CUSTOMER PREFERENCES
66% of Indian consumers prefer to pay less in exchange for watching ads: Survey
The survey highlights evolving consumer preferences towards ad-supported streaming services in India, emphasizing the significance of tailored and relevant ad experiences. As consumers gravitate towards personalized ads and mobile streaming platforms, there is a growing need for streaming media companies to adapt their advertising strategies to meet changing consumer demands.
BlinkX opens India’s first Gen AI lab in the stock broking industry
BlinkX Gen AI Lab in Mumbai drives trading innovation with the Hyper Personalised Nudge Engine, enhancing customer experiences through real-time data on the mobile app for traders of all risk tolerances.
Rise in value-seeking customers, key FMCG sectors face tampering of growth: Report
The report highlighted a significant shift in consumer spending patterns with a rise in value-seeking buyers, which is evident across consumer businesses. While the consumer may increase their spending on leisure activities, suggesting a good performance for the aviation and hotel industries in FY2024-25, it added.
Spoilt for choice: How changing consumer preferences & tech advancements driving upgrades in electronics and car
Hyundai Motor India introduced the third upgrade to its flagship SUV, Creta, in January, followed by the performance-focused Creta N Line variant in March. Samsung launched the Galaxy S24 Ultra smartphone in yellow color. Kia India's senior VP highlighted the reduced product life cycles in the automotive industry.
Citibank credit cards migration to Axis Bank to be completed on July 15; credit cards migrated, new benefits, 9 important FAQs
Citibank credit cards migration to Axis Bank: According to the Axis Bank website, here is a look at the Citibank credit cards that will be migrated, the new terms and conditions, fees and charges, rewards, and other important migration details.
Gold, silver import surges 210 pc in 2023-24 from UAE; need duty revision in FTA: GTRI
Economic think tank Global Trade Research Initiative (GTRI) said this sharp rise in gold and silver imports is primarily driven by import duty concessions granted by India to the UAE under the India-UAE Comprehensive Economic Partnership Agreement (CEPA).
Changing customer behaviour, focus on sustainability present new challenges and opportunities for the dairy industry
The future of the dairy industry is tied to how players adapt to changes and can innovate themselves.
Vodafone Idea prefers stock as payment for Nokia and Ericsson bills
The board of directors of VIL approved a preferential allotment of 1.66 billion equity shares at Rs 14.80 per share to Finland’s Nokia and Sweden’s Ericsson, for a total of up to Rs 2,458 crore, the company said in a statement Thursday. Nokia will invest up to Rs 1,520 crore and Ericsson up to Rs 938 crore. The issue price is 35% higher than that in the April follow-on offer (FPO) of Rs 11 a share and comes with a lock-in period of six months.
Tech-fuelled freshness: The future of the frozen food industry
Modern freezing techniques not only preserve the quality and freshness of food ensuring that consumers receive products with high nutritional value, but also cut down on the food wastage.
Personalising palates on cloud nine
Cloud kitchens, or virtual kitchens, are transforming the dining industry by operating exclusively for delivery or takeout, leveraging technology to optimize efficiency and cater to modern diners' needs for convenience, variety, and personalization. India's online food delivery market, valued at ₹410.97 billion in 2021, is projected to reach ₹1,845.76 billion by 2027, growing at a CAGR of 30%. Cloud kitchens excel by using data analytics to understand customer preferences, enabling chefs to experiment with new dishes and operate cost-effectively, enhancing the overall dining experience.
Let AI plan your trip!
Bags packed and nowhere to go? Let AI lead the way. Travellers are increasingly using smart technology to plan their perfect holiday!
'Afternoon economy' cools as heat keeps customers indoors
Heatwave conditions, particularly in the North, are significantly impacting the 'afternoon economy,' affecting sales and footfalls between 12 noon and 4 pm. The scorching temperatures are leading to a decline in the availability of delivery riders, pushcart vendors, and sales workers. Businesses are experiencing disruptions in routine deliveries and working hours, prompting changes in operating hours and strategies to cope with the heat. While business activity is dampened in the afternoon, there is some compensation during the evening as people prefer to stay indoors and order in.
GoKwik clocks $20 million in FY24 sales, expects to double in current year
Ecommerce enabler GoKwik has over 4,000 ecommerce brands in its network including Lenskart, Neemans, Man Matters, Purplle and Shoppers Stop, across categories of fashion, beauty, health and nutrition.
Retail, ecommerce create job openings for freshers and experienced professionals
A recent report by GI Group Holding India reveals increasing job opportunities in retail and e-commerce, with retail seeking fresh hires and e-commerce targeting experienced professionals. Applications for retail jobs rose by 8% in 2023, driven by young talent aged 18-30. The logistics sector, crucial for delivery, is also thriving, especially in tier-1 cities.
Illuminate Your Space in Style: Discover the Latest Trends in Wall Lamps
Wall lamps, also known as sconces, are compact lighting fixtures designed to be mounted on walls. These versatile fixtures provide both functional illumination and decorative accents to any space. From modern and minimalist designs to traditional and ornate styles, wall lamps come in a variety of shapes, sizes, and finishes to suit different interior aesthetics. Whether used for ambient lighting in living rooms, accent lighting in hallways, or task lighting beside beds, wall lamps offer flexibility and versatility in lighting design, enhancing a room's overall ambiance and functionality with their focused beams of light.
High-value homes drive Hyderabad residential market
Hyderabad's residential property market in 2024 saw a 15% increase in property registrations and a 40% surge in transaction value, driven by demand for premium homes. Knight Frank's report revealed 26,027 properties registered, totaling Rs 16,190 crore.
Mahindra & Mahindra Finance secures IRDAI license to offer tailored insurance plans
The corporate agency license would help in broadening Mahindra Finance’s product portfolio by incorporating insurance solutions. It would help customers with their financial and insurance needs being met by a single entity. The process would augment the company’s existing sources of revenue and profits as it deploys its common infrastructure of branch network and feet on street.
Chinese smartphone companies looking to expand their footprint face a loud adversary—Indian retailers
Chinese smartphone brands face retailer backlash in India over low margins, delayed payments, and stock issues. Retailers demand higher margins and timely settlements, impacting brands' offline expansion plans in a shifting smartphone market.
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