New Media Lab , the innovation arm of New Media Group HK, recently wowed attendees at the "AWS TechFest: AI for Every Business" event with its latest media and marketing technology innovations. Demonstrating a steadfast dedication to reshaping the media landscape in the post-digital age, the lab showcased two standout creations: the Social Post Assistant, leveraging generative AI for efficient ad copy processing, and the Freelancer Management System, enhancing freelancer oversight and operational efficiency. This display not only highlighted New Media Group's technological prowess but also solidified its position as a trailblazer in driving the digital transformation of the media industry. We welcomes industry partners to try our products and looks forward to more cooperation in product development and business innovation, jointly promoting innovation in media technology. If you’re interested in our products, please email us :[email protected].
[🚀 New Media Lab Showcases Media and Marketing Technology Achievements at AWS TechFest ❗ ] New Media Lab , the innovation arm of New Media Group HK , recently participated in the "AWS TechFest: AI for Every Business" event organized by AWS, showcasing its latest achievements in media and marketing technology to the industry. As a leading digital media and content publisher in Hong Kong, New Media Group has been committed to exploring the future direction of media in the post-digital era. Our mission is to be a driving force in media and marketing technology, leveraging the group's rich media talent, valuable first-party data, and real-time experimental environment to develop innovative technological solutions. At this event, we highlighted two self-developed products: 1. Social Post Assistant: Utilizing generative AI technology with filtered quality first party data to help customer service teams process advertising copy more efficiently, improving content quality and saving time. 2. Freelancer Management System: Achieved unified management of over 800 freelancers, greatly improving work efficiency, reducing human errors, and enhancing budget control transparency. This appearance not only demonstrated New Media Group's strength in technological innovation but also highlighted its leading position in promoting the digital transformation of the media industry. Special thanks to AWS support for making the event happen. We welcomes industry partners to try our products and looks forward to more cooperation in product development and business innovation, jointly promoting innovation in media technology. If you’re interested in our products, please email us :[email protected]. Po Chan Aaron Chong Daniel Shek Amazon Web Services (AWS) Man-Leung Yeung #newmediagroup #newmedialab #media #digitalmedia #genai #marketingtechnology #artificialintelligence #technology #innovation #contentcreation #socialpost #chatgpt #aws #talk #techfest #aisolution #hk