HOW MUCH ARE THE INFLUENCERS EARNING
Influencers back to brand deals as their paywall push fails
Influencers on Instagram and Amazon are struggling to make money via subscriptions and virtual gifting, and are again relying heavily on brand partnerships. The Instagram subscription feature is facing challenges in India, and virtual gifting has failed to boost creators' income. Your content may have millions of views but those willing to watch paywalled content is limited.
How to file ITR for FY23-24: Claim deductions, exemptions carefully while filing income tax return or you may end up in jail
Two out of three respondents in our survey believed honest people pay more tax, while one out of five respondents felt that the tax authorities were lenient with dishonest people. “Taxpayers feel they are not getting anything in return for the tax paid. They use this belief as a justification for evading tax,” says Kaushik of TaxSpanner.com. Be careful while fining income tax return for the financial year 2024-25 or assessment year 2024-25.
Ajay Bagga on Trump's influence and sectoral performance in Indian markets
The Chairman of Elyments Platforms highlights the slowdown in the US economy, noting softer labor markets and slowing wage growth. Despite market expectations of rate cuts in September and December, Fed officials remain cautious, waiting for more data. Bagga also discusses the potential impact of a likely Trump victory in the upcoming elections on global markets, emphasizing increased borrowing costs, lower taxes, and tighter immigration policies.
How much does Taylor Swift earn from each show? Know about her Eras Tour earnings and total net worth
Taylor Swift is now a billionaire owing to her massive wealth increase from her Eras Tour, which runs from March 2023 to December 2024. Her international popularity and unprecedented financial success are highlighted by the tour, which consists of 152 events spread over five continents.
How much has Boeing lost in Starliner program as two NASA astronauts are stuck in space?
NASA astronauts are stranded in space due to technical issues with Boeing's Starliner spacecraft. The mission, originally set for eight days, has been indefinitely extended.
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Looking young and healthy is the new rich, says Varun Alagh
Through influencer marketing and product differentiation, skincare brands like Mamaearth and The DermaCo cater to a wide Indian audience. The industry's focus on active ingredients and transparency aligns with global skincare trends. Dermatologists and influencers continue to shape consumer preferences, emphasizing the importance of holistic skincare routines.
How Gen Z is retouching the rules of the skincare market in India
These youngsters are far more conscious of what goes on to their skin, compared to millennials and Gen X. They no longer chase basic whitening or moisturising creams. Influenced by social media, the young India have educated themselves on how each active ingredient works on their skin, even at the granular level of being aware of the exact percentage of ingredients used in products.
Investing in commercial real estate: How to earn attractive regular income by investing in commercial real estate via fractional ownership platform
As fractional ownership gains traction and becomes increasingly popular, retail investors must run a few checks before investing in CRE assets via this route. Here are some factors that one must consider.
How did UK PM Rishi Sunak and his wife Akshata Murty become richer than King Charles? How much do they own?
UK PM Rishi Sunak and his wife Akshata Murty have become richer than King Charles. Their monthly income has increased in the last four years. Sunak has two residences in London.
China's crackdown on 'wealth-flaunting' social media puts pressure on influencers to echo the party line
Chinese regulators crack down on social media influencers flaunting wealth, contrasting with US mental health concerns. The campaign targets extravagant displays, reflecting wider fears of subversive views. Public support for authoritarian measures shapes the crackdown, including pressure on Taiwanese influencers. The effort aligns with China's goal of managing its vast online population under President Xi Jinping's watchful eye.
How to save Rs 1 crore in 10 years, 15 years, 20 years: Check how much you need to invest every month
Path to becoming a crorepati? Owning Rs 1 crore is an investor's dream. Strategic investments, like SIPs in equity funds, can help reach that goal. Regular investing and a long-term view are crucial. Even a Rs 1,000 SIP can grow substantially over time, thanks to compounding. Disciplined investing is key to turning your crorepati dream into reality. Here is how to accumulate Rs 1 core from mutual fund SIPs in 10 years, 15 years, 20 years and 25 years.
'Bigg Boss OTT 3': Chandrika Dixit shocks contestants with earning THIS much per day from vada pav sales
'Bigg Boss OTT 3': In a surprising revelation, Chandrika Dixit, known as the 'Vada Pav Girl,' disclosed that she earns ₹40,000 per day from selling vada pav on the streets of Delhi. This revelation astonished her fellow contestants. Before joining the show, Chandrika addressed misconceptions about her personality and shared her motivations for participating in the reality series, aiming to showcase her true self beyond the perceived anger. Hosted by Anil Kapoor, Bigg Boss OTT 3 features a diverse group of contestants and began streaming on June 21 on JioCinema.
Dhruv Rathee accuses Gaurav Taneja of 'exploiting kids for drama': YouTubers clash over 'India' vs 'Bharat' debate. Here's what happened
Two prominent YouTubers, Dhruv Rathee and Gaurav Taneja, engaged in a heated social media debate over the usage of 'India' versus 'Bharat' following comments made by spiritual leader Sadhguru. Rathee criticized Sadhguru's perspective as anti-India, while Taneja defended the diversity of opinions online. The dispute escalated with personal remarks about each other's online presence, reflecting broader discussions on national identity and historical narratives.
How much should you be earning to be eligible for a work visa?
The salary threshold for foreign workers varies significantly across different countries, reflecting each nation's economic conditions, labor market needs, and immigration policies. Here are some salary thresholds for foreign workers in various countries. Note: These thresholds are subject to change based on economic conditions, policy updates, and labor market needs.
How 'Susashan Babu', 'Palturam' Nitish Kumar may influence the Modi 3.0 govt
Nitish Kumar, Bihar's chief minister, has re-emerged as a key ally in the NDA, significantly influencing the Modi 3.0 government. His political journey from a socialist leader to a transformative figure in Bihar politics highlights his resilience and adaptability. With the induction of two JD(U) ministers into the Union cabinet, Kumar's importance in the NDA is evident. His strategic role and experience make him a crucial figure in shaping the new government's policies and priorities.
How the Olympics can drive a food revolution?
The Olympics have played a significant role in transforming food cultures globally. The 1988 Seoul Olympics highlighted Korean dog meat dining, leading to increased opposition and eventual bans as pet ownership rose. The 1964 Tokyo Olympics introduced French chefs to Japanese cooking, influencing nouvelle cuisine. The 1992 Barcelona Olympics showcased Spanish molecular gastronomy. The 1956 Melbourne Olympics revolutionized Australian cuisine by bringing in European chefs and promoting fine wines.
How much do MPs earn? Salary, benefits and everything else MPs enjoy
With the recently-concluded Lok Sabha elections making news these days, India has got 543 new Lok Sabha Members of Parliament. The new MPs will take their seats soon as proceedings of the Lok Sabha will begin. Here is a look at the salaries, benefits and pensions received by Lok Sabha MPs.
How an Israeli firm tried to build anti-BJP narrative during polls
OpenAI claims to have disrupted an AI-based covert operation launched by an Israeli firm that allegedly peddled anti-BJP agenda. In 2021, the BJP government drew flak after Israeli spyware Pegasus was allegedly used to snoop on journalists, Opposition leaders and rights activists
Here's how much top IT CEOs got paid in FY24
Indian IT services company leaders saw a rise in annual compensation amidst industry challenges. Infosys CEO Salil Parekh's remuneration increased by over a sixth to Rs 66 crore. LTI's CEO Debashis Chatterjee's total compensation grew by 10% to Rs 19.34 crore.
'Godzilla Minus One' is a rocking success at the Box Office. Know how much has it earned so far
'Godzilla Minus One' has been a massive hit at the box office as well as Netflix. The storyline, VFX effects and a character-driven story are what is driving its success.
How much will Kylian Mbappe earn with transfer to Real Madrid? Know his net worth
The star footballer has signed a 5-year contract with the Spanish club and is expected to still earn less than what he was making in his previous club.
Amazon backs social media influencers, launches Creator University
Amazon is promoting India’s social media influencers to create content directly on the Amazon platform. Zahid Khan, director of shopping initiatives at Amazon, highlights the dual approach of leveraging external social media platforms and creating engaging content on Amazon.
Imtiaz Ali reveals how Bhagavad Gita and Rig Veda reshaped his worldview at young age: 'It’s deeply ingrained in me'
Imtiaz Ali, a renowned director, shared in an interview how reading the Rig Veda and Bhagavad Gita as a child profoundly influenced his understanding of life and people. He discussed encountering the hymn of creation from the Rig Veda and finding the Bhagavad Gita accessible and enlightening. Ali reflected on how these sacred texts shaped his perception, and he also discussed his sense of ownership over his films, including 'Jab Harry Met Sejal'.
How much an average lower-middle class Indian earns in 2024
A new study by Home Credit India (HCIN) sheds light on the financial situation of lower-middle-class Indians. Titled 'The Great Indian Wallet Study: Consumer behaviour towards key financial aspects', the study surveyed over 2,500 individuals in 17 cities across India including Delhi-NCR, Mumbai, Kolkata, Chennai, Bengaluru, Hyderabad, Ahmedabad, Pune, Lucknow, Jaipur, Bhopal, Patna, Ranchi, Chandigarh, Dehradun, Ludhiana and Kochi. The sample size was approximately 2,500 in the age group of 18-55 years, with an annual income between Rs 2 lakh to Rs 5 lakh.
Here's how much an average Meta employee earned in 2023; Mark Zuckerberg's compensation revealed too
Meta's median employee earned a staggering $379,000 in 2023, with CEO Mark Zuckerberg noting a total compensation of $24.4 million. Despite receiving a nominal salary of $1 since 2013, Zuckerberg's wealth has soared by over $47 billion this year alone. The tech giant's net profit rose to $12.4 billion in the first quarter of 2024, with total revenue up by 27 percent at $36.5 billion.
How much do top Indian gamers earn? Their income revealed on Zerodha founder's podcast
India's gaming industry, discussed by 8bit Thug on Nikhil Kamath's podcast, shows both promise and challenges. Top gamers earn well, but many struggle, emphasizing the need for diversified roles. Luck, timing, and strategic skills are crucial. Despite uncertainties, optimism remains for India's gaming future, focusing on talent nurturing and global success.
How much does an IAS officer earn? Social media debate erupts over chartered accountant's post
The Indian Administrative Service (IAS) continues to captivate the youth despite debates on salary comparisons with other professions. Motivated by service and respect, individuals prioritize passion and societal impact over monetary rewards.
The influencer diaries: How influencer marketing has upended India Inc’s sales pitch and advertising spends by drawing big money
Influencer marketing is expected to grow by 25% in 2024, reaching ₹2,344 crore and rising to ₹3,375 crore by 2026, as per the report. The report was "based on an EY survey of 2,053 respondents, including 86 brands, 556 creators, and 1,411 other industry professionals," said Amiya Swarup, partner, marketing advisory, EY India. Roughly 40% to 57% brands in categories like FMCG, ecommerce, and automobile are expected to increase spending on influencer marketing by 10% by 2026.
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