Soapbox Influence

Holiday planning is in full swing, and we’re reveling in the cozy and creative vibes coming in the next few months! If you have residual marketing dollars and are looking for a way to make a splash before the end of the year, we can help with speedy timelines and flexible budgets! Let’s chat about the possibilities today: https://lnkd.in/ge_w4aj7

We are THRILLED for these changes and can't wait to see how authenticity helps brands everywhere!

#internationaldogday was yesterday, and we’re still celebrating some of the best boys and girls with our recent Greenies at Petco campaign! We love partnering with petfluencers to promote the brands they use and love every day. See all the cuteness and inspiration for this program here: https://lnkd.in/daTGdqxk

The Pinterest Fall 2024 trend report has been released, and we’ve spent the week ogling all the inspiration! We encourage you to read through the report (linked in the comments), but want to know…

It’s always a good time when we get to attend a Hawgs Illustrated lunch, and yesterday’s session with Sam Pittman, head football coach for the University of Arkansas, was no exception. We are so thankful for this incredible community! Kendal King ShopCart Creative

📣 3.6 million impressions. 📣 68,300 total engagements. 📣 23,000 cart transfers. 📣 $2.2 million cart transfer value. We engaged 24 of our creators to build excitement and promote hims & hers Probiotics available at Walmart, and the results speak for themselves! Health & Wellness is a year-round category, and we’d love to grab some time with your team to chat about how we can support your brand’s retail efforts today! 👉 https://lnkd.in/ge_w4aj7

TikTok revealed their top 10 Songs of the Summer, and we're in love! Which has been your favorite so far this summer? Is there one you would add?

How about some great news to kick Monday off?! Last week, all five FTC commissioners voted to ban fake reviews, and we are thrilled to hear this. Here at Soapbox, we offer ratings and review programs and have always run them with the highest standards of authenticity in mind. That means we have real, everyday shoppers who leave honest ratings and reviews without pressure to make them positive or negative. In short, the best reviews help shoppers make smart decisions and ultimately create better opportunities for our clients! https://lnkd.in/grsJA-dC

It’s been a Friday for the books at Rewired Fest! Members of our team were honored to listen and learn from world-class creators, including Charli D’Amelio and her parents Marc and Heidi D'Amelio, Justin Flom, and Khaby Lame. A few valuable takeaways and learnings: 🪩 For brands: According to Charli D’Amelio, the creator space is moving towards a more collaborative experience between influencers and brands. When a brand trusts the creators they hire, the content typically performs better and the KPIs go through the roof. At Soapbox, we help brands reach their goals and hit their messaging while also giving creators the ability to create what they know will resonate with their audience, ultimately turning them into shoppers. 🪩 For creators: When you promote things that are authentic to you and what you already love, your passion will come through in your content! Creating with excellence is something that our community lives by, and at Soapbox we always look to hire influencers who are already fans of our clients' brands. We know that the key to success for creators and brands alike means there needs to be an authentic match between the two.

📸 ICYMI: a couple of fun updates from Instagram lately: ➡ You can now add up to 20 frames per carousel - photo dumps, oh my! We can think of so many fun ways to utilize this new feature, from step-by-step recipes and DIY projects, to outfit styling, brand messaging, and more! ➡ Views will be the primary metric across paid and organic for all posts (videos AND static feed images). So what? This significantly simplifies the understanding of how content is performing, regardless of media format. We’ll call that a win! Need help with managing your social media accounts or supporting your internal social teams? We can help - just tap the “Message” button in our profile!