full swing, which means the World Series is right around the corner! ⚾ Want to hit a grand slam with your World Series campaigns? We can help: https://lnkd.in/g5SDaQca

Google's shocking reversal on third-party cookie deprecation has everyone talking! 🚨 Don’t miss this special episode of our Real Talk about Real Marketing podcast as hosts Kyle Hollaway and Dustin Raney unpack the news and what it means for brands and marketers. Listen here or wherever you get your podcasts: https://lnkd.in/gTzZSYm9

Please join us in wishing a very happy #NationalInternDay to our Acxiom interns! 🎉 They bring unmatched energy and great ideas to our workplace, and we're thrilled to have them on the team. Hear from a few of our interns about their experiences at Acxiom and learn more about our program: https://lnkd.in/gpkp-aFS

Overwhelmed by your marketing technology investment? Meet Acxiom’s Cloud Marketing Champions! With over 817 certifications across all major platforms, our award-winning team is ready to tackle your toughest martech challenges. From deployment to integration to optimization, we’ll handle the complexities so you can focus on what you do best! Learn how our experts can help you elevate your #martech strategy: https://lnkd.in/eUDa-SEX

As marketers rush to add AI to their madtech stacks, Acxiom’s Head of Strategy and Analytics Jess Simpson encourages a more back-to-basics approach. In this article for The Drum, Jess unpacks why a solid data and #identity strategy is crucial for maximizing the success of your #AI and tech investments. Read her four steps for getting started: https://lnkd.in/g2cdeyxG