AnkitAhuja CV Ver2.1
AnkitAhuja CV Ver2.1
linkedin.com/ankitanks
• Digital Marketing – Rollout of digital marketing for Bikes Workshops
of Castrol resulting in 60% increase in lead generation by consumers AWARDS
• BTL Activations – Handled the BTL activation in the channel for Annual Star Awards
launching key brands in Bikes portfolio
• Led the Branding of the channel across the country creating marquee • IWS Growth Story 2017
outlets. Handled $2.5M branding budget • Excellence in Branding 2017
• Recognized by Castrol India leadership for larger contributions in • Super Mechanic 2017
National Conference, Board Meetings
BP Helios Commendation for -
Activ Scooter Girl in the City
Management Trainee – Multiple Locations | Castrol India campaign
July 2015 –July 2016
EDUCATION
• B2C Stint- Birbhum, West Bengal
o stabilizing the newly created distributor in; leading to 7% Symbiosis Institute of Business
volume growth Management, Pune India –
• B2B Stint in Indore & Jabalpur in Madhya Pradesh, India amidst Top B School in India
o Launched Maruti mass market offer after understanding Master’s in Business
\ dealer rating program of the OEM Administration – Marketing
• Marketing Stint ‐ Marketing Operations ‐ Mumbai, India Aug 13 – Jul 15
o Awarded for advertising spends’ compliance model. Bharti Vidyapeeth’s College of
o Indian working model adopted by the APAC region Engineering, Delhi
Bachelor of Technology,
Systems Engineer– Mumbai | Tata Consultancy Services Computer Science Aug 2006-
November 2010 –March 2013 Apr 2010
Co-Founder, Conetactivity.com
April 2010 –August 2014
Conceptualized and founded my own company around Digital and Social Media
Marketing. Launched campaigns for Tier 1 and Tier 2 companies