Über uns
The Drum covers modern marketing, agency business, creativity & the future of media. Our content helps global marketers make better decisions.
- Website
-
http://www.thedrum.com/calendar
External link for The Drum
- Industrie
- Internet News
- Größe des Unternehmens
- 51-200 Mitarbeiter
- Hauptsitz
- London, England
- Typ
- In Privatbesitz
- Gegründet
- 1985
- Spezialitäten
- marketing, advertising, media, technology, agencies, branding, marketers, CMO, digital media, design, creativity, content, content creation, research, awards, conferences, and video
Standorte
-
Primäre
23 Curtain Road
London, England EC2A 3LT, GB
-
26 Gallowgate
Glasgow, Glasgow G1 5AB, GB
-
1460 Broadway
Suite 15042
New York, NY 10036, US
-
60 Anson Road
17th Floor
Singapore, Singapore 079914, SG
Employees at The Drum
-
Won You
Design Leader, Entrepreneur, Educator, Mentor
-
Samuel Scott 🎤
Columnist for The Drum | Keynote Marketing Speaker | Member: Toastmasters International and CIM UK
-
Davide Bianca
Chief Creative Officer @ BCN Visuals
-
Lynn Lester
workingclasstoworldclass.com/MD of Events/Podcast Host/Presenter/Live TV/Keynote Speaker/Mentor/Partnerships and Commercial
Aktualisierungen
-
One of our jurors sharing what they’ll be looking for when judging the Digital Experience entries 🤔 Bring on The Drum Awards Festival 2024 🎉
🧠 CEO / Founder » Neuroscience-led Strategist » Visual Innovator & Storyteller » Creative Director » Sense Maker » AI Geek » UAL / CSM Lecturer » Imperial College Expert » Keynote Speaker » 6 TEDx Talks » Mentor
𝗪𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗮𝗻 𝗮𝘄𝗮𝗿𝗱-𝘄𝗶𝗻𝗻𝗶𝗻𝗴 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲? 😮 🏆 Thrilled to be the judge for this year's The Drum Awards Festival. That’s the question I’ll be answering alongside legends in the industry as I dive into the judging process for The Drum Awards. It’s about the experiences that make us feel, think and, maybe, wonder, ‘Did they really pull that off?’ Who’s bringing the heat this year? Any guesses on the front-runners? Can't wait to start sifting through the brilliant, the bold and the ‘Oh, wow, that’s different’ moments. Bring it on. 🥇 Check out my fellow judges and the legends they are: 🔥 Rebecca Orlov Arun Nandi Stacy Tarver Patterson Elvis Obanya 🇺🇦 Dustin Callif Ringo Fai Michaela Ryan Will McMahon Ela Osterberger Christopher Neff Sunil Naryani Vivek Bapat Marcus Oughton Suraja Kishore Dave Lipp Ryan Norrington Chinmay Kelkar Peter Biven Lydia Kroos Marika Roque Antonio Ferreira Jonathan Sinnatt Russ Rickey, PhD Scott Lux Lena Quek Kaleesha R. Ben Pollack Jason Alan Snyder Rachel Clarke Rosh Singh Joana Cizinauskaite , Tiffany Reichenbacher , Isabella Batson , Lynn Lester let's goooo !! Curious to know more? Link in the comment. 🔗 _________________________ 💡 𝗡𝗲𝘂𝗿𝗼𝘀𝗰𝗶𝗲𝗻𝗰𝗲-𝗹𝗲𝗱 𝘀𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 geek so you feel seen and understood. 🔔 𝗙𝗼𝗹𝗹𝗼𝘄 and tap that 𝗯𝗲𝗹𝗹. You know you want to. 🧠 Join my 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗕𝗿𝗮𝗶𝗻 𝗖𝗹𝘂𝗯 on 𝗦𝘂𝗯𝘀𝘁𝗮𝗰𝗸. #TheDrumAwards #DigitalExperience #Creativity #JudgingPanel #Innovation #TheDrumAwardsFestival2024 #TheDrum #Marketing #natalkadesign #judge #awards
-
-
The Drum reposted this
How can Apple get us to ‘think different’ about another iPhone? In my latest for The Drum, I'm unboxing Apple’s core marketing challenge As the tech giant prepares for the iPhone 16 release, it’s notable that new launches, which once sparked near-religious fervor, now seem to attract a quieter reception. Has the magic faded, or has it evolved into something more enduring? As part of our Consumer Technology Focus, I spoke with Ogilvy's Rory Sutherland, VaynerMedia's Allan Blair, Noa Dekel-Smith and MadeBrave's Mark Cullen about how hype became habit for Apple. Link to the story in the comments. #Apple #Advertising #Marketing #iPhone
-
-
The Drum reposted this
With summer officially over, attention is quickly shifting to Q4. Out with the festivals and in with the pop-ups 😎 But with so many out there, what makes one truly stand out? For our Lead Creative Charlie Boutflower – it's all about FUN. After all, “fun cuts through the fat” ✂️ Discover what pop-up caught his eye in The Drum, here: https://lnkd.in/dc8rVRhv #experientialmarketing #popups #campaigns #inreallife #creative #creativity Oscar Quine Sam Anderson
-
-
It’s Consumer Technology week at The Drum 💻 Join us for a week-long article series around the latest Consumer Technology marketing news! https://lnkd.in/emXA8QHU 🥁 #TheDrum #Marketing #Technology #Samsung #Google #AI #Gemini #DearSydney #Tesla #ElonMusk #Tech #mircosoft
-
In a landscape of fierce competition and rapid technological change, B2B marketers are turning to video as a powerful tool to engage and connect with their audience. As experts from LinkedIn, Merkle, and Initiative highlight, video not only captures attention but also fosters deeper emotional connections, making it essential for driving marketing performance. Read the full article here 👉 https://lnkd.in/eHhCDCm3 #ad
-
The Drum reposted this
🤠 I directly attribute a turn-around in my son's behaviour, and sleep, to his Yoto player. Giving him the autonomy to decide his own listening revolutionised 🛌 bedtimes and 🎲 playtimes alike. The campaigns run by Yoto so far perfectly encapsulate the imagination that this wonderfully designed box facilitates. Lovely to see it written up in The Drum so eloquently by Hannah Bowler. https://lnkd.in/eK6iwWak
Inside Yoto – the speaker brand striving to prove tech can be a force for good for kids
thedrum.com
-
Entries close today at midnight ⏰ … have you made your entry? Media and Digital experience categories are still open. Excitingly, digital experience has welcomed a brand new title - Platform/Tech Partner of the Year! Don’t miss the opportunity to access the amazing benefits outlined below. Enter now: https://lnkd.in/gGm4UfE #TheDrum #TheDrumAwards #Media #Tech #Marketing #Marketingawards
-
The Drum reposted this
Levelling up in real life sport: Debunking the gaming myth 🎮 ⚽ 🎾 We recently gave our take on the relationship between sports gaming and physical sport, and the valuable opportunity it represents for brands, to our friends at The Drum. In the article, we dive into the evolution of gaming and esports, how it encourages real world sports participation and what this means for brand activations, hybrid fan experiences and sponsorship strategies. With rich and detailed digital design and more opportunities than ever to connect with your tribe, today’s gamers can experience an elevated emotional and immersive experience. The gaming landscape has evolved well past a one-way interaction with a screen and the negative connotations that come with. From learning more about rules and tactics, to live gaming meaning players have to communicate effectively and quickly, to actively encouraging players to take part in the real thing, gaming in sports can now positively inspire participation in live sport, as well as improving performance. And with this new chapter in sports gaming comes multiple opportunities for those brands that want to think bigger, think differently and ultimately keep rewriting the narrative. Read the full article here https://lnkd.in/eaNTzRnh What are your predictions for the future of gaming? Let us know in the comments! 🎮 ⚽ 🎾
‘Virtually real’ e-games can promote participation and inclusion in real sports
thedrum.com
-
The Drum reposted this
Upon hearing about three notable design agencies which have, or are in the process of setting up LA-based studios, I started to look at why. Although none of these agencies are leaving their London HQ’s, they have in some cases experienced complex economic challenges there and yet the draw of LA is tempered with the need to understand its sector markets, cultural nuances and staff expectations. As I got further into this story it became clear that there are very real opportunities in the city and those UK agencies which are making a success of it are doing so off the back of forging key client relationships. Any UK design agencies which might be considering making the leap to LA should take a look at this first to see if it’s for them. Big thanks to Cat How, Sairah Ashman, Sally Oldfield and Johanna Roca for their insight.
UK design agencies take root in LA – but is it a ‘gold rush’?
thedrum.com