Women’s sports are changing the game and audiences are tuning in globally! Media buyers, hear from our Chief Product officer, Deirdre Thomas as she discusses the future of live sports and how media buyers can embrace the role of women athletes in shaping this dynamic industry. http://nlsn.co/60429IJhY
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Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. Nielsen operates around the world in more than 55 countries. Learn more at http://nlsn.co/6006JMfty and connect with us on social media (LinkedIn, Twitter, Facebook and Instagram).
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Nielsen reposted this
🌍 Excited to announce the release of our 2024 ESG Report! At Nielsen, we are dedicated to driving positive change through our environmental, social, and governance initiatives. Dive into the report to see how we are making a difference. https://bit.ly/3Adkf82
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Nielsen reposted this
🏆 Did you know a 1-point gain in brand awareness can drive a 1% increase in sales? Discover more insights like this in Nielsen’s latest article on how Olympic sponsors are scoring big with long-term partnerships. https://bit.ly/3YsszLy
Top brands are like Olympic athletes
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The Record is BACK 🎧! Discover listening trends from Nielsen and Edison Research in our quarterly report shedding light on how Americans engage with audio. Stay ahead of the curve with #TheRecord. http://nlsn.co/6045cF0Rd
The Record: Q2 U.S. audio listening trends | Nielsen
nielsen.com
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The WNBA has been taking center court 🏀 in viewership and fandom! Media Buyers, If you missed it, watch our on-demand webinar discussing why investing in women's sports is so critical AND how to measure sponsorship investments. http://nlsn.co/6040iI2nQ
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Our 2024 Environmental, Social, and Governance (ESG) report is now available 🌎! Discover how Nielsen’s responsible and inclusive practices continue to build a healthy and resilient business in our annual global corporate sustainability report. http://nlsn.co/6045cFUgF
Environmental, Social and Governance (ESG) Report | Nielsen
nielsen.com
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Advertisers, curious about how co-viewing can enhance your strategy? 📊 Discover what co-viewing is and why 47% of TV viewing involves multiple people. Nielsen’s latest article reveals key insights to maximize your ad impact. Read the Need to Know article now: https://bit.ly/4dk2a6C
Need to Know: What is co-viewing, and why should you care?
nielsen.com
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The streets of NYC 🗽 are buzzing about Women's Sports. Did you know, 60% of WNBA 🏀 fans are likely to recommend a brand sponsor to others? Learn more about the rise of women's sports viewership http://nlsn.co/6045cxE9V .
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Ensure transparency and maximize impact with Nielsen Sports' Sponsorship Management services! Our comprehensive analysis strengthens renewal discussions by illustrating the positive impact of your property on brand partners. Learn more! http://nlsn.co/6044jpl5u
Research & Consulting - Nielsen Sports
https://nielsensports.com