The Role of AI in Enhancing Analytics
I recently sat down with JF Amprimoz to talk about AI and analytics, SEO and content creation, and leveraging AI for dynamic code suggestions across SQL, JavaScript, and Python. JF's approach, although cautious — not fully trusting AI outputs — underscores the efficiency gains from AI assistance compared to traditional methods.
Come and join ME +ai to watch our full interview
When it comes to AI in analytics, AI not only speeds up data analysis but augments the analytical capabilities of professionals. we discussed the challenges and solutions in integrating AI with tools like GA4 for insightful data analysis, emphasizing the importance of understanding AI’s handling of data privacy and legalities.
AI's Edge in Content and SEO
We talked about how AI serves as a powerful tool in content brainstorming and SEO strategy. Through platforms like ChatGPT and Perplexity, AI can help identify content gaps and optimize web presence, shifting how marketing professionals approach content generation and search engine optimization.
Future-Proofing Marketing Strategies with AI
We touched on the ethical considerations and operational precautions necessary when employing AI in sensitive domains. We talked about the importance of having data handling policies and being aware of the AI’s data usage to safeguard against potential breaches of privacy.
For those intrigued by the intersection of AI and marketing, this video interview is worth a watch. It provides not only a deep dive into the current state of AI applications in the field but also a vision of what’s to come. Dive into the full video for an extensive exploration of AI’s role in reshaping marketing landscapes.
Leading Data Projects to Successful Outcomes
4moThis was a bunch of fun, and the work we did on LLM visibility and analysis in the lead up was fascinating!