Discover how generative AI is revolutionizing industries—accelerating product development while challenging the balance between machine efficiency and human creativity. In this on-demand episode of #FastCurrents, Merkle's industry leaders dive deep into the future of #AI in rapid prototyping and its impact on design: https://ow.ly/jia350T6QOJ Featuring: Benoit Soucaret, Mandy Bath, Pål Machulla, and Thomas Walter
Merkle
Unternehmensberatung und Dienstleistungen
Columbia, MD 179,511 followers
Über uns
Merkle, a dentsu company, powers the experience economy. For more than 35 years, the company has put people at the heart of its approach to digital business transformation. As the only integrated experience consultancy in the world with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. Merkle’s expertise has earned recognition as a “Leader” by top industry analyst firms, in categories such as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management. With more than 16,000 employees, Merkle operates in 30+ countries throughout the Americas, EMEA, and APAC.
- Website
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https://www.merkle.com
External link for Merkle
- Industrie
- Unternehmensberatung und Dienstleistungen
- Größe des Unternehmens
- 10.001+ Mitarbeiter
- Hauptsitz
- Columbia, MD
- Typ
- In Privatbesitz
- Spezialitäten
- Customer Relationship Marketing (CRM), Enterprise Technology Services, Analytics, Data Sourcing, Experience and Personalization, Performance Media, Customer Strategy, Customer Loyalty, Addressable Advertising, Identity Resolution, Data Management, SEM, SEO, Display Advertising, Paid Social, Amazon Advertising, Marketing Technology, Customer Experience, Performance Creative, User Experience, B2B Marketing, Enterprise Technology, Customer Experience Management, CXM, and Walmart Advertising
Standorte
Employees at Merkle
Aktualisierungen
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What separates a #CX leader from the rest of their peers? Merkle's Pete Stein shares key insights from our latest CX report in this MarTech Series article: https://ow.ly/QbaJ50T4umZ
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"[Consumers] want cost-effectiveness, convenience and consistency from their brand experiences." Read the full Campaign US article from Merkle's Pete Stein featuring insights from our latest #CX report: https://ow.ly/MQL450T4uzB
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Did you know that account-based marketing (ABM) can lead to a 171% lift in annual contract value? Read Merkle's guide to achieve #ABM success & drive real business results: https://ow.ly/LnFR50T4uFk
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We're thankful for the wonderful energy and connections made at the Retail Women in Data event with Snowflake & Zeta! It was an incredible afternoon filled with high tea, impactful discussions, and inspiration sparked by a powerful panel featuring top executives, including Merkle’s Janine Flaccavento. Together, we embraced our power, connected through storytelling, and sipped on the wisdom of building community and shared experiences. 🍵 ✨
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How can you grow your podcast following? Barry Fiske & other experts share tips in this Fast Company article: https://ow.ly/TvHL50SXTF4
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We’re counting down to #BrazeForge2024! ⏳ Join Merkle from Sept 23 to 25 in Las Vegas to network with marketing experts and discover how to harness the power of messaging to drive engagement: https://ow.ly/Mmfj50T1sOV
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Exciting news: dentsu is partnering with Sports Innovation Lab! The collaboration will bring unparalleled access to sports audience insights and enhance targeted advertising strategies. Learn more in the press release:
With sports viewership on the rise, our partnership with Sports Innovation Lab empowers our clients with greater insights and precise addressable audiences within Merkury, our global data, identity, and insights platform. More on the partnership here: https://lnkd.in/esj_V8ZR
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Do you need to build a Voice of the Customer (VoC) program, or want to mature an existing program? Merkle's Jas Singh and Katie Wallace discuss how brands can take their #VoC programs to the next level in this blog post: https://ow.ly/pntA50SXT2b
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"Auto companies would benefit from remembering that digital and physical must work cohesively to deliver an authentic, personalized customer experience." Read the breakdown of our 2024 CX Imperatives from B2B International's Daniel Attivissimo: https://ow.ly/tHwT50SXSP3
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