DIGITAL PEOPLE
Prompts and the art of earning in times of AI
Digital artists are leveraging AI prompts to enhance their income by selling unique prompts on various online marketplaces. Prompt engineering plays a crucial role in translating human intent into AI-generated art. Competition in the market is increasing, challenging artists to stay innovative.
Uptick in IT hiring; ex-bureaucrat turns VC
Happy Monday! IT hiring has shown a glimmer of hope in Q1. This and more in today’s ETtech Morning Dispatch.
Menace of 'money mules' and how not to become one
Mule accounts are bank accounts that are used to launder proceeds of crime by fraudsters. In an age when there are strict laws on holding or using large amounts of cash, transactions in the banking system cannot be avoided. At the same time, criminals cannot use bank accounts because KYC norms will enable authorities to link the money to the activity through which they receive it.
Banks in a bind over Trai mandate on digital consent
Banks are grappling with new regulations from the Telecom Regulatory Authority of India (Trai) requiring digital consent for commercial communication. This has prompted lenders to seek government clarity on whether consent is needed for sharing transaction details, as per Reserve Bank of India guidelines. The move aims to combat cyber fraud, with banks also requesting special prefixes for customer calls following last month's finance ministry directive.
Is it time to start buying IT stocks? Macquarie’s Ravi Menon explains
The IT sector anticipates growth is being driven by AI and enterprise technology spending amid concerns over interest rates and consulting demand. Companies like Tata Technologies are facing valuation challenges in the engineering services segment, contrasting with positive growth prospects for IT services, says Ravi Menon, IT Services Analyst, Macquarie.
Adani joins Tata and Ambani in race for elusive India superapp
Given the limited traction gained by Ambani’s MyJio and Tata’s Neu despite their wider range of consumer businesses, the Adani Group — whose businesses are largely infrastructure and heavy industrial ones — may have set itself a daunting task.
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Google to simplify disclosures for digitally altered content in election ads
The update to the disclosure requirements under the political content policy requires marketers to select a checkbox in the "altered or synthetic content" section of their campaign settings.
Opinion: India's AI journey should follow a path of open innovation guided by strong governance
Stakeholders in India are focused on democratizing AI benefits and reaching a $7 trillion economy by 2030 through the Digital India mission. An open innovation ecosystem with robust governance is crucial for accelerating AI adoption responsibly and unlocking the nation's economic growth potential.
CASA share likely bottomed out, to edge higher in FY25
Witness a revolutionary shift in CASA ratios as private banks dominate with a 45% ratio in March 2023, outperforming public sector banks at 42% in the CASA deposit landscape. Stay informed on the latest developments shaping the banking sector dynamics.
Google to require disclosures for digitally altered content in election ads
OpenAI, led by Sam Altman, disrupts covert influence operations through identifying deceptive AI activities, contributing to a crackdown on misinformation in elections.
Govt websites, apps set to get an accessibility reboot soon
The ministry of electronics and information technology will anchor this project and suggest ways to improve page and website loading times, have better user interfaces on websites and apps, and make them more accessible for people with disabilities, an official said.
Strong ER&D demand helps IT buck overall soft hiring trend
India's $250 billion IT services industry is facing sluggish hiring, but a bright spot is emerging in Engineering, Research & Development (ER&D). Demand for ER&D services is surging, driving a 15% increase in recruitment for these roles. Staffing firms report that tech companies are ramping up ER&D hiring to stay competitive in the global market.
IBM, Gujarat govt ink pact to establish AI cluster at GIFT City
Under this partnership, IBM will provide software technologies and platforms over a cloud environment enabling financial institutions to customise and fine-tune large language AI models in a sandbox environment. IBM will also aim to build a digital assistant-based solution that facilitates the onboarding and integration of these customised large language models for financial institutions.
BFSI captives hunt for leadership talent
Executive search firms ET spoke to said candidates from product organisations are tapped for technology hiring, and for non-technical roles, domain and functional expertise remain paramount. Compensation ranges at around Rs 1 crore for those with 18-25 years of experience. For CFO roles, packages could be in the range between Rs 2-4 crores.
Hamara gaon, hamara digital push
While smartphone adoption among low- and moderate-income (LMI) communities is growing, usage is limited to social media and messaging apps. This indicates that critical challenges continue to hinder the use of digital payments for close to 1 bn LMI people, especially women and people from marginalised communities.
Tata funds pause is no 'debt-errent' at 1mg, BigBasket
BigBasket and 1mg–two of the biggest digital assets of Tata group–are choosing debt over equity for expansion in a critical year for them. As Tata Sons hits a pause on funding its ecommerce business, the two platforms are opting for debt for capex this financial year.
US charges 193 people in USD 2.7 billion healthcare fraud
Nearly 200 individuals have been charged in a nationwide operation investigating false health care claims amounting to approximately USD 2.75 billion in losses, according to information from the Department of Justice reported by The Hill on Thursday. The DOJ's 2024 National Health Care Fraud Enforcement Action has led to charges against 193 defendants, including 76 doctors, nurse practitioners, and other licensed medical professionals across 32 federal districts in the country.
No more licensed biz, Paytm to focus on distribution model
Digital payments major Paytm wants to stay away from getting into any regulated businesses and would rather focus on building distribution heft. The senior leadership have taken a conscious call to not go after regulatory licenses but rather work with licenced entities and distribute products better.
TPG Capital acquires 60% stake in digital services firm Altimetrik
With a focus on brand visibility and global expansion, Altimetrik, led by Raj Sundaresan and supported by Adam Caplan, aims to leverage the partnership with TPG Capital to strengthen its position in the digital business landscape and drive revenue growth through innovative solutions.
Govt plans to set up centre of excellence for R&D work in DPIs, DPGs
Private institutions, universities, and colleges play a vital role in developing applications on digital public infrastructure, fostering innovation in the digital public goods sector globally.
Madras HC delivers shot in the arm for online pharmacies
In a shot in the arm for epharmacies, the Madras High Court overturned a previous ruling by a single-judge bench restricting online platforms like Tata 1mg, PharmEasy, Netmeds, and Practo from engaging in the digital trade of medicines.
Big 4’s management consulting arms gain muscle
The management consulting business has been growing 25-30% for all firms in the last two years. At the Big Four, the total number of partners engaged in strategy, operations, and the top end of digital advisory — areas typically dominated by firms like McKinsey, BCG and Bain — stands close to 300, with consultant numbers at 5,500-6,000. However, the varying number of digital consultants each firm adds to management consulting complicates direct comparisons.
RBI strikes against UPI, digital payment fraud, plans to set up a digital payment intelligence platform
Fight against digital payment frauds: The RBI proposes a digital payments intelligence platform to combat a surge in digital payment frauds. Fraud cases reported to the RBI jumped 300% to 36,000 in FY23 compared to FY22, highlighting the need for a system-wide approach. The central bank forms a committee that will examine setting up this infrastructure to facilitate real-time data sharing across the digital payments ecosystem.
Social media bans distract from real issue
Governments in Australia are considering social media bans for children under 14 or 16, supported by Prime Minister Anthony Albanese. They plan to trial age verification technology with a $6.5 million commitment. However, bans may hinder open discussions about children's online activities with trusted adults, diverting attention from improving digital experiences for children.
G20 Sherpa Amitabh Kant lauds India's digital transformation journey in 9 years
India has made significant strides in digital transformation over the past nine years, with a 96% reduction in data costs and a 1.4 billion people now having a unique digital identity (Aadhar). This has led to greater access and usage of digital services across the country. India's Unified Payments Interface (UPI) has seen exponential growth, contributing 46% of the global share in real-time digital payments.
NCLAT defers hearing on Google's Play Store billing policy to July 5
Indian Broadcasting and Digital Foundation (IBDF), Indian Digital Media Industry Foundation, People Interactive India which operates Shaadi.com, and Mebigo Labs which operates Kuku FM have filed petitions before the NCLAT against Play Store billing policy.
India’s growth can top 6.5% for a decade, says CEA Nageswaran
Chances are “quite high” that India’s growth exceeded 8% in the fiscal year that ended in March and the economy will likely expand more than 7% in the current financial year, he said. The rainfall pattern in the months ahead will be crucial for the growth outlook, he said.
People+ai partners with 24 tech organisations to enable open cloud compute infra
AMD, Oracle, and various technology providers collaborate to address the increasing compute requirements. The partnership aims to enhance the compute ecosystem in India through the creation of a network of providers for accessible and tailored compute resources.
Blinkit's 10-min delivery of PlayStation 5 Slim sparks twitter debate, people asks what is the need?
Blinkit CEO Dhindsa collaborates with Sony to distribute PS5 Slim in Delhi NCR, Mumbai, Bengaluru in 10 minutes. Pricing: Rs 44,990 Digital Edition, Rs 54,990 Disc version. Includes vertical stand, slim design, 1TB storage. In India from April 5, both the models will be available on Blinkit.
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