BRAND IMAGINE MARKETING
Should investors buy the dip in brokerage stocks? Deepak Shenoy answers
But there is a headwind there because SBI did a lot of unsecured lending as well. But therefore, of the public sector bank, Indian Bank looks better. We have a bunch of private banks in our portfolio. So, a little bias there.
KidZania to set up more theme parks across India
Imagination Edutainment India, backed by Shah Rukh Khan, is planning to expand KidZania indoor theme parks in top Indian cities. The company recently launched 'KidZania Neighborhood' for toddlers aged 1-6. KidZania operates in Mumbai and Delhi and is in talks for a Bengaluru location. Brands partner with KidZania for immersive experiences.
Boat's parent brand Imagine Marketing India in talks with investors to raise funds
Imagine Marketing's IPO plans were shelved in 2022. CEO Sameer Mehta said the company has no pressing need of capital and hence is not doing any roadshows to raise funds. “However, there are some inbound interests from a large global fund, sovereign fund and one strategic investor. It’s still early days and we are not desperate,” he said.
What should investors do with their portfolios now? Samir Arora answers
But the same government also on the margin may change a little, little bit as feedback from the fact that their results are disappointing. But beyond a little bit here or there, what exactly will change and also at the index level, instead of stock A, stock B will do well, that is how life is.
5 undervalued crypto coins for the next bull run
Market relevance, FOMO, and attractive passive income underpin these crypto coins' large growth potential.
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Domestic travel, tourism sector ready to capitalise on upcycle: IHCL MD Puneet Chhatwal
Indian Hotels Company Ltd Managing Director and CEO Puneet Chhatwal discusses the company's plans to capitalize on opportunities in the travel and tourism sector, targeting Tier II and Tier III markets and foreign tourist arrivals.
Global car giants seek tech allies in China's cutthroat EV market
Struggling foreign automakers in China are looking for help from local tech giants to try to stay competitive in the world's biggest electric car market, where shiny smart screens, assisted driving and sophisticated map technology are in high demand. One major reason why foreign automakers are seeking partnerships with local tech firms is to benefit from their innovation, which Chinese automaking executives have attributed to the cutthroat competition in the industry.
Don't be fooled: The threat of AI-washing to Indian consumers
India's consumer market battles AI-washing as stakeholders collaborate for a transparent ecosystem. Responsible AI development and informed consumerism are crucial for a thriving marketplace. Transparency and trust are essential for a successful future.
Why B2B brand building, marketing and sales is different from B2C
Irrespective of geography, when it comes to B2B business development, start with a small, distinct, or well-defined set of prospects to go after.
Myntra is bolstering strategic international brand partnerships to elevate consumer experience
Myntra's success in attracting international brands is fueled by understanding India's market dynamics. By merging global brands' strengths with Indian insights, Myntra sets new standards for customer satisfaction.
Cheaper knockoffs take shine off big wearables brands
These products, which closely resemble the design of the Apple Watch and other premium smartwatches, are also pulling down the average selling price (ASP) in the industry to record lows, making it difficult for the entrenched brands to compete or "premiumise", industry executives and experts said. The ASP in the wearable segment fell about 39% to $26.10 in 2023 from an already low $42.50 the previous year, se per IDC.
Jubilant Foods expects Rs 1,000 crore business from Popeyes
Jubilant Foods Ltd (JFL) CEO and MD Sameer Khetarpal revealed that the company expects its fried chicken brand Popeyes to surpass Rs 1,000 crore in sales within the next 3-4 years. Additionally, JFL, the master franchisor of Domino's, aims to expand its outlets to around 3,000 in the medium term. Khetarpal highlighted the rapid expansion of QSR brands, especially Domino's, due to India's growing economy and urbanization.
View: Let ‘Bharatiyata’ launch global brands that synonymise ‘Indian’ with not just good but special
Imagine Indian brands making a statement on bustling 5th Avenue in New York, adorning Oxford Street storefronts in London and gracing the Champs-Elysees in Paris. Picture global celebrities walking the red carpet at MoMA and at Cannes adorned in attire that proudly boasts India's unique design imprint. Envision global leaders not only exchanging traditional Indian greetings with a namaste but also being chauffeured in vehicles of Indian brands that bear our distinct design signature. Flying Air India should be looked forward to by flyers across the world, making flying global synonymous with Indian hospitality.
Best Acrylic Paints in India to Bring Out the Imagination in You
Are you trying to fish out the painter in you? If yes, let us help you find the right acrylic paints which can attract the painter in you to come out. Check out the article where we have curated a list of the best acrylic paints in India which are readily available on Amazon. These paints are sure to help you bring out your imagination on the canvas.
For smartwatch brands, 2024 to be a year of make or break
The smartwatch segment is being treated as part of the fast-moving fashion and lifestyle industry, though it is a technology segment, and brands are caught in a vicious cycle of high-speed launches at low prices with minimal changes, while spending more on marketing, to stay abreast, industry executives said.
Why user-generated content in advertising is the buzzword
Social media, our modern-day stage, has catapulted the impact of user-generated content to new heights.
Sales of Indian wearables & hearables brands have jumped over three times in last three fiscals
Wearables and hearables are the only electronic categories in India dominated by home grown brands who together have 65-70% market share even when competing against global companies like Apple, Samsung and OnePlus. Palred Electronics, which owns pTron, revenue is Rs 148 crore in FY23 as compared to Rs 106 crore in FY21, while it posted a net loss of Rs 2 crore last fiscal as against Rs 4.3 crore profit in 2020-21.
Snacking brand Farmley raises Rs 56 crore in funding from BC Jindal Group, others
Farmley cofounder Akash Sharma said the company registered a revenue of around Rs 150 crore in the financial year 2023 and has now touched an annual recurring revenue of Rs 300 crore.
Will 2024 be perfectly ‘peachy’? Pantone declares ‘Peach Fuzz’ as the hue that will rule next year
This ethereal and dainty shade of pink, is considered as a colour which symbolises peace and tranquility.
View: What sorcery is this? Old Monk with a new label!
For those of us who love our brand of firewater, nothing else would quite do. Eventually, after far too long, the iconic Old Monk bottle began to rub glass shoulders with other famous brands in trendy, knowledgeably stocked bars abroad. In the meantime, supplies of Old Monk would mysteriously dry up in the local liquor shops, while other much inferior wannabes tried to take its place. And then, your 'distribution people' would fight back and the precious supply would break through the competition blockade.
Huge potential for growth in Europe: Royal Enfield CEO
The Chennai-headquartered firm, a part of Eicher Motors, currently sells bikes all across the continent and has a market share of around 8.5 per cent in the middle-weight motorcycle segment. In an interaction on the sidelines of the annual EICMA motor show here, Royal Enfield CEO B Govindarajan said the company believes in replicating the success it enjoys in the Indian market in the middleweight segment in international markets as well.
Navigating the Modern Marketing Landscape: How Experts Propel Businesses to Success
Don't miss this golden opportunity to delve into the minds of these marketing and advertising trailblazers. Join the event to discover the secrets of modern marketing and learn from the experts who have already redefined the rules of the game.
All imagineers may apply: Jobs that will grow with the rise of GenAI
GenAI has brought in a new level of sophistication and a wider range of possibilities. Almost any query can now be answered quicker and better by ChatGPT as compared to a human. Activities like coding for software development are more efficiently done by GenAI. History tells us that some vocations will, sooner rather than later, disappear. As old jobs decline and some professions fade away, new and different ones surface. Engineers, for example, will be replaced by 'imagineers'.
5 Exciting Horse Toys for Kids to Foster Their Imagination
A horse is an incredible animal indeed, and a cute kids’ horse toy can keep them entertained for hours, while also giving them something tangible to play with and understand. Read on to find out about 5 of the most popular horse toys for kids online and gift your young one a new friend.
Digital Cinema Media Awards 2023: See the list of prestigious awards
For the seventh year, the Digital Cinema Media Awards 2023 are making the much-anticipated return.
Shark Tank India 2: Anupam Mittal refers Aman Gupta as “pheku chand”, here’s what happened
Anupam Mittal refers to Aman Gupta as “pheku chand” and Namita makes a joke about getting them boxing gloves as they land up in heated argument.
Indian brands corner more than half of wearables market
Among the top five wearable brands in India, top three are Indian brands - Nexxbase (Noise) with an over 32% share, Imagine Marketing (BoAt) with nearly 14%, and Fire-Boltt with nearly 9% share, which have cornered almost 55% combined share of the market, according to IDC India. Chinese rivals OnePlus (over 8%) and Realme (over 4%) make up the top five.
IPO-bound boAt parent to scale up local manufacturing for global expansion
It expects to manufacture 60 lakh units (nearly double its present output) in H1 of FY23 under its make-in-India strategy and scale it further as the demand and market reach grow, which will also help it launch products faster and at lower prices, Aman Gupta, the co-founder and chief marketing officer, told PTI.
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