TLDR on QSRs: The uptick in meal deals aren't changing fast food's enduring pricey reputation.🤑🍟 "Hot deals aren't doing much yet to convince more people that fast food isn't expensive," writes Business Insider. "There's been almost no change in perceived value over the last few months as restaurants started launching their cheap eats, according to Morning Consult data." 🗞: https://lnkd.in/gQXK6QiK. 📊: https://lnkd.in/gKvm36Zq
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Morning Consult is a global decision intelligence company changing how modern leaders make smarter, faster, better decisions. The company pairs its proprietary high-frequency data with applied artificial intelligence to better inform decisions on what people think and how they will act. Stay ahead of the trends driving your industry with Morning Consult Pro: https://lnkd.in/ei2t53n9 Join our team: https://bit.ly/3w6kZ7X Our Culture: Ragan’s Top Places To Work 2023 Waters Technology’s Best Research Provider/Vendor 2023 Deloitte Technology Fast 500 2022, 2021, 2019, 2018 Ad Age- Best Places to Work 2022 Inc. Best Workplaces 2022 & 2021 Inc. 5000 America's Fastest-Growing Companies 2022 & 2021 Comparably Best Places to Work 2021, Best Company Perks & Benefits 2020, Best CEOs for Women 2018 Learn more at: www.morningconsult.com www. pro.morningconsult.com www.twitter.com/morningconsult www.facebook.com/morningconsult
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http://www.morningconsult.com
External link for Morning Consult
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- Dateninfrastruktur und Analytik
- Größe des Unternehmens
- 201-500 Mitarbeiter
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- Washington, District of Columbia
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- In Privatbesitz
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- 2014
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- Technology, Survey Research, Data Analytics, Data Visualization, Software, Brand Tracking, News, Media, Polling, Marketing, Reputation, Data, Branding, and Decision Intelligence
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Morning Consult reposted this
Some travelers have had enough. With revenge travel over and pandemic savings depleted, travelers say they’re planning fewer trips this summer, or skipping their vacations altogether. “After two straight years of strong gains, the number of Americans planning to take leisure trips is taking a dip,” states a summer travel report from Deloitte Insights. Gen Zs and Millennials, especially, are spending less on airfare, hotels, sports events and music concerts, according to Morning Consult. #travel #demand #costs
'Travel is too expensive right now': Americans are spending less or skipping trips altogether
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Morning Consult reposted this
A great use case for how Morning Consult surveys can be used as leading indicators of demand!
Microsoft ($MSFT) Earnings Hit 📣 Today we’re highlighting a specific use case that is challenging to tackle with most #altdata - as is often the case with B2B businesses - but where less traditional data like surveys can be the best leading indicator of sentiment shifts that might not be captured in other datasets for weeks. Morning Consult is an industry-leading survey research business that tracks sentiment for thousands of consumer & B2B brands across the globe. We’ve integrated several signals on Maiden Century that allow clients to track shifts in Purchase Intent, Brand Favorability, and Trust (among other factors) across tens of thousands of respondents. This unique data set can serve as a strong predictor of financial performance and currently ranks within the top 3 most accurate forecasts on the IDEA platform for 200+ tickers. We saw this in real time with Microsoft's recent report. $MSFT reported 2Q earnings yesterday after the close. While they beat slightly on the top and bottom line, the stock is down due to disappointing results in their Intelligent Cloud & Azure units. Morning Consult Purchase Intent data (which we lead by 15, 30, and 90 days into the future) has correctly called an Azure Revenue Beat versus Consensus over the past 6 quarters with a median error rate of less than 1%. Starting in April, we noticed a deceleration in Azure Purchase Intent that continued through the quarter. For the first time, our forecast for Morning Consult's data indicated a miss heading into the MSFT print - forecasting 29% YoY versus expectations (+31%) for Azure Revenue - which was ultimately directly in line with reported results. Perhaps more interesting, we’ve seen a steady decline in total Cloud Purchase Intent since April across providers, which may indicate a softening in the LLM-driven hype that’s permeated markets since last year. Only one thing is certain - to get ahead of any potential decline in Cloud Services demand, we'll be keeping a close eye on Morning Consult. To learn more, get in touch: https://lnkd.in/e3yXfMvi #hedgefunds #cloud #data #earnings #microsoft #surveydata Patrick Gillece Michael Ramlet Mark Trowbridge Qaisar Hasan
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Morning Consult reposted this
When it comes to #travelspending, middle-income consumers are spending more like low-income ones, according to new research from Morning Consult. The post-pandemic economy is making “the rich richer, and the not rich more pessimistic," the report details.
Middle-income travelers opting for shorter hotel stays, budget options: report
hoteldive.com
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Morning Consult reposted this
This chart in today’s Morning Consult Washington newsletter really sums up the last few weeks in American politics. Sign up for the newsletter here: https://lnkd.in/eQNaK2zX
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Morning Consult reposted this
Deputy Head of Political Intelligence at Morning Consult | data analysis for qualitative insights | strategic advising
Today's edition of our bi-weekly Counter/Consensus geopolitical briefing focuses on U.K. anti-immigration riots, what global views of Iran and Palestine tell us about regional tensions, Nigerian youth protests, and U.S. voters' prioritization (or lack thereof) of various foreign policy issues. If you want to get it to your inbox for free, you can sign up with an e-mail address here: https://lnkd.in/gzQ5hcM5
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Lead Economist Kayla Bruun unpacks yesterday's "market meltdown" with ABC News Live. "There are growing concerns about the U.S. economy and that seem to be having a ripple effect around the world for it's impact on interest rates and growth."💡 🗞 Story here: https://lnkd.in/gRCAFivw 📊 More economic insights here: https://lnkd.in/gejW46t8
ABC News Live (@ABCNewsLive) on X
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How is NBC’s Peacock winning over Gen Z with their Olympics coverage? We'll explore that, plus the generation's shifting politics in Tuesday's edition of our From A to Gen Z newsletter. Sign up today.
Newsletters and Daily Briefings | Morning Consult
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Morning Consult economist Sofia Baig reveals how U.S. consumers are feeling about current interest rates ahead of the Fed's decision this afternoon— 💡 When asked about current level of interest rates, 68% of U.S. consumers said rates are too high. 💡 Among U.S. consumers who believe interest rates are too high, 75% have cut back on non essential spending while 63% reduced spending on essentials. 💡 Despite the Fed signaling one or more cuts in interest rates by the end of the year, more U.S. consumers believe that interest rates will be higher at this point next year (34%) than lower (25%). For an in-depth analysis, read more here: https://lnkd.in/gWvCFHaf
Why it Might Be Time to Cut Interest Rates
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