Showing posts with label google maps for mobile. Show all posts

Go indoors with Google Maps 6.0 for Android

Tuesday, November 29, 2011 | 9:35 AM

Google Maps for mobile had its sixth birthday earlier this month and we’re celebrating by releasing the next generation of Google Maps for Android, which is first to get indoor Google Maps—announced moments ago on the Official Google Blog. We also have two other great additions in this release: a new way to switch between features in the toolbar and a new Places home screen.

Mapping the vast indoors

When you’re inside an airport, shopping mall, retail store, or other public space, Google Maps 6.0 for Android brings the freestanding map directory to the palm of your hands -- helping you determine where you are, what floor you're on, and where to go indoors. For example, in this busy travel season, you can use Google Maps 6.0 to help you find your way around airports.


Detailed floor plans automatically appear when you’re viewing the map and zoomed-in on a building where indoor map data is available. The familiar “blue dot” icon indicates your location within several meters, and when you move up or down a level in a building with multiple floors, the map will automatically update to display which floor you’re on.

See the full announcement for more details or to demo indoor Google Maps, start here.


Mall of America in Minneapolis before and after, with a floor selector


San Francisco International Airport before and after, with 3D tilt

Switching between features gets easier

When you open Google Maps for Android, you can do many things: view your location on the map, discover where to go with Places, get GPS turn-by-turn directions with Navigation, check in to share your location, and more. We wanted to make it easier to hop from one feature to another; so, we’ve added a drop-down menu to the top toolbar for quick access.

New drop down menu to switch between features

We hope this menu helps you get to your favorite parts of Google Maps faster or shows you some features you haven’t tried yet.

Discovering what’s great nearby with the new Places home screen

The new Places home screen includes popular searches for your current location, so you can find the best spots in any area you travel.

Redesigned Places home screen with popular searches for your area

To start using Google Maps 6.0 for Android, download the update from Android Market. This update works for Android OS 2.1+ devices everywhere Google Maps is currently available.

Catch the London Underground with Google Maps

Thursday, July 28, 2011 | 1:00 AM


Today, Google Maps added public transport directions for London within Google Maps, including Google Maps for mobile on iOS, Blackberry, and Android-powered devices. Now, whether you live in London or are just visiting, you can get public transport directions on your mobile device.


Public transport directions in Google Maps for Android


Google Maps for mobile uses your current location to determine the best trip to your destination. Just search for your destination location, select it on the map and choose the “Directions” option. The suggested trips will be based on your location by default, and provide you multiple alternatives whenever possible.

If you’re using an Android-powered device, you can also get public transport directions with Transit Navigation (Beta) in Google Maps. With this feature, you’ll get alerts when it’s time to get off the bus or train at your destination or to make a transfer. We hope that public transport directions in London make getting around town more convenient!

Live traffic information for 13 European countries

Wednesday, July 13, 2011 | 2:50 PM


Today Google Maps added live traffic coverage for 13 European countries: Austria, Belgium, Czech Republic, Denmark, Germany, Ireland, Israel, Luxembourg, Netherlands, Poland, Slovakia, Spain and Switzerland. The new traffic information will automatically be available in Google Maps for Android, iOS, and mobile browsers.

Left: Traffic layer in Munich
Right: Getting routed around traffic in Google Maps Navigation

With the addition of live traffic data, users in these countries will now also be able to be routed around traffic in Google Maps Navigation (Beta) to save precious minutes when possible.

“Download map area” added to Labs in Google Maps for Android

Thursday, July 7, 2011 | 6:00 AM

(Cross-posted on the Official Google Blog)

One way we bring you new product features is through Google Labs—a collection of fun, experimental features you can turn on if you’re interested in the functionality. In fact, Google Maps itself started as a lab. In addition to our desktop Maps Labs, Google Maps for Android has a few tricks you can try out right from your phone. We’d like to introduce you to one new experimental feature, “Download map area," but also remind you of two other ones we already have: “Scale bar” and “Measure.”

Download map area
When you’re visiting an unfamiliar location, Google Maps for mobile is great for getting an idea of how close you are to your destination, where streets and landmarks are in relation to each other, or just for getting “un-lost.” But what if you don’t have a data signal, or you’re abroad and don’t have a data plan? We say that if you use Google Maps for mobile, you’ll never need to carry a paper map again. The “Download map area” lab in Google Maps 5.7 for Android is a step in making that statement true even when you’re offline.

Let’s say later you’re visiting Bordeaux during a trip to France. If you were to open Google Maps for mobile and zoom into Bordeaux without data coverage or wifi, you’d see the image on the left:

Left: Bordeaux with no data or wifi. Right: Bordeaux with downloaded map area

That’s not particularly useful when you’re trying to find out how close you are to the Cathedrale St. Andre. But a little advance planning and “Download map area” can help. Before you take your trip, while you still have access to WiFi or data coverage, you can open up any Places page in the world, click “More” to get the Place page menu, and download Google’s maps for a 10-mile radius.

Left: Tap a landmark to enter its Place page Right: Place page “more options” menu

The download can take as little as a minute or two. This download stores only the base map tiles and the landmarks on the map, so you still need a data connection to see satellite view and 3D buildings, search for Places and get directions. But we hope the level of detail available will help you find your way!

Left: Status screen for download. Right: Coverage of downloaded map area

All your downloaded map areas can be managed in your Google Maps cache settings so you can delete maps you no longer need or if you want to free up storage. After 30 days, all downloaded map areas will be removed from your cache; they can be re-downloaded any time.

Scale bar
Google Maps has approximately 20 different zoom levels that range from a 2,000 mile scale to a 20 foot scale. With finger gestures making it really quick and easy to zoom in and out, sometimes it’s not always clear what zoom level you’re at. What might be just a few streets away can be quite a long walk depending on the scale. To help with this, you can turn on a scale bar, which updates based on your zoom level.

Scale bar in the lower left

Measure
If you ever need to know the distance between San Francisco and New York (about 2602 miles) or between any other two points on the map, the “Measure” lab can help you out. Once it’s enabled, you’ll notice a tape measure icon just above the zoom buttons. After clicking that icon, you’ll be prompted to tap two points on the map and Google Maps will calculate the straight distance between those points (this direct distance is “as the crow flies”).

Example of the “Measure” Labs feature

To access Labs on your phone, press your phone’s menu button once in Google Maps, choose “More” and select Labs. On a tablet, click the menu button in the upper-right corner of Maps. The “Download map area” lab requires Android 2.1+ and the latest version of Google Maps. We look forward to bringing you more experimental features soon and hope you enjoy trying out Labs in Google Maps for Android.

Google Maps 5.7 for Android introduces Transit Navigation (Beta) and more

Wednesday, July 6, 2011 | 9:30 AM


(Cross-posted on the Official Google Blog)

Today we’re releasing Google Maps 5.7 for Android. From Bangkok to Baltimore, we’ve added Transit Navigation (Beta), updated access to directions, better suggested search results, and a photo viewer to Place pages—all of which can help you whether you’re traveling to an unfamiliar part of town or visiting a city across the world.

Transit Navigation (Beta)
Google Maps Navigation (Beta) currently provides over 12 billion miles of GPS-guided driving and walking directions per year. Now, GPS turn-by-turn (or in this case, stop-by-stop) navigation is available for public transit directions in 400+ cities around the globe with Transit Navigation.


Transit Navigation uses GPS to determine your current location along your route and alerts you when it’s time to get off or make a transfer. This is particularly helpful if you’re in a city where you don’t speak the language and can’t read the route maps or understand the announcements. After starting your trip with Transit Navigation, you can open another application or put your phone away entirely and Google Maps will still display an alert in your notification bar and vibrate your phone when your stop is coming up.

Left: Transit directions without Navigation. Right: with Navigation


Navigation alerts appear even if you switch to another app

Now you can spend more time enjoying the sights out the window and less time worrying about how many stops are left, where you are along the route or whether you missed your stop. Since Transit Navigation relies on GPS signals, we recommend using this feature for above-ground transit.

Updated Directions
Now that we’ve improved our directions services, we wanted them to be incredibly easy to pull up on your screen. If you select the driving or walking icon and your route is supported by Google Maps Navigation, the Navigation icon will automatically appear so you can get access to step-by-step directions in one click. Note: this change is currently only in place for driving and walking and does not appear for public transit.

One-click access to Navigation from directions

We’ve also streamlined how you access directions from within a Place page. Before, clicking directions in a Place page would bring up options for “Driving Navigation,” “Walking Navigation” and “Directions.” Now, you’ll be taken straight to the map and see the new directions box shown above.

Improved Search Suggest
We’ve made two changes to search suggestions that improve their quality and speed. First, we’ve added category icons, so instead of all search suggestions displaying the same icon, the icon next to the listing will reflect the type of result. You’ll see a pin for a Google Places listing, a star for a starred Place or location, a clock for a previously used search term, a person for contacts and a magnifying glass for “anything else.”

Two examples of search suggest with new icons

Also, any place you got directions to or called directly from its Places page will be included as a suggestion for a relevant search. For example, if you recently received directions to the U.S. Post Office on Wilshire Boulevard, afterward, when you begin a search with [p] or [bou], that U.S. Post Office would appear as a search suggestion.

Photo viewer for Place pages
Since we released business photos for Place pages last October, millions of photos have been added to Place pages around the world. To enable you to view these photos on the run, a slick new photo viewer has been added so you can browse photos while deciding where to go.

Left: Business photos in Place pages. Right: New photo viewer

To start using Google Maps 5.7 for Android, download the update here. This update requires an Android OS 2.1+ device and works anywhere Google Maps is currently available. Learn more at our help center and have fun exploring, whether it be by car, transit, bike or foot.

Know when your bus is late with live transit updates in Google Maps

Wednesday, June 8, 2011 | 4:00 AM


(Cross-posted on the Official Google Blog)

Often when I’m taking public transit, I arrive at my stop on time only to anxiously check my watch and look down the street for my bus, which is running late once again. Those extra minutes I’m forced to wait seem like an eternity, and the only information I can access on my phone is when the bus was supposed to arrive.

Starting now, Google Maps for mobile and desktop can tell you when your ride is actually going to arrive with new live transit updates. We partnered with transit agencies to integrate live transit data in four U.S. cities and two European cities: Boston, Portland, Ore., San Diego, San Francisco, Madrid and Turin.



When you click on a transit station or plan a transit route with Google Maps and there are delays or alerts related to your trip, you’ll now see “live departure times” (indicated with a special icon) and service alerts.



Live transit departure times after tapping on a station



Live service alerts when receiving transit directions



Live departures and alerts on desktop


We’re working with our public transit partners to help them provide live data to more people in more cities. You can get live transit updates in the latest version of Google Maps for mobile (requires Android 1.6+), as well as Google Maps on all supported desktop and mobile browsers.

Check-ins and rating places get easier with Google Maps 5.5 for Android

Wednesday, May 25, 2011 | 1:40 PM

(Cross posted from Google LatLong Blog)

We’ve made it easier to check in and out of places, rate various locations, and get transit information with Google Maps 5.5 for Android. This release adds ‘check in’ and ‘rate and review’ buttons to Place pages, the option to edit your home/work address for Latitude, and redesigned transit station pages.

Read below for more details about the new features, which we hope will improve your user experience, a topic we take very seriously as there are now more than 200 million users of Google Maps for mobile across platforms and devices worldwide.

New check-in and rating buttons added to Place pages

Now when you open a Place page from your mobile device, you can check in to places with Google Latitude or submit a rating or review by clicking on two new buttons at the top of the listing.

This past week I had the chance to explore the Computer History Museum during my visit to San Francisco from across the pond in London. Once nearby, I could quickly open the museum’s Place page and check in.

When I was ready to leave and head to lunch, in a few seconds I could go back to the Place page and rate the museum – which certainly earned the 5 star rating it received from me.

Update home and work address for your Latitude Location History

Last month we released the Location History dashboard for Latitude which estimates how much time you spend at home, work, and everywhere else. If your home or work address changes, or you’d rather set a different address to represent ‘home’ and ‘work,’ you can now edit these addresses within Latitude.

Change home/work location from Location History dashboard

View the redesigned transit station pages

It’s been about two years since we added transit directions in Google Maps for Android. Since then, we’ve increased the coverage from 250 cities to more than 440 and counting - the most recent being Washington, D.C. To make it easier to plan your transit route, we updated the transit station pages in this release to better organize the information you need.

Each page now includes a list of upcoming scheduled departures for different lines, all the transit lines serving the station, and links to nearby transit stations.


Download Google Maps 5.5 for Android here to try out the new check-in and rating buttons, update your Latitude Location History home/work address, check out a transit station in a nearby city, or just make sure you have the latest version of Google Maps for Android. This update requires an Android OS 1.6+ device anywhere Google Maps is currently available. Learn more in our help center.

Google Maps on your mobile browser

Friday, May 20, 2011 | 9:25 AM

(Cross-posted from the Google Lat Long Blog)

With 40% of Google Maps usage on mobile devices, we want you to have a consistent Google Maps experience wherever you use it. So, today we’re announcing our updated Google Maps experience for mobile browsers on Android and iOS.

Now, when you visit maps.google.com on your phone or tablet’s browser and opt-in to share your location, you can use many of the same Google Maps features you’re used to from the desktop. This will allow you to:

  • See your current location
  • Search for what’s nearby with suggest and auto complete
  • Have clickable icons of popular businesses and transit stations
  • Get driving, transit, biking, and walking directions
  • Turn on satellite, transit, traffic, biking, and other layers
  • View Place pages with photos, ratings, hours, and more
  • When signed into your Google account, access your starred locations and My Maps
This past weekend, I was at a team off-site at a ropes course and needed to find a good deli spot to grab lunch. I opened Google Maps on my mobile browser and searched to locate a popular deli nearby. A few finger taps later, I had viewed photos and reviews on the deli’s Place page and found the quickest way to get there using driving directions- all from my mobile browser.

Google Maps for mobile browsers is platform independent - you will always get a consistent experience and the latest features without needing to install any updates, no matter what phone you use.

To get started exploring Google Maps in your mobile browser, go to http://maps.google.com or any domain where Google Maps is available. Learn more in our help center.

See your location history dashboard and more with Google Maps 5.3 for Android

Monday, April 4, 2011 | 12:35 PM

Today, we’re happy to announce Google Maps 5.3 for Android, which lets you see your Google Location History dashboard, check in at “home,” and add your own aspects for places when rating them.

Location History dashboard
If you’ve enabled Location History for Google Latitude, you’ve been able to visualize interesting trends in your location history with a personal dashboard at google.com/latitude on your computer. Now, you can also see your dashboard on your phone by tapping View location history from your Latitude profile. You’ll be able to see right on your phone how far you’ve travelled as well as an estimate of how much time you’ve spent at home, at work, or out.

If you haven’t yet, you can enable Location History from your computer or from Latitude’s Settings menu on your phone. Location History is 100% opt-in and is private to you and nobody else. You can always delete any of your location history from the Manage History tab or correct the estimated work and home locations from the dashboard on your computer.

View your location history dashboard from your Latitude profile on your phone and see estimates of where you’ve spent your time.

Check in at home
Now that you can see how much time you spend at “home”, you might want to let friends know when you’re there. Checking in at places using Latitude is another way to keep a history of places you’ve been and also lets you share when you’re there. I love letting friends and family know when I’m at a cafe or park, but sometimes I want them to know that I’m relaxing at home or made it back safely from a road trip. So now, I can start checking in at “home” in Latitude:
  1. Check in from Latitude and tap “Home - Tap to set your location” at the bottom of the nearby places list if you don’t have one yet.
  2. Use the estimated current address or enter in your home address yourself.
  3. Once you’ve checked in at home once, “Home” will appear at the top of the list when you’re checking in near there.

Like Latitude and other check-ins, checking in at home is entirely opt-in. Your set “home” location is not searchable and only you can check in there. Just like any other check-in, you can choose with whom to share your home check-ins (along with your name and address info).

Add your own aspects for places
When you’re rating places on the go in Maps using Google Places with Hotpot, you could always quickly leave feedback on a specific aspect or characteristic of a place, such as the food or ambiance. Before, we’d automatically include aspects about places that were commonly mentioned in reviews. Now, you can add your own aspects for each place. So if you think a place has a beautiful view or great music, you can add it yourself and quickly share it with the world.

When rating places, you can add your own aspects like “music” for places and leave quick feedback.

To get started, update Google Maps from Android Market on devices with Android OS 1.6+ anywhere Google Maps and Latitude are already available.

You’ve got better things to do than wait in traffic

Monday, March 7, 2011 | 9:58 AM

Ever been stuck in traffic, only to find out you’d have been better off going a bit out of your way to take a less congested route? If you’re like me, you probably hear the traffic report telling you what you already know: traffic is bad on the road you’re currently on, and you should have taken another. It doesn’t need to be this way, and we want to help. So we’re happy to announce that Google Maps Navigation (Beta) will now automatically route you around traffic. With more than 35 million miles driven by Navigation users every day, this should add up to quite a bit of time saved!

On a recent trip to New York, I was running late to meet some friends at the Queens Museum of Art. I had no idea that there was a traffic jam along the route I would normally have taken. Thankfully, Navigation routed me around traffic. I didn’t even have to know that there was a traffic jam on I-495, and I got to enjoy a much faster trip on I-278 instead.

Navigation now uses real-time traffic conditions to automatically route you around traffic.

You don’t have to do anything to be routed around traffic; just start Navigation like you normally would, either from the Navigation app or from within Google Maps. Before today, Navigation would choose whichever route was fastest, without taking current traffic conditions into account. It would also generate additional alternate directions, such as the shortest route or one that uses highways instead of side roads. Starting today, our routing algorithms will also apply our knowledge of current and historical traffic to select the fastest route from those alternates. That means that Navigation will automatically guide you along the best route given the current traffic conditions.

Not only can you save time and fuel, you’re making traffic better for everyone else by avoiding traffic jams. Keep in mind that we can’t guarantee that Navigation will be able to find a faster way, but it will always try to get you where you’re going as fast as possible.

You can begin routing around traffic with Google Maps Navigation for Android in North America and Europe where both Navigation and real-time traffic data are available.

Enjoy your newly found free time!

Tweet your Hotpot ratings in Google Maps for Android

Thursday, March 3, 2011 | 8:18 AM

(Cross-posted on the Hotpot Blog and the LatLong Blog.)



Whether it’s Google Places with Hotpot or Google Latitude, we’re working on helping you connect the people you care about with places you love. Now, when you’re rating your dinner spot using Google Maps for Android, you can share your review with even more people by posting it to Twitter.


Post your ratings and reviews to Twitter
When you rate and review places like restaurants or cafes from Google Places, you can share valuable recommendations with your Hotpot friends and across Google’s products – in search results, on google.com/hotpot, and on Place pages. But we wanted you to be able to share your recommendations even more broadly. So today, you can start sharing your ratings and reviews with your followers on Twitter directly from your Android-powered device.





When rating on the go using our rating widget, just choose to Post review to Twitter and connect your Twitter account. You’ll get a preview of your tweet and will be able to post your ratings and reviews moving forward.






Post your ratings and reviews to your Twitter followers.


Check-ins: ping friends and search for places

Starting last month, you could share information about the place you were at, in addition to your location, by checking in at places using Google Latitude. Starting today, if you see nearby Latitude friends on the map and want to ask them where they are, you can quickly “ping” them instead of having to text or call. They’ll receive an Android notification from you asking them to check in at a place. And when they check in using your request, you’ll get a notification right back so you know which place to go to meet up with them.





From a friend’s Latitude profile, ping them (left) and they’ll receive a notification (right).


You’ll also be able to more easily check yourself in at the right place. Sometimes there are a lot of nearby places around you, and the right one is missing from the suggested list of places to check in. You can now quickly search for the right place using the Search more places button.





Search for the right place to check in if it’s not among the suggested places.


To start posting Hotpot ratings to Twitter and pinging Latitude friends, just download Google Maps 5.2 from Android Market here (on Android OS 1.6+ devices) everywhere it’s already available. Please keep in mind that both Latitude friends need version 5.2 in order to use the new “ping” feature. Learn more in the Help Center.

Check in with Google Latitude

Tuesday, February 1, 2011 | 10:10 AM

(Cross-posted with the Official Google Blog)

We first introduced Google Latitude to help you stay in touch with your friends and family by making it easy to share where you are. For the 10 million people actively using Latitude each month, this “where” has been a location on a map. Starting today in Google Maps 5.1 for Android, you can also connect that location to a real place by checking in there using Latitude.

Connecting your location with places
You can still use Latitude to automatically update and share your location, but check-ins let you add context to the location—like captions to a photo. For example, I live in San Francisco but often travel around the world. Until today, sharing my location let friends and family know if I was across the globe or in their neighborhood. Now, check-ins let them see the cool restaurant I’m trying in Taipei or join me for a latte at the cafe nearby.

See where your friends are on a map and where they’re checking in.

Not your typical check-ins
Because you can use Latitude to automatically detect your location, we’ve added a few twists to checking in to make it really easy:
  • Notifications: Turn on check-in notifications in Latitude’s settings and get a notification to check in at a nearby place once you arrive. Never forget to check in again.
  • Automatic check-ins: Choose to automatically check in at specific places you designate, and you’ll be checked in when you’re there. You can talk to friends or finish your bagel without fumbling with your phone.
  • Check out: Once you leave, Latitude knows to automatically check you out of places so friends aren’t left guessing if you’re still there.



Explore your world one check-in at a time
Latitude is built right into Google Maps for Android so check-ins work across Latitude and Maps seamlessly. For example, check in at that new hamburger joint, and you’ll see its Place page with reviews to help you order. When friends check in at a place, you can go straight from their Latitude profile to its Place page to learn about it, fire up Google Maps Navigation (Beta) for turn-by-turn directions to them, and more.

You can also check in at a favorite place to earn special status there; you’ll see if you’ve become a “Regular,” a “VIP” or a “Guru” on its Place page. Keep checking in to hold onto your status or reach the next level.

Latitude check-ins are built right into Google Maps and Place pages.

Of course, we thought carefully about how to make checking in to places quick and easy while giving you control over your privacy. Just like when sharing your location with Latitude, checking in is 100% opt-in, and you can choose to share any check-in with your friends on Latitude, publicly on the web and your Google profile, or just yourself. Learn more about checking in and managing your check-ins with Latitude in the Help Center. Coming later this week, you’ll also be able to see your complete history of check-ins using the optional History tab at google.com/latitude from your computer.

Update (2/11/2011): You can now see check-ins and your own check-in history at google.com/latitude from your computer.

Choose options for individual check-ins or turn on and off notifications in the Latitude settings.

Start checking in by downloading the latest Google Maps from Android Market (on Android 1.6+; tap here if you're on your phone) and then joining Latitude from the main menu. You can check in everywhere Maps and Latitude are already available. If you’re using the new Latitude app for iPhone, you’ll see your friends’ check-ins, and we’ll update the app soon so you can check in too.

Just the beginning...
Checking in from Latitude is just one step in helping you connect the places you go with the people you care about. We believe in letting you use or share your location however you like, and we’re working on making location and check-ins useful in more places—across Google and the web.

Dashing through the snow... with NORAD and Google

Thursday, December 23, 2010 | 10:00 AM

(Cross-posted from the Official Google Blog and Lat Long Blog)

Every Christmas Eve, children all over the world ask themselves—and their parents—questions about Santa’s magical journey. How does Santa visit so many children in one night? Will he eat the cookies I left out? How does he fit all those presents into his sleigh? These childhood mysteries are part of what makes the Santa tradition so special.

There’s one timeless question that we’re proud to say we can help answer: Where in the world is Santa at this very moment? Thanks in part to recent advances in warp-speed GPS technology and some very clever elves (elveneering?) NORAD Tracks Santa is once again prepped and ready to go.

Starting tomorrow, December 24 at 2:00am EST, visit www.noradsanta.org to follow Santa as he journeys around the world delivering presents to children in more than 200 countries and territories. There are a few different ways to find the jolly old man in his unmistakable red suit over the course of the day, so feel free to track him using any of the following methods:

  • See Santa on a Google Map: On your home computer or laptop, visit www.noradsanta.org and choose your preferred language. You’ll see a large Google Map on the page displaying Santa’s current location and his next stop. Click the video icons to watch “Santa Cam” videos, and click the gift icons to learn more about each city.

  • Watch Santa fly with the Google Earth Plug-in: From www.noradsanta.org, click on the link Track Santa in Google Earth. You'll see Santa steering his sleigh right on the webpage. If you don't have the Google Earth plug-in, you can get ready by downloading it ahead of time.

  • Follow Santa on your phone: Track Santa from your mobile phone by opening Google Maps for mobile and searching for [santa]. Or, visit m.noradsanta.org on your phone’s browser.

  • Subscribe to his YouTube channel: Santa’s home on YouTube is at http://www.youtube.com/noradtrackssanta. That’s where you can find videos from his journey throughout the night.

  • Get real-time information about Santa’s location: Use Google’s Realtime Search to get updates from social networks, news and micro-blogs like Twitter at @noradsanta, and keep up with news about his journey on this Facebook page.
For any techie questions you might have, we’ve also put together some helpful tips and tricks about all the cool ways you can experience Santa’s journey. Now that you know how to follow Saint Nick on Christmas Eve, it’s our tradition to tell the story of how this all started...

NORAD (North American Aerospace Defence Command) first began to track Santa in 1955 when a misprinted advertisement in a Sears & Roebuck catalogue mistakenly led callers expecting a Santa-hotline to the NORAD commander-in-chief's telephone. Embracing the spirit of the season, NORAD used its satellite and radar capabilities to offer callers sleigh-location updates, and has tracked Santa's whereabouts on Christmas Eve ever since. Then in 2004, Google started tracking Santa on Google Earth as a 20% project, which in 2007 grew into a partnership with NORAD, adding the mapping technology of Google Maps and Google Earth to the NORAD experience. Over the years, other Google teams have also joined in the holiday fun (YouTube, Google Voice’s www.SendACallFromSanta.com and Google SketchUp).

As we approach this year’s Christmas Eve adventure, Santa was able to take a break from the preparations to visit the New York Stock Exchange this past Monday. His helpful elves kept everything at the North Pole on schedule while folks from Google and NORAD attended the Closing Bell ceremony, and stood alongside Santa from Macy’s going over last minute details about tomorrow’s big ride.

Santa with NORAD, Google and members of the Marine Toys for Tots Foundation (that’s me, the tall guy in the back row clapping)

So don’t forget to visit www.noradsanta.org tomorrow morning starting at 2:00am EST when Santa embarks on his flight. From all of us here at Google, happy holidays and here’s to a very happy New Year!


Under the hood of Google Maps 5.0 for Android

Friday, December 17, 2010 | 10:50 AM

(Cross-posted from the Official Google Blog)

Yesterday we introduced Google Maps 5.0 for Android with two significant new features: 3D interaction and offline reliability. In order to create these features, we rebuilt Maps using vector graphics to dynamically draw the map as you use it. Building a vector graphics engine capable of achieving the visual quality and performance level you expect from Google Maps was a major technical challenge and enables all sorts of future possibilities. So we wanted to give you a closer look under the hood at the technology driving the next generation of mobile maps.

Vector graphics
Before diving into how Maps uses vector graphics, it may be helpful to understand how maps were created before. Previously, Google Maps downloaded the map as sets of individual 256x256 pixel “image tiles.” Each pre-rendered image tile was downloaded with its own section of map imagery, roads, labels and other features baked right in. Google Maps would download each tile as you needed it and then stitch sets together to form the map you see. It takes more than 360 billion tiles to cover the whole world at 20 zoom levels!

Now, we use vector graphics to dynamically draw the map. Maps will download “vector tiles” that describe the underlying geometry of the map. You can think of them as the blueprints needed to draw a map, instead of static map images. Because you only need to download the blueprints, the amount of data needed to draw maps from vector tiles is drastically less than when downloading pre-rendered image tiles. Google Maps isn’t the first mobile app to use vector graphics—in fact, Google Earth and our Navigation (Beta) feature do already. But a combination of modern device hardware and innovative engineering allow us to stream vector tiles efficiently and render them smoothly, while maintaining the speed and readability we require in Google Maps. Just try it out and see for yourself!

See the difference between image tiles (left) and vector tiles (right) tilted to show 3D buildings.

One map, many perspectives
Using vector tiles instead of image tiles gives Maps the flexibility to re-draw the same map from different perspectives using the same set of data. Zooming is one example of this at work. If you magnify an map image tile by 2x, lines such as roads and text would get twice as wide and appear blurry. As a result, we had to constrain Maps to 20 fixed “zoom levels,” each one twice as close as the last. Every time you zoomed in further, you’d need to download a completely new set of image tiles. It took time to load new data over a mobile data connection, and would fail when you lost your connection in a subway or large building.

Compared to image tiles (left), vector tiles (right) keep lines and labels crisp as you zoom.

With vector graphics, you no longer need to “round” to the nearest zoom level and then download all the tiles for that level. One vector tile has the underlying vector data (or blueprints) to draw the map at many different levels of scale. So when you zoom, the map stops when your fingers stop, and roads and labels always stay crisp. This same technique powers the new 3D map interactions: tilt, rotate and compass mode. Just like with zooming, Maps uses the same vector data to draw the map from any angle or direction as you tilt or rotate.

We can also display entirely new levels of detail that weren’t possible with flat image tiles. For example, in the 100+ cities where we have 3D building data, each building is drawn in 3D using a polygonal building footprint and heights for different parts of the building. And with tilt and rotate, you can see them from a variety of different angles.

Reading the map
Just like other map features, labels are dynamically drawn so they continue to face you and stay legible if you rotate the rest of the map or use compass mode. Maps also “chooses” the best labels to show you based on several factors. You’ll notice labels fade in and out as you interact with the map so that the most useful ones appear and the map never gets too cluttered.

See the difference between rotating maps with static labels (left) and dynamic labels (right).

Vector graphics also allow us to draw additional data on the map more clearly. For example, traffic or transit lines no longer block the labels beneath them. We can also draw the same map in different styles — like “satellite view” where the roads are translucent over aerial imagery, or Navigation’s “night mode” where a darker palette helps your eyes adjust quickly in the lower light.

Previously, map features like labels and traffic could conflict (left) instead of blend seamlessly (right).

Offline reliability
Vector graphics also enable another significant new feature: the ability to continue viewing maps even when you have poor—or no—network connections. Because each vector tile works across multiple zoom levels, it requires more than 100 times less data to view maps across all zoom levels than before, allowing Maps to cache much larger areas of the map on your device.

With this first version, Maps proactively caches map data for the places you use Maps the most—where you’re actively using it as well as places for which you search or get directions. Then when you’re plugged in and connected over WiFi, caching happens automatically. Near your frequent places, you’ll get detailed vector tiles for city-sized regions so you can see every road labeled. Further away, you’ll have less detail but will typically have towns and highways labeled for miles. We’re continuing to work on these algorithms, so you’ll see improvements over time.

Offline rerouting
With Google Maps Navigation (Beta), you’ll also see the benefits of additional caching with offline rerouting. This feature is only possible because Navigation caches not only map data but also data like turn restrictions for the areas surrounding your route. You’ll still need to be connected when you first start a trip to download and cache your route. But this way, even if you take a wrong turn after losing your connection, Navigation can use the cached data to get you back on your way. We will be rolling this feature out gradually over the next few weeks.

This is just the start, and we’re really excited about all the possible ways to use vector graphics technology for the next generation of Google Maps. So please stay tuned!

Update (12:47pm PST): Tweaked the description of the difference between image maps zoom levels.