GOKWIKS
Skincare brand mCaffeine partners with GoKwik to boost D2C revenue
mCaffeine and GoKwik have partnered to enhance the online shopping experience and drive revenue growth. Leveraging GoKwik's tech solutions, mCaffeine aims to expand its market share and D2C footprint. The collaboration promises better shopper satisfaction and increased revenue for both brands.
KwikChat to power over 5000 eCommerce brands globally, aims four-fold revenues increase
KwikChat, a WhatsApp commerce solution by eCommerce enabler GoKwik, aims to quadruple its revenue and support over 5000 brands and 3 billion conversations in the next six months. Launched after acquiring Tellephant, KwikChat helps brands engage shoppers, increasing ROI on marketing campaigns, recovering abandoned checkouts, and boosting repeat purchases. Within a year, it expanded to multiple platforms, significantly increasing engagement and automated support queries. Brands using KwikChat, like Foxtale, report higher conversions and recovery rates, contributing to GoKwik’s expected revenue growth this fiscal year.
Twid and GoKwik partner to boost growth for D2C brands
Twid and GoKwik partner to expand loyalty and reward programmes usage across GoKwik network of D2C brands, offering discounts and loyalty points to shoppers, contributing to revenue growth.
GoKwik clocks $20 million in FY24 sales, expects to double in current year
Ecommerce enabler GoKwik has over 4,000 ecommerce brands in its network including Lenskart, Neemans, Man Matters, Purplle and Shoppers Stop, across categories of fashion, beauty, health and nutrition.
Ethnic brand Libas partners GoKwik to expand its direct to consumer footprint
Ethnic fashion brand Libas partners with eCommerce enabler GoKwik to enhance its direct-to-consumer (D2C) presence and drive growth. Utilizing GoKwik's expertise, Libas aims to optimize the checkout experience, expand its online footprint, and offer hassle-free shopping. With KwikCheckout's one-click solution, addressing 85% of addresses and boosting conversion rates, both parties anticipate substantial revenue growth
Fashion brand Beyoung partners GoKwik to strengthen online presence
Beyoung has clocked a revenue of over Rs250 crore since inception and to further strengthen its digital footprint across India, Beyoung will leverage GoKwik's intelligence-driven network to deepen its COD reach and minimise RTO losses, the phenomenon when COD orders are returned to the warehouse before delivery.
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Republic Day week saw modest growth for D2C brands: GoKwik
Ecommerce enabler GoKwik reported a 12.72% increase in sales for direct-to-consumer (D2C) brands on its network during the Republic Day sale week compared to the preceding week, with a nominal 10% rise in Gross Merchandise Volume (GMV). Despite a subdued growth in the first quarter of FY 2024 following strong performance in the last quarter of 2023, Republic Day sales were impacted by macroeconomic factors such as high-interest rates and layoffs.
Ecommerce enabler GoKwik says proliferation of fake orders rising online
Online shoppers continue to increase in India but cash on delivery (COD) remains the preferred mode of payment. The chances of return to origin (RTO) orders are significantly higher in these orders as opposed to prepaid orders. RTO is when undelivered orders are returned before delivery causing a major setback to operations for exommmerce brands as they add to logistics costs, inventory blockage, loss of true conversions and leaking profitability.
Beauty and personal care top selling category within D2C in 2023: GoKwik
The highest repeat rate was also observed in BPC at 30%, followed by fashion at 28%. The electronics category saw one of the lowest repeat rates, at 14%.
Saw 36% increase in orders during Black Friday with Bihar, Punjab and Meghalaya as top contributors
Beauty and cosmetics saw a 2.5 times surge in orders followed by home decor 94.9%, electronics at 62.5%, health and nutrition by 61% and fashion at 41%. While cash on delivery orders grew by 39.9%, returns to origin reduced by almost 10%. Last year, the majority of the Black Friday sale orders came from Tier 2 and Tier 3 cities and this trend has continued this year as well
GoKwik partners with Flipkart to offer rewards ecosystem for D2C shoppers
GoKwik will be able to enable its redemption on KwikCheckout and will also allow customers of Flipkart, Myntra, Cleartrip, and Shopsy, to redeem their earned rewards on their network of digital-first brands.
D2C brands on GoKwik network experience surge in festive sales, defying traditional trends
During the peak marketplace sale period, direct-to-consumer (D2C) brands on the GoKwik network experienced a significant increase in order volumes, marking a reversal from previous years. In 2023, the gross merchandise value (GMV) for D2C brands on the GoKwik network grew 1.5 times compared to the previous year, with a 43% increase in order volume and a 52% rise in GMV.
Pepe Jeans partners GoKwik to broaden cash-on-delivery reach
Pepe Jeans London is partnering with GoKwik to enhance its online presence in India by offering secure cash-on-delivery (COD) services and reducing return to origin (RTO) rates. GoKwik's extensive network will expand COD services to more postal codes, reducing the logistical and financial impact of RTO incidents, ultimately benefiting Pepe Jeans' profitability.
More than 1000 brands saw 20% increase in order volume in the first phase of festive season: GoKwik
GoKwik, an eCommerce enabler, has reported a 20% increase in order volume for over 1000 brands on its platform during the first phase of the festive season compared to last year. The return-to-origin rate has also decreased by 26%, attributed to GoKwik's efforts to curb losses for these brands. Fashion brands led the growth in order volume, followed by beauty and personal care.
GoKwik launches solutions for peak sale period traffic for D2C brands
GoKwik, an ecommerce enabler, has developed solutions to manage high order volumes during peak sale periods for direct to consumer brands during the festive season. It has created a mechanism to ensure seamless order processing and enhanced checkout efficiency. GoKwik helped beauty and personal care brand Pilgrim tackle the issue of high traffic during a flash sale by increasing the API rate limit.
GoKwik partners with Cred to drive higher conversions for D2C brands
This tie-up marks a step towards enhancing the online shopping experience and enabling trust for D2C merchants on the GoKwik checkout platform, it said.
GoKwik acquires chat commerce firm Tellephant, launches WhatsApp solution KwikChat
With this acquisition, GoKwik has launched its third product KwikChat on Whatsapp, catering to multiple use cases across the ecommerce funnel.
100 million people shopped from e-commerce brands on our network in 2023: GoKwik
GoKwik expects shoppers on its network to touch 350 million by 2025, Chirag Taneja, Co-Founder and CEO, GoKwik, said.
D2C brands see orders surge over 40%, improved their prepaid share by 400-1000 basis points - GoKwik
About half a dozen consumer brands including Neeman, Fablestreet and Boult Audio have seen their orders surge 40-160% after partnering e-commerce enabler GoKwik. Also, these brands improved their prepaid share by 400-1000 basis points over the past six months in the overall ecommerce market that is still dominated by cash on delivery. Prepaid order ensures payment is made in advance before the order is fulfilled.
Good Glamm Group ties up with ecommerce enabler GoKwik to expand cash-on-delivery service
The Good Glamm Group has brands such as MyGlamm, The Moms Co and St Botanica, among others. GoKwik will use its solutions to ensure RTO protection and unlock further growth potential for the Good Glamm Group.
Corporate tax rebates can help lengthen runway for startups amid funding setbacks: Gokwik
According to a report by Tracxn, Indian startups have raised a total of $24.7 billion in 2022, 35% lower compared to the same period in the previous year ($37.2 billion).
E-commerce enabler GoKwik to double employee strength amid funding winter and layoffs
The company claimed roping top talent will now be relatively easier as large companies pause their hiring in the tech space.
Cash on delivery about $30 billion of India's ecommerce market, says Gokwik
As ecommerce penetration in India grows into double digits on the back of increased access and affordability in tier 3 and beyond cities, it expects both COD and RTO percentage to increase in line with the market growth.
Black Friday outpaced Diwali and Dusherra sales for D2C brands - GoKwik
Black Friday is one of the busiest shopping days of the year in the United States and falls on the Friday right after Thanksgiving, which traditionally marks the start of the Christmas celebrations. Retailers offer massive discounts on products. While the concept is relatively new, the advent of online shopping in India and the rise in consumerism helped Black Friday become popular among young and discount-loving Indians.
E-commerce company, GoKwik, wins FedEx Express AMEA Small Business Grant Contest 2022
A panel of judges from FedEx and Forbes Asia selected the SBGC winners from among the AMEA region’s most outstanding start-ups and small businesses across a broad spectrum of industries.
Three-fourths of pre-festive D2C sales came from Tier 2,3 cities: GoKwik
The D2C brands on the network also posted a 29.4% growth in gross merchandise value (GMV) in this period compared to the previous quarter despite concerns over macroeconomic slowdown and rising inflation. The surge in sales came at a time even as major marketplaces such as Amazon and Flipkart had launched their mega sale events prior to Dussehra.
GoKwik says it has processed orders worth $1 bn, reduced returns for D2C brands
Returns are a major pain point for e-commerce and online merchants. According to industry-wide data, about 20% of orders are returned.
Cash on delivery still the most preferred payment option - Gokwik report
However, the number of transactions through the Unified Payments Interface (UPI) has seen a steady increase over the past one year. Data from GoKwik shows that 64% of all orders were placed via COD in Q2 2022, although preference for UPI has also increased by nearly 20% in the last one year.
E-commerce enabler GoKwik appoints Amitt Sharma as chief customer officer
With 12 years of experience in customer success and delivery, Sharma joins the company from MoEngage, where he led customer success and implementation in addition to fine-tuning the overall expansion strategy for South East Asia and ANZ during his stint.
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